Area Retail Manager

Area Retail Manager

Cambridge Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead and manage multiple petrol stations, ensuring safety and profitability.
  • Company: Join a dynamic company in the competitive fuel retail sector.
  • Benefits: Enjoy flexible working hours and opportunities for career growth.
  • Why this job: Make an impact by enhancing customer experiences and driving sales.
  • Qualifications: Experience in retail or contract management is preferred; strong leadership skills are essential.
  • Other info: Field-based role with potential travel; must be adaptable and motivated.

The predicted salary is between 36000 - 60000 £ per year.

This is a field based position which will cover sites across Cambridge, New Market, Biggleswade and Ely.

JOB PURPOSE

To ensure the implementation of the Company’s policies and procedures in respect of a predetermined region of company owned stations.

MAIN ACCOUNTABILITIES

  • Ensuring that all stations are operated in accordance with the Company’s Health & Safety policies to create a safe environment for staff and customers.
  • To collate, investigate and communicate any incident information in line with internal procedures.
  • Managing communications in line with company policy – in relation to external agencies, for example – The Press.
  • Ensuring the security of company property.
  • Conducting monthly fuel audits at each station to ensure the correct payments of monies and security of the Company’s fuel stocks.
  • To regularly review the Shop, Forecourt and Food Services at each station to ensure they are operating in line with the Company’s policies and procedures, and to their maximum potential and flag any issues with appropriate management as required.
  • Managing and monitoring the performance of Contract Managers and staff at each station and ensure that good customer practice is carried out consistently.
  • Ensuring each station is applying the correct fuel retail prices as instructed from time to time so as to maximise fuel profit margins.
  • To select, submit for finance approval, train and install and, where necessary, serve notice to, Contract Managers to ensure that each station has a suitable Contract Manager in place at all times
  • Monitoring training compliance across the estate, to include all stakeholders.
  • Liaising with the nominated shop supplier to ensure effective and correctly merchandised promotional activity, within the shop and forecourt to maximise sales and increase customer base.
  • Liaising with the Area Manager for the nominated shop supplier to monitor and review the product range at each station with a view to increasing turnover and profitability.
  • To build relationships with the company’s nominated direct supply partners and ensure that products are merchandised and promoted effectively with each station, and availability is maintained in order to maximise sales.
  • Maintaining compliance with planograms and range as agreed with the company’s nominated suppliers to protect company income.
  • Liaising with representatives of the company’s fuel supply partners in order to maintain brand standards and effectively promote the relevant loyalty schemes operated by each fuel supplier.
  • Ensuring the proper management of promotions and correct merchandising of displays, to include Third party agreed fuel promotions.
  • To monitor and review Company expenditure for each relevant station and area, to ensure the accurate recording of information and to identify areas of improvement.
  • Ensuring that each Contract Manager operates within the terms of the Contract Manager Agreement and appropriate associated agreements.
  • Handling complaints from customers and ensure satisfactory follow up with the customer and any necessary re-training requirements are completed.
  • Liaising with outside contractors to establish and manage all maintenance issues as well as monitoring all equipment downtime.
  • Maintaining company income and expenditure to agreed budget targets.
  • To support and carry out duties as instructed from time to time from the relevant line manager(s).

Job alert service

DIMENSIONS

Each ARM is responsible for the overall profitability of between 16 and 22 company owned stations with total sums per annum in relevant magnitudes as follows:

  • Operating costs: between £2.2m and £4.2m
  • Shop income: between £k and £k
  • Fuel income: between £4.5m and £10.0m
  • Valeting income: between £k and £k

Staff

Each company owned station will be operated by an independent ‘Contract Manager’ who will employ, on average, around eight members of staff.

Other

This is a field-based position, where the ARM operates a given area which may be subject to change. Duties may require nights away from home to carry out area duties and attend meetings.

ARM’s are required to communicate with nominated suppliers and various third parties as and when required.

WORK CONTEXT

Petrol stations operating in a highly competitive ‘price driven’ market dominated by the supermarkets and major oil companies.

Ensure all Contract Managers have relevant and valid agreements in place.

Ensure all Contract Managers complete all required duties within the stated timescales and submit returns promptly and accurately.

Organisation

To ensure Contract Managers operate within the terms of the Contract Manager Agreement and associated agreements.

COMMUNICATIONS

To supervise, give guidance and motivate Contract Managers through the use of station reviews and audits to enable them to promote a successful business. To carry out subsequent visits as and when necessary to monitor progress.

Superiors

Have daily contact by phone and email, regular joint area visits and monthly one to one meetings with the Regional Manager. Contact the Regional Manager at any time for advice on any day to day operational and other issues.

Other Contacts

Within the Company:

  • Liaise with all relevant head office departments as and when necessary in order to resolve any operational or other issues.

Outside the Company:

  • Liaise with MFG’s retail suppliers and partners to develop and establish the joint business plans and deliver brand standards.
  • To liaise with fuel suppliers and ensure delivery procedures are adhered to.
  • To liaise with Petroleum Officers, Environmental Health Officers, Fairbanks, Licensing and other officials where necessary.
  • To visit competitors to keep abreast of their activity.

COMPLEXITY

  • To operate effectively and efficiently to achieve given objectives within given time deadlines.
  • To have competent, well trained Contract Managers and staff in all stations paying the appropriate charges.
  • To have a positive productive relationship with all relevant Contract Managers and station staff.

KNOWLEDGE AND SKILLS REQUIRED

  • A proven track record in the forecourt and/or retail sector, ideally experience of a contract management/franchise business model.
  • High self-motivation and discipline with ability to work demanding hours and prioritise duties.
  • Good people skills with the ability to build effective relationships, inspire, motivate and lead.
  • A good level of numeracy and attention to detail.
  • Willingness to learn and take on additional responsibilities.
  • Good team player.
  • Mileage likely to exceed 40, miles per year.

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Created on 16/07/2025 by TN United Kingdom

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Area Retail Manager employer: Motor Fuel Group

As an Area Retail Manager, you will thrive in a dynamic and supportive work environment that prioritises employee growth and development. With a strong focus on health and safety, our company fosters a culture of collaboration and innovation across our stations in Cambridge, New Market, Biggleswade, and Ely, offering competitive benefits and opportunities for career advancement. Join us to make a meaningful impact in a fast-paced retail sector while enjoying the unique advantages of working in a field-based role that encourages autonomy and leadership.
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Contact Detail:

Motor Fuel Group Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Area Retail Manager

✨Tip Number 1

Familiarise yourself with the specific areas you'll be managing, such as Cambridge and Ely. Understanding the local market dynamics and customer preferences can give you an edge in interviews.

✨Tip Number 2

Highlight your experience in managing teams and improving performance. Be ready to share specific examples of how you've motivated staff or improved operational efficiency in previous roles.

✨Tip Number 3

Demonstrate your knowledge of health and safety regulations relevant to the retail sector. Being able to discuss how you've implemented these policies in past positions will show your commitment to creating a safe environment.

✨Tip Number 4

Prepare to discuss your approach to building relationships with suppliers and partners. Having a strategy for effective communication and collaboration can set you apart from other candidates.

We think you need these skills to ace Area Retail Manager

Leadership Skills
Contract Management
Health and Safety Compliance
Financial Acumen
Performance Monitoring
Customer Service Excellence
Communication Skills
Problem-Solving Skills
Analytical Skills
Relationship Building
Attention to Detail
Time Management
Team Management
Retail Operations Knowledge
Negotiation Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in the forecourt and retail sector. Emphasise any previous roles that involved contract management or franchise business models, as this is crucial for the Area Retail Manager position.

Craft a Strong Cover Letter: Write a cover letter that specifically addresses the job description. Mention your ability to manage multiple sites, your understanding of health and safety policies, and your experience in building relationships with suppliers and staff.

Showcase Your People Skills: In your application, provide examples of how you've successfully motivated and led teams in previous roles. Highlight your communication skills and ability to handle customer complaints effectively.

Highlight Your Analytical Skills: Demonstrate your numeracy and attention to detail by mentioning any experience you have with financial monitoring, audits, or performance reviews. This will show that you can manage budgets and improve profitability at the stations.

How to prepare for a job interview at Motor Fuel Group

✨Know the Company Inside Out

Before your interview, make sure to research the company thoroughly. Understand their policies, procedures, and values, especially those related to health and safety, as this role heavily involves compliance with these standards.

✨Demonstrate Leadership Skills

As an Area Retail Manager, you'll be managing multiple stations and teams. Be prepared to discuss your previous experiences in leading teams, resolving conflicts, and motivating staff to achieve their best performance.

✨Showcase Your Analytical Abilities

This role requires a good level of numeracy and attention to detail. Be ready to talk about how you've used data to drive decisions in past roles, such as conducting audits or monitoring performance metrics.

✨Prepare for Scenario-Based Questions

Expect questions that assess your problem-solving skills and ability to handle complaints or operational issues. Think of specific examples from your past experience where you successfully navigated challenges in a retail environment.

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