At a Glance
- Tasks: Manage and optimise our website, driving traffic and conversions through data-driven strategies.
- Company: Join Motia, a leading fleet solutions provider with a vibrant and collaborative culture.
- Benefits: Enjoy a competitive salary, hybrid working, and a dedicated training budget.
- Why this job: Be at the forefront of digital marketing and make a real impact on our online presence.
- Qualifications: Experience in SEO, CMS platforms, and strong analytical skills are essential.
- Other info: Work in a dynamic environment with opportunities for growth and creativity.
The predicted salary is between 28000 - 30000 ÂŁ per year.
About us
At Motia, we’re at the forefront of fleet solutions, providing innovative services that power businesses across the UK. We’re committed to creating an environment where everyone can thrive. Our culture fosters collaboration, innovation, and growth, ensuring you can build a career, not just a job. With over 250 employees across five offices, we support over 50,000 customers nationwide.
About the role
We are seeking a dynamic and results‑driven Website Marketing Executive to join our marketing team. Reporting to the Senior Web Strategy & Optimisation Manager, you will maintain and update our digital platforms, while optimising onsite performance through a data‑driven, test‑and‑learn approach. You will also support the creation of product collateral and internal communications, working closely with teams across the business and external agencies. The ideal candidate is analytical, organised, and proactive, with strong communication skills, with a passion for staying ahead of digital trends.
Key Responsibilities
- Monitor daily conversion rates and sales performance, working on CRO and UX initiatives—from data‑driven ideation to execution, reporting, and analysis.
- Manage updates across the website and customer portals, including new pages, blogs, case studies, and product content, ensuring everything is current, engaging, and SEO‑optimised.
- Collaborate with marketing, product, and campaign teams to build landing pages and support customer workflows that drive traffic and conversions.
- Use GA4, Clarity, and other UX tools to analyse user behaviour and ensure a seamless, conversion‑focused experience.
- Update and maintain the website using Webflow, including product pages, landing pages, forms, and structural changes.
- Implement technical SEO fixes, either directly or in collaboration with external agencies.
- Support day‑to‑day marketing activity and assist other departments with internal communications.
- Produce video content when required, such as product demos.
- Perform regular website quality checks, including monitoring for broken links, ensuring accessibility compliance, and maintaining content accuracy.
Qualifications
- Experience in an SEO and content‑focused role, with knowledge of on‑page, technical, and off‑page SEO.
- Hands‑on experience with CMS platforms (e.g., Webflow, WordPress, Zapier).
- Confident using SEO tools such as SEMrush and Google Search Console.
- Strong analytical skills and experience with reporting platforms including GA4, Google Tag Manager, and UX tools like Clarity or Hotjar.
- A good eye for creative execution, supported by experience using the Adobe Creative Suite (Illustrator, Photoshop, InDesign, etc.).
- An organised, proactive, and resilient team player with excellent communication skills and the ability to collaborate across departments and seniority levels.
- Strong time‑management skills, exceptional attention to detail, and the confidence to take ownership of tasks.
Working Conditions
- Hybrid Working - 3 days onsite, 2 days from home
- Parking - Free parking on site
- Training - dedicated training and development budget
- Salary - ÂŁ28,000 - ÂŁ30,000 DOE
- Benefits - 25 days annual leave plus
Website Marketing Executive in Leeds employer: Motia
Contact Detail:
Motia Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Website Marketing Executive in Leeds
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your work, especially if you're applying for a role like Website Marketing Executive. This gives potential employers a taste of what you can do.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Understand their products and services, and think about how you can contribute to their goals. Tailor your answers to show you're a perfect fit!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and engaged with our brand.
We think you need these skills to ace Website Marketing Executive in Leeds
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Website Marketing Executive. Highlight your experience with SEO, CMS platforms, and any relevant tools like GA4 or SEMrush. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for digital marketing and how you can contribute to our team. Be sure to mention specific projects or achievements that demonstrate your analytical and creative skills.
Show Off Your Analytical Skills: Since this role involves monitoring conversion rates and user behaviour, make sure to include examples of how you've used data to drive decisions in past roles. We love candidates who can back up their claims with solid evidence!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it shows you're keen on joining our team!
How to prepare for a job interview at Motia
✨Know Your SEO Basics
Make sure you brush up on your SEO knowledge before the interview. Understand the difference between on-page, technical, and off-page SEO, as well as how tools like SEMrush and Google Search Console work. Being able to discuss these concepts confidently will show that you're ready to hit the ground running.
✨Showcase Your Analytical Skills
Prepare to talk about your experience with analytics tools like GA4 and Clarity. Bring examples of how you've used data to drive decisions in previous roles. This will demonstrate your ability to monitor conversion rates and improve user experience, which is crucial for the Website Marketing Executive role.
✨Familiarise Yourself with Webflow
Since you'll be updating the website using Webflow, it’s a good idea to get familiar with the platform if you haven't already. You could even create a mock project to showcase your skills during the interview. This hands-on approach will impress the interviewers and show your proactive nature.
✨Prepare Questions About Collaboration
Given the collaborative nature of the role, think of insightful questions to ask about how different teams work together at Motia. This shows your interest in teamwork and helps you understand the company culture better. Plus, it gives you a chance to highlight your own collaborative experiences.