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For Companies At a Glance
- Tasks: Optimise websites and customer portals, enhancing performance and user experience.
- Company: Join Motia, a leading fleet solutions provider with a collaborative culture.
- Benefits: Hybrid working, competitive salary, training budget, and generous leave policies.
- Why this job: Make a real impact on digital platforms while developing your skills in a dynamic environment.
- Qualifications: Experience with CMS, SEO knowledge, and strong analytical skills required.
- Other info: Fun, supportive workplace with excellent career growth opportunities.
The predicted salary is between 28000 - 30000 £ per year.
About us
At Motia, we’re at the forefront of fleet solutions, providing innovative services that power businesses across the UK. We’re committed to creating an environment where everyone can thrive. Our culture fosters collaboration, innovation, and growth, ensuring you can build a career, not just a job. With over 300 employees across five offices, we support over 50,000 customers nationwide.
About the role
We are seeking a dynamic and technically minded Website Optimisation Executive to join our Marketing team. Reporting to the Senior Web Strategy & Optimisation Manager, you will support the development, optimisation, and performance of our websites and customer portals. This role involves maintaining and updating our digital platforms, while optimising onsite performance through a data driven, test and learn approach. This is a hands-on role for someone who enjoys working on front end website updates, CMS development (primarily Webflow), technical optimisation, and UX improvements. You will help improve conversion rates, fix technical issues, enhance user journeys, and ensure our digital platforms run smoothly and efficiently. This role is ideal for candidates with junior development experience or those looking to move into website optimisation, CRO, and technical digital marketing. You will also support the creation of product collateral and internal communications, working closely with teams across the business and external agencies. The ideal candidate is analytical, organised, and proactive, with strong communication skills, with a passion for staying ahead of digital trends.
Key Responsibilities
- Build and maintain website pages, components, and forms in Webflow (and WordPress), including layout updates, CMS collections, structural changes, and custom interactions.
- Manage updates across the website and customer portals, including product pages, landing pages, forms, blogs, case studies, ensuring everything is accurate, engaging, and SEO optimised.
- Perform regular website quality checks, including broken link monitoring, accessibility compliance, responsive layout checks, and content accuracy.
- Collaborate with marketing, product, and campaign teams to build landing pages and support customer workflows that drive traffic and conversions.
- Use GA4, Clarity, Google Tag Manager and other UX tools to analyse user behaviour and ensure a seamless, conversion focused experience.
- Implement technical SEO fixes (e.g., meta tags, schema, redirects, broken links, image optimisation), either directly or in collaboration with external agencies.
- Monitor daily conversion rates and sales performance, working on CRO and UX initiatives from analysis through to testing and reporting.
- Support integration and automation tasks using tools like Zapier.
- Support day to day marketing activity and assist other departments with internal communications.
- Produce video content when required, such as product demos.
Qualifications
- Hands on experience with CMS platforms (e.g., Webflow, WordPress, Zapier) and strong practical knowledge of HTML and CSS (JavaScript beneficial).
- Experience in SEO with an understanding of on page, technical, and off page optimisation.
- Confident using SEO tools such as SEMrush and Google Search Console/ Bing Webmaster tools.
- Strong analytical skills and experience with reporting platforms including GA4, Google Tag Manager, and UX tools like Clarity or Hotjar.
- A good eye for creative execution, supported by experience using the Adobe Creative Suite (Illustrator, Photoshop, InDesign, etc.).
- An organised, proactive, and resilient team player with excellent communication skills and the ability to collaborate across departments and seniority levels.
- Strong time management skills, exceptional attention to detail and the confidence to take ownership of tasks.
Benefits
- Hybrid Working - 3 days onsite, 2 days from home
- Parking - Free parking on site
- Training - dedicated training and development budget
- Salary - £28,000 - £30,000 DOE
- 25 days annual leave plus bank holidays.
- An additional day annual leave for your birthday after 1 year tenure
- Holiday purchase scheme (up to 5 days) after 2 years tenure
- Sociable working hours, no weekends or evenings
- Fun, supportive working environment
- Pension
- 4 x salary life assurance
Website Optimisation Executive in Leeds employer: Motia
Contact Detail:
Motia Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Website Optimisation Executive in Leeds
✨Tip Number 1
Get your networking game on! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your website optimisation projects, even if they’re personal or freelance. This gives you something tangible to discuss during interviews and shows you’re proactive about your career.
✨Tip Number 3
Prepare for interviews by researching the company and its digital presence. Be ready to discuss how you can improve their websites and customer portals. Tailor your answers to show you understand their needs and can contribute to their goals.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the team at Motia.
We think you need these skills to ace Website Optimisation Executive in Leeds
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that match the Website Optimisation Executive role. Highlight your hands-on experience with CMS platforms like Webflow and WordPress, as well as any technical SEO knowledge you have.
Craft a Compelling Cover Letter: Use your cover letter to showcase your passion for digital marketing and website optimisation. Share specific examples of how you've improved website performance or user experience in previous roles to grab our attention.
Show Off Your Analytical Skills: Since this role involves a lot of data-driven decision-making, be sure to mention any experience you have with tools like GA4, Google Tag Manager, or UX tools. We love candidates who can demonstrate their analytical prowess!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates about the hiring process.
How to prepare for a job interview at Motia
✨Know Your Stuff
Make sure you brush up on your knowledge of website optimisation, CMS platforms like Webflow and WordPress, and SEO principles. Familiarise yourself with the tools mentioned in the job description, such as GA4 and Google Tag Manager, so you can confidently discuss how you've used them in the past.
✨Showcase Your Experience
Prepare specific examples from your previous roles that demonstrate your hands-on experience with website updates, technical optimisation, and UX improvements. Be ready to explain how your contributions led to improved conversion rates or enhanced user experiences.
✨Ask Insightful Questions
During the interview, ask questions that show your interest in the company's goals and challenges. Inquire about their current website performance metrics or any upcoming projects they have in mind. This not only shows your enthusiasm but also helps you gauge if the role aligns with your career aspirations.
✨Be a Team Player
Highlight your collaborative skills and how you've worked with different teams in the past. Since this role involves working closely with marketing, product, and external agencies, demonstrating your ability to communicate effectively and work well in a team will be crucial.