Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead global experiential marketing initiatives and manage exciting assets like simulators and showcars.
- Company: Join a dynamic team focused on delivering unforgettable guest experiences.
- Benefits: Gain valuable experience in a fast-paced environment with opportunities for growth.
- Why this job: Be at the forefront of innovative marketing strategies and make a real impact.
- Qualifications: Strategic thinkers with a passion for creativity and operational excellence are encouraged to apply.
- Other info: This is a fixed-term role covering maternity leave, perfect for ambitious individuals.
The predicted salary is between 50000 - 65000 £ per year.
The Experiential Marketing Lead is responsible for the strategic direction, governance, and delivery of the global experiential assets programme including simulators, showcars, and all supporting experiential equipment. This is a role for someone who is passionate about experiential delivery, committed to operational excellence, brings creative energy to how assets are presented and activated, and cares deeply about delivering an excellent and engaging guest experience, whether for partners, fans, or internal teams alike.
This role is accountable for asset allocation, partner activation delivery and the development of non-contractual revenue streams. Working closely with the Fan Zones and wider marketing teams to ensure seamless execution of experiential activity across all markets. This is a newly centralised function, and a key focus of this role is to establish best practice across the programme from governance frameworks and asset deployment toolkits to creative execution standards and streamlined logistics. The role holder will take a strategic view of the asset portfolio, identifying opportunities to improve quality, consistency, and commercial value.
This is a fixed-term position covering maternity leave, suited to someone who combines strategic thinking with operational rigour and thrives in a fast-paced, high-demand environment.
Main Duties- Lead the planning, management and strategic direction of the global experiential assets programme, including simulators and show car programme.
- Lead experiential strategy, commercial ideation and support for wider marketing activation planning.
- Lead objectives to generate revenue, drive registered users and increase brand awareness across experiential activations.
- Lead on strategic relationships with partners, third party suppliers and agencies.
- Direct line management of Experiential Marketing Manager and Experiential Asset Operations Manager, including objective setting, performance reviews and development plans, supporting them in driving the performance of their direct reports and ensuring alignment with wider strategy.
- Oversee preparation, maintenance, logistics and operation of assets hardware and software, including storage, shipping, repair/replacement and installation of all equipment as required.
- Work closely with the Experiential Asset Operations Manager to ensure efficient asset budgeting, governance, and allocation approvals, driving efficiencies in storage, logistics, and supplier management to reduce costs and improve quality.
- Liaise with the partnerships team to advise on the delivery of contractual asset rights and maximise partner usage across the programme.
- Build non-contractual revenue streams, including staff engagement sim programmes, licensing opportunities, and proactive activation pitches to partners' partners.
- This is a newly centralised function bringing together experiential assets, event delivery, and operations under one team. The role holder will be instrumental in embedding new ways of working, establishing governance frameworks and ensuring a smooth transition across the business.
- Work collaboratively across departments to ensure alignment on activations, programming and resource planning.
- Support the phased integration of Fan Zone delivery into the experiential function, contributing to succession planning and knowledge.
Experiential Marketing Lead (Fixed-Term Contract – 12months) in London employer: Motorsport Network
Contact Detail:
Motorsport Network Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Experiential Marketing Lead (Fixed-Term Contract – 12months) in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Show off your passion for experiential marketing! When you get the chance to chat with hiring managers or during interviews, share your ideas and experiences related to engaging guest experiences. Let them see your creative energy and commitment to operational excellence.
✨Tip Number 3
Prepare for interviews by researching the company’s past experiential activations. We want you to be able to discuss how you can contribute to their goals and improve quality and consistency in their programmes. Tailor your responses to show you’re the perfect fit!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive and engaged with our brand.
We think you need these skills to ace Experiential Marketing Lead (Fixed-Term Contract – 12months) in London
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for experiential marketing shine through! We want to see how much you care about creating engaging experiences and how that aligns with our mission.
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your relevant experience in managing experiential assets. We love seeing how your skills can directly contribute to our goals, so don’t hold back!
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your key achievements and experiences are easy to spot. This helps us quickly see why you’d be a great fit for the role!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the position. We can’t wait to hear from you!
How to prepare for a job interview at Motorsport Network
✨Know Your Experiential Marketing Inside Out
Make sure you’re well-versed in the latest trends and best practices in experiential marketing. Research the company’s past campaigns and be ready to discuss how you can bring creative energy to their global experiential assets programme.
✨Showcase Your Strategic Thinking
Prepare examples that demonstrate your ability to think strategically about asset allocation and partner activation. Think about how you’ve previously identified opportunities for improvement and how you can apply that to enhance quality and commercial value.
✨Demonstrate Operational Excellence
Be ready to talk about your experience with logistics, budgeting, and governance frameworks. Highlight specific instances where you’ve streamlined processes or improved efficiency, as this role demands operational rigour in a fast-paced environment.
✨Engage with Collaborative Mindset
This role requires working closely with various teams, so come prepared to discuss how you’ve successfully collaborated across departments in the past. Share examples of how you’ve aligned different stakeholders on activations and resource planning.