At a Glance
- Tasks: Manage digital ads, SEO initiatives, and data processes for our exciting cocktail brand.
- Company: Join MOTH, a fast-growing FMCG brand shaking up the RTD cocktail scene.
- Benefits: Enjoy flexible hours, 27 days holiday, and a personal development budget.
- Other info: Weekly socials, free cocktails, and a commitment to diversity and inclusion.
- Why this job: Be part of a dynamic team making delicious cocktails accessible everywhere.
- Qualifications: Experience in digital ads, SEO, and data management is essential.
The predicted salary is between 20 - 25 £ per hour.
Start date: ASAP
Hybrid: 3 days in our Paddington offices, 2 days working from home
Reporting to: Head of Digital
Contract type: Freelance contract - December until end of February
Working hours: 40 hours a week including a paid lunch hour. Flexible start (between 8am and 10am) and finish (between 4pm and 6pm) times.
Who We Are
At MOTH we’re here for cocktails, company, and conversation. That’s why we make the most delicious cocktails in a can - so that special mix can happen anywhere. Our cocktails are classics, and our ingredients are second to none. We believe in fair prices for great drinks. Because when you’ve got good friends and fine blends, what more do you need? Mix of total happiness. MOTH. We are one of the fastest growing FMCG brands, re‑writing the rules of RTD cocktails, and facing unprecedented growth. Our success is down to the work that our magic MOTHs do, we hire exceptional people to do exceptional things. Our team in the UK has grown to more than 50 people and we’re looking for a brilliant freelance Acquisition Manager to join our team, initially for a 3 month period to cover a period of parental leave.
What You’ll Be Doing
- DIGITAL ADS MANAGEMENT
- Oversee and maintain live acquisition campaigns across paid channels, ensuring performance continuity and budget alignment
- Manage relationships with agency partners and the internal teams to deliver campaign assets
- Introduce structure and process improvements to campaign setup, reporting, and optimisation workflows
- Create a creative testing and optimisation framework, taking performance insights to guide future creative iterations
- Manage the Amazon ads agency partner to ensure delivery against performance goals and budget alignment
- SEO
- Manage internal stakeholders across teams to ensure delivery of planned SEO initiatives and content
- Coordinate ongoing SEO activity, ensuring that scheduled content is produced, optimised, and published according to the existing roadmap
- Champion SEO best practices internally, reinforcing keyword strategy and on-page optimisation across all new content
- DATA MANAGEMENT
- Review and optimise foundational data processes and reporting, including attribution modelling, traffic analysis, and acquisition tracking
- Audit and improve current reporting setup, identifying gaps and opportunities to simplify and automate key metrics
- Support compliance and awareness of regulatory and data privacy requirements within the digital team
- STAKEHOLDER MANAGEMENT
- External: Digital Ads Agency and Amazon Ads Agency
- Internal: Design and Copy Teams
Requirements
- Previous experience in Digital Ads Management
- Previous experience in SEO
- Previous experience in Data Management
- Previous experience in Stakeholder Management
- FMCG would be a bonus
Benefits
- Flexible working hours – Core working hours are 10am-4pm so you can choose your working hours to suit you (e.g. 8am-4pm, 9am-5pm or 10am-6pm)
- Pension – 3% employer contribution
- Annual leave – 27 Days Holiday (+ your birthday off) (+ 2 life admin days)
- Working from abroad – up to 2 weeks' per year
- Enhanced parental leave and support – 20 weeks full pay for each parent. We also offer parental transition coaching and Workplace Nursery Benefit to help out with nursery fees.
- Private Medical – Vitality including personal worldwide travel insurance
- Learning and development – Personal annual learning and development budget of £2,000 (prorated for fixed term contracts)
- Snacks – Free Breakfasts and more chocolate covered rice cakes than you could dream of
- Socials – weekly cocktail Thursdays, monthly Socials and summer/Christmas Parties
- Free MOTH allowance – Free monthly MOTHs allowance and discount codes for family and friends
Diversity & Inclusion
At MOTH we are committed to creating a diverse and inclusive workplace. We welcome applications from people of all backgrounds, regardless of age, disability, gender, gender identity or expression, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, or sexual orientation. We are proud to be an equal opportunities employer and strive to ensure a fair and supportive recruitment process for all candidates. We will ask you during the application process if you require any adjustments which will have no bearing on the outcome of your application.
Freelance Acquisition & Amazon Manager employer: MOTH Drinks - B Corp™
At MOTH, we pride ourselves on being an exceptional employer that values creativity and passion in every team member. Our vibrant work culture fosters collaboration and innovation, providing ample opportunities for personal and professional growth as we expand. Join us in a dynamic environment where your contributions are celebrated, and together, we craft unforgettable experiences with every cocktail we serve.
StudySmarter Expert Advice🤫
We think this is how you could land Freelance Acquisition & Amazon Manager
✨Show Off Your Creative Juice
As a freelancer in marketing communications, your portfolio is your golden ticket! Make sure you’ve got a killer online presence showcasing projects you've worked on, including any campaigns or content pieces. Don't just toss it together; highlight the impact you've made with metrics whenever possible!
✨Join the Marketing Circuit
Get yourself into the local or online marketing communities, like the AMA (American Marketing Association) or industry-specific groups on LinkedIn. Attending events, workshops, or webinars can help you connect with potential clients or collaborators who might need your skills.
✨Leverage Social Media Authentically
Use platforms like Instagram and Twitter to share your insights on marketing trends or showcase your past work. Creating engaging posts or even threads with tips can boost your visibility and position you as a go-to expert in your niche.
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We think you need these skills to ace Freelance Acquisition & Amazon Manager
Some tips for your application 🫡
Craft a Portfolio that Pops:As a freelance marketer, your portfolio is your best friend! Make sure to showcase your best marketing campaigns, social media content, and any communications strategies you've developed. Don't just list your experience; highlight the results you achieved for your clients to demonstrate your talent.
Show Off Your Creativity:Marketing and communications thrive on creativity, so don’t hesitate to let your unique style shine! Whether it’s your CV layout, your cover letter’s voice, or even your email subject line, a bit of flair goes a long way in making you stand out to MOTH Drinks - B Corp™.
Define Your Services and Rates:Freelancing means you're running your own show! In your application, be clear about the services you can offer MOTH Drinks - B Corp™ and include your rates if appropriate. This helps potential clients understand what they can expect from you and makes it easier for them to consider working together.
Don’t Forget About Availability:Clients want to know when they can start working with you, so be upfront about your availability in your application. Whether you can take on a project immediately or have a schedule lined up, being clear about timelines will make you a more attractive candidate for Freelance Acquisition & Amazon Manager at MOTH Drinks - B Corp™.
How to prepare for a job interview at MOTH Drinks - B Corp™
✨Showcase Your Portfolio
When interviewing for a freelance gig in marketing communications, having a strong portfolio is crucial. Make sure you have examples of your best work, whether that's social media campaigns, press releases, or content pieces, ready to share with the team at MOTH Drinks - B Corp™.
✨Familiarise Yourself with Marketing Tools
Since this role involves communication, be prepared to discuss the specific tools that you use for managing campaigns and analytics, like HubSpot or Hootsuite. Being able to demonstrate your technical comfort with these platforms can really set us apart from other candidates.
✨Pitch Your Unique Value
Freelance roles are all about standing out, so don’t just talk about what you can do—pitch why you’re the perfect fit for MOTH Drinks - B Corp™. Focus on your unique style, previous client success stories, and how you can tailor your approach to their needs.
✨Prepare to Discuss Your Availability
Since this is a freelance position, expect to chat about your availability and workload management. Have a clear plan on how you can fit this role into your schedule while ensuring quality output, as this will establish reliability and professionalism with the hiring team at MOTH Drinks - B Corp™.
