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For Companies At a Glance
- Tasks: Lead market expansion strategies and drive revenue growth for Citrix CSA.
- Company: Join Arrow Electronics, a leader in innovative IT solutions.
- Benefits: Competitive salary, supportive work environment, and opportunities for personal development.
- Why this job: Shape the future of tech sales and make a real impact in a dynamic market.
- Qualifications: 10+ years in sales strategy with strong analytical and communication skills.
- Other info: Remote work with a collaborative team and flat structures.
The predicted salary is between 36000 - 60000 £ per year.
Overview
Position: CITRIX Sales Strategist – Citrix CSA
Arrow Enterprise Computing Solutions (ECS), a part of Arrow Electronics, brings innovative IT solutions to the market to solve complex business challenges. We deliver value-added distribution, business consulting and channel enablement services to leading technology manufacturers and their channel partners. We help businesses grow faster, operate efficiently and transform in a dynamic market.
Learn more at www.arrow.com.
CITRIX Sales Strategist – Citrix CSA
We are seeking for an experience Sales Strategist to lead the design and execution of strategies that drive market expansion and long-term revenue growth for the Citrix CSA line of business. This role focuses on identifying new market opportunities, refining our go-to-market approach, and ensuring that our sales strategy positions us to win in competitive and emerging spaces.
The ideal candidate combines strategic thinking, market analysis, and sales acumen to shape how we expand into new segments, geographies, and customer types.
What will you be doing at Arrow
- Market & Growth Strategy
- Conduct market analysis to identify expansion opportunities, avoid churn and sign new logo\’s
- Assess competitive landscape and buyer behavior to inform positioning and differentiation
- Develop market entry strategies, including target accounts, sales motions, and partnership models
- Collaborate with Product and Marketing to align offerings with market needs
- Strategic Sales Planning
- Partner with Sales Leadership to set multi-year revenue growth potential
- Create GTM frameworks and playbooks tailored to priority segments
- Recommend new services, sales channels or ecosystem plays
- Execution & Enablement
- Translate strategy into actionable plans and programs
- Partner with program managers, product managers and pricing directors to coordinate the impact of prioritised initiatives
- Support regional and vertical leadership in executing expansion strategies
- Align with Marketing stargegist on campaigns – including enablement – that support the different sales initiatives (new logos, expansion, churn avoidance)
- Analytics & Insights
- Develop success metrics and dashboards to track initiatives performance.
- Track ROI of initiatives and adjust strategies as needed.
What are we looking for
- Bachelor\’s degree in Business, Economics, Strategy, or related field (MBA preferred).
- 10+ years of experience in sales strategy, corporate strategy, business development, or management consulting.
- Proven track record of driving market expansion or new GTM initiatives.
- Strong analytical skills with experience in market sizing, competitive intelligence, and financial modeling.
- Excellent communication and executive presentation skills.
- Ability to collaborate across Sales, Product, Marketing, and Finance teams.
- Experience in a high-growth or expansion-stage environment is a plus.
What Success Looks Like
- Clear, data-driven market expansion strategy aligned with company growth goals.
- Successful entry into new industries, geographies, or customer segments.
- Increased market share and revenue contribution from expansion initiatives.
- Strong alignment across GTM teams on growth priorities.
What is in it for you?
- Competitive and attractive employee compensation package
- Reliable & trusting work environment
- Cooperative team with flat structures and communication
- Professional and personal development
Arrow is an equal opportunity employer and is committed to creating an inclusive and diverse working environment by providing equal employment opportunities for all qualified persons.
Do you see yourself as our future colleague? If yes – send us your application.
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Location: UK-United Kingdom – Remote
Time Type: Full time
Job Category: Sales
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CITRIX Sales Strategist - Citrix CSA employer: Motorsport Network
Contact Detail:
Motorsport Network Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CITRIX Sales Strategist - Citrix CSA
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend relevant events, and engage with potential employers on social media. We all know that sometimes it’s not just what you know, but who you know!
✨Tip Number 2
Prepare for interviews by researching the company and its market position. Understand their products and services, especially in relation to Citrix CSA. We want you to walk in confident and ready to discuss how you can contribute to their growth strategy.
✨Tip Number 3
Showcase your analytical skills! Be ready to discuss past experiences where you’ve successfully driven market expansion or developed go-to-market strategies. We love candidates who can back up their claims with data and real-world examples.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we’re always looking for passionate individuals who align with our mission to drive innovative IT solutions.
We think you need these skills to ace CITRIX Sales Strategist - Citrix CSA
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the CITRIX Sales Strategist role. Highlight your experience in sales strategy and market analysis, and don’t forget to mention any relevant achievements that showcase your ability to drive market expansion.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re the perfect fit for this role. Share specific examples of how you've successfully executed sales strategies or identified new market opportunities in the past.
Showcase Your Analytical Skills: Since this role requires strong analytical skills, be sure to include any relevant experience with market sizing, competitive intelligence, or financial modelling. We want to see how you can bring data-driven insights to our team!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensure it gets the attention it deserves!
How to prepare for a job interview at Motorsport Network
✨Know Your Market Inside Out
Before the interview, dive deep into market analysis related to Citrix and its competitors. Understand the current trends, challenges, and opportunities in the industry. This will not only help you answer questions confidently but also demonstrate your strategic thinking skills.
✨Showcase Your Sales Acumen
Prepare specific examples from your past experiences where you've successfully driven market expansion or executed go-to-market strategies. Be ready to discuss how you identified new opportunities and what impact your actions had on revenue growth.
✨Collaborate and Communicate
Highlight your ability to work across different teams like Sales, Product, and Marketing. Share instances where collaboration led to successful outcomes. This shows that you can align strategies with various stakeholders, which is crucial for the role.
✨Prepare for Data-Driven Discussions
Since the role requires strong analytical skills, be prepared to discuss metrics and success indicators. Bring examples of dashboards or reports you've created to track performance and ROI. This will illustrate your data-driven approach to sales strategy.
