Marketing Executive in Birmingham

Marketing Executive in Birmingham

Birmingham Full-Time 28800 - 43200 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Join our motorsport marketing team to create engaging content and support exciting events.
  • Company: NAPA Racing UK, a dynamic player in the motorsport industry.
  • Benefits: Company vehicle, free parking, pension scheme, and discounts on automotive parts.
  • Why this job: Combine your passion for motorsport with creative marketing in a fast-paced environment.
  • Qualifications: Strong organisational skills and experience in social media content creation.
  • Other info: Opportunity to attend British Touring Car Championship events and grow your career.

The predicted salary is between 28800 - 43200 £ per year.

NAPA Racing UK is looking for a highly organised, proactive, and creative Marketing Executive to support our fast‑paced motorsport marketing team. This role is perfect for someone who thrives in a dynamic environment, loves motorsport, and can balance hands-on content creation with strong planning and coordination skills.

You’ll play a key part in delivering the team’s marketing activity across the season supporting social media output, event activation, content capture, partner engagement, and day‑to‑day campaign delivery. A passion for motorsport and the ability to represent the brand confidently at live events is essential as you will attend and support the marketing and retail team at each of the British Touring Car Championship (BTCC) events.

Key Responsibilities:
  • Event Support & Activation
    • Attend a minimum of 10 BTCC race weekends per calendar year, supporting the team with content capture, partner obligations, and fan engagement.
    • Assist with event planning, logistics, and on‑site coordination to ensure smooth delivery of marketing activities.
    • Represent NAPA Racing UK professionally at all events, working closely with drivers, partners, and the wider team.
    • Support the management of race weekend ticket allocation and VIP guest experience.
  • Social Media & Content Creation
    • Support the planning, scheduling, and publishing of content across all NAPA Racing UK social media channels.
    • Create engaging content including posts, reels, stories, graphics, and short‑form video.
    • Work with photographers, videographers, and internal teams to ensure consistent brand identity and tone of voice.
    • Monitor social performance and contribute ideas to grow reach, engagement, and fan loyalty.
  • Marketing Coordination
    • Assist in the delivery of marketing campaigns, partner activations, and seasonal promotions.
    • Creative direction for supporting marketing collateral.
    • Maintain marketing calendars, deadlines, and asset libraries with strong organisational discipline.
    • Liaise with suppliers, partners, and internal departments to ensure timely delivery of materials.
    • Support the creation of reports, presentations, and post‑event summaries.
    • Create a closer connection with NAPA Auto Parts to NAPA Racing.
  • Merchandise Product Management
    • Support the retail store team at each race weekend.
    • Support the marketing team on the ongoing ordering and stock management of NAPA Racing UK merchandise.
    • Look at ways to maximise the brand across new and existing merchandise.
    • Identify new merchandise opportunities.
Skills & Experience:
  • Strong organisational and time‑management skills with the ability to juggle multiple projects.
  • Experience in social media planning, scheduling, and content creation.
  • Confident communicator with a professional approach at events and in partner-facing situations.
  • Creative mindset with an eye for detail and brand consistency.
  • Ability to work weekends and travel regularly throughout the BTCC season.
  • Experience in motorsport, automotive, or sports marketing is an advantage but not essential.
  • Excellent written and verbal communication skills in English.
  • Strong IT skills and demonstrated proficiency in the use of Microsoft Office packages, including Excel, Word, PowerPoint, Outlook, and Teams.
  • Experience with WordPress websites and Canva-style design tools is preferable.
  • Marketing or Social Media Marketing experience to degree level ideal not essential.
Benefits:
  • Access to a company vehicle when required for business use.
  • On-site free parking.
  • AAG Benefits.
  • Company pension.
  • Discount on automotive parts.

Alliance Automotive Group is an equal opportunities employer.

Marketing Executive in Birmingham employer: Motion

NAPA Racing UK, located in Birmingham Business Park, is an exceptional employer that fosters a vibrant and dynamic work culture, perfect for those passionate about motorsport. With opportunities for professional growth, a supportive team environment, and the chance to engage directly with fans at exciting events like the British Touring Car Championship, employees can thrive while enjoying benefits such as a company vehicle, pension plans, and discounts on automotive parts.
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Contact Detail:

Motion Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Executive in Birmingham

✨Tip Number 1

Get your networking game on! Reach out to people in the motorsport industry, attend events, and connect with professionals on LinkedIn. You never know who might have a lead on that perfect Marketing Executive role!

✨Tip Number 2

Show off your passion for motorsport! When you get the chance to chat with potential employers, share your experiences and enthusiasm for the sport. It’ll help you stand out as someone who truly gets the brand.

✨Tip Number 3

Don’t underestimate the power of social media! Create engaging content related to motorsport and showcase your skills. Tag relevant brands and use popular hashtags to get noticed by the right people.

✨Tip Number 4

Apply through our website! We’ve got loads of opportunities waiting for you, and applying directly shows your commitment. Plus, it’s super easy to keep track of your applications this way!

We think you need these skills to ace Marketing Executive in Birmingham

Organisational Skills
Time Management
Social Media Planning
Content Creation
Event Coordination
Communication Skills
Creative Mindset
Brand Consistency
Microsoft Office Proficiency
WordPress
Canva-style Design Tools
Marketing Experience
Motorsport Knowledge

Some tips for your application 🫡

Show Your Passion for Motorsport: When you're writing your application, make sure to highlight your love for motorsport. We want to see that you’re not just looking for a job, but that you genuinely care about the industry and can represent our brand with enthusiasm.

Be Organised and Detail-Oriented: Since this role requires juggling multiple projects, it’s crucial to showcase your organisational skills. Use your application to demonstrate how you manage your time and keep track of various tasks – we love a well-structured approach!

Get Creative with Your Content: As a Marketing Executive, creativity is key! Include examples of your previous content creation in your application. Whether it's social media posts or event marketing, show us how you can engage audiences and bring ideas to life.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets to us quickly and efficiently. Plus, it shows you’re proactive – a quality we really value!

How to prepare for a job interview at Motion

✨Know Your Motorsport Stuff

Make sure you brush up on your motorsport knowledge before the interview. NAPA Racing UK is all about passion for racing, so being able to chat confidently about recent events, drivers, and the BTCC will show that you're genuinely interested in the role.

✨Show Off Your Creative Side

Prepare a portfolio of your previous marketing work, especially any social media content or event activations you've been involved in. This will give you a chance to demonstrate your creativity and how you can contribute to their marketing efforts.

✨Be Organised and Ready

Since the role requires juggling multiple projects, come prepared with examples of how you've managed your time effectively in past roles. Discuss specific tools or methods you use to stay organised, as this will resonate well with their need for strong organisational skills.

✨Engage with Their Brand

Before the interview, engage with NAPA Racing UK's social media channels. Familiarise yourself with their content style and audience engagement strategies. This will not only help you understand their brand better but also allow you to suggest ideas during the interview that align with their current marketing efforts.

Marketing Executive in Birmingham
Motion
Location: Birmingham

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