At a Glance
- Tasks: Drive programmatic revenue and build relationships with DSPs and agencies.
- Company: Join the world's largest independent motorsport media company.
- Benefits: Competitive salary, hybrid work model, and opportunities for growth.
- Other info: Dynamic role with a focus on innovation and data-driven strategies.
- Why this job: Be part of a transformative team in the exciting world of motorsport media.
- Qualifications: 3+ years in programmatic media sales and strong relationship-building skills.
The predicted salary is between 60000 - 80000 € per year.
Motorsport Network is the world’s largest independent motorsport and automotive media company, connecting more than 42 million fans every month through brands including Autosport, Motorsport.com, Motor1, and InsideEVs. At a time of transformation and growth in global motorsport and media, we’re redefining how racing stories are told, blending Autosport’s 75-year legacy of trusted journalism with data, digital innovation, and storytelling technology.
The Programmatic Account Executive will be tasked with driving programmatic revenue for Motorsport Network. This role is responsible for creating new relationships with DSPs, Agency PBUs (Programmatic Buying Units), and brand teams in the UK and EU markets. This is a commercial role, not an ad operations position. The successful candidate will combine programmatic expertise with strong commercial relationships with media buyers. This is an opportunity to join a global programmatic business at a company with scale, substantial brand equity, and a uniquely passionate audience. The Programmatic Account Executive will play a key role on the Commercial team to help Motorsport Network monetize its platforms.
Key Responsibilities (What You Are Doing)- Hunt and prospect for new programmatic business opportunities from DSPs, agencies, and brand teams
- Build and grow relationships to maximize revenue opportunities
- Manage pipeline, forecasting, and revenue tracking through Salesforce, ensuring accuracy and consistency
- Consistently meet and exceed revenue goals in a fast-paced environment
- Execute strategic sales plans and deliver compelling, data-informed presentations to prospects
- Provide insights and feedback to leadership to inform strategies and product development
- 3+ years of programmatic experience in media sales, advertising, or a related field
- Proven ability to build and maintain strong relationships with DSPs, clients, and agency partners
- Strong sales acumen with experience delivering persuasive presentations
- Excellent communication and interpersonal skills, with strong attention to detail and follow-through
- Proficiency in Excel, PowerPoint, and familiarity with Salesforce is a plus
- Working knowledge of programmatic advertising across the Display and Video markets
This role is based in London with a hybrid in-office schedule.
Director of Sales Programmatic employer: Motorsport Network
Motorsport Network is an exceptional employer, offering a dynamic work culture that thrives on innovation and collaboration. With a strong focus on employee growth, we provide ample opportunities for professional development in the fast-paced world of programmatic media sales. Located in London, our team enjoys the unique advantage of working within a vibrant city known for its rich motorsport heritage, all while being part of a global company that values passion and creativity.
StudySmarter Expert Advice🤫
We think this is how you could land Director of Sales Programmatic
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and meetups to connect with potential employers and peers. Don’t be shy – introduce yourself and share your passion for programmatic sales!
✨Tip Number 2
Leverage LinkedIn to showcase your expertise. Share insights about programmatic trends, engage with relevant content, and connect with decision-makers in the industry. It’s all about visibility!
✨Tip Number 3
Prepare for interviews by researching Motorsport Network and its competitors. Understand their products and audience, and come armed with ideas on how you can drive programmatic revenue for them.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about joining our team!
We think you need these skills to ace Director of Sales Programmatic
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Programmatic Account Executive. Highlight your programmatic experience and any relevant achievements that showcase your ability to drive revenue and build relationships.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about motorsport and how your skills align with our mission at Motorsport Network. Be genuine and let your personality come through.
Showcase Your Sales Skills:Since this is a commercial role, don’t forget to emphasise your sales acumen. Share specific examples of how you've successfully built relationships and exceeded revenue goals in your previous roles.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Motorsport Network
✨Know Your Programmatic Stuff
Make sure you brush up on your programmatic advertising knowledge. Understand the latest trends, technologies, and key players in the market. Being able to discuss these topics confidently will show that you're not just familiar with the industry but are genuinely passionate about it.
✨Build Your Pitch
Prepare a compelling sales pitch tailored to Motorsport Network's audience. Think about how you can leverage data and storytelling to engage potential clients. Practising your presentation skills will help you deliver your ideas clearly and persuasively during the interview.
✨Showcase Relationship Building Skills
Be ready to share examples of how you've successfully built and maintained relationships with DSPs and agency partners. Highlight specific instances where your interpersonal skills led to increased revenue or successful collaborations. This will demonstrate your ability to thrive in a commercial role.
✨Familiarise Yourself with Salesforce
Since managing pipeline and revenue tracking through Salesforce is part of the job, make sure you're comfortable discussing your experience with CRM tools. If you're not already familiar with Salesforce, consider doing a quick online tutorial to get a basic understanding before the interview.