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- Tasks: Transform data into insights that drive growth for the MOTH brand and RTD category.
- Company: Join a dynamic team at MOTH, a leader in the FMCG industry.
- Benefits: Flexible hours, generous holiday, bonus potential, and a personal development budget.
- Why this job: Make an impact by analysing trends and collaborating with key retail partners.
- Qualifications: 2+ years in FMCG with strong analytical and communication skills.
- Other info: Enjoy free snacks, social events, and a supportive, inclusive workplace.
The predicted salary is between 35000 - 45000 £ per year.
Hybrid: 3 days in our Paddington offices, 2 days working from home.
Reporting to: Global Category Manager
Contract type: Permanent, full time (5 days)
Working hours: 40 hours a week including a paid lunch hour. Flexible start (between 8am and 10am) and finish (between 4pm and 6pm) times.
The Role
We’re looking for a Category Executive to turn category and shopper data into actionable insights that drive growth for both the MOTH brand and the fast-growing Ready-to-Drink (RTD) category. In this role you will support in upskilling the entire business in category data and insight, take ownership to regularly report on category and brand performance, and you will have the opportunity to manage your own external relationships. You will support key initiatives such as brand planning, range reviews, and new product launches.
Responsibilities
- Market & Category Analysis: Analyse category performance, shopper behaviour and competitor activity from a number of data sources to identify trends and future opportunities/challenges. Translate data into insight and recommendations that will help to grow the RTD category and MOTH brand, and inform category strategy, range decisions and commercial planning. Category analysis to assess and track new product development (NPD) performance.
- Performance Monitoring: Manage the internal reporting process, tracking MOTH’s role in the category using key performance indicators such as sales, market share and distribution. Clearly communicate category and brand performance internally through one-pagers, monthly updates, and regular presentations.
- Retailer Collaboration: Deliver compelling category presentations, range reviews and insight-led recommendations to retail customers with confidence. Influence range, space and fixturisation through data-led storytelling and strong customer engagement. Act as a key category contact for selected retail customers, managing day-to-day relationships and working collaboratively with buyers as well as category and merchandising teams. Build strong, trusted relationships with external retail partners.
- Cross-functional Collaboration: Work closely and collaboratively with Commercial and Marketing teams to ensure alignment against the category and brand strategies. Support the Global Category Manager with ad‑hoc analysis, research projects, the strategic category vision, and managing data sources/agencies.
Who you are
- Ideally 2+ years of experience within the FMCG industry in a data-driven category, insight or analyst role.
- Experience in analysing data and shaping it into actionable insights and recommendations.
- Knowledge of data platforms such as: NielsenIQ, IRI, Kantar, dunnhumby, Sainsburys Insight Platform, Shopper Intelligence.
- Ability to influence internal and external stakeholders across different levels, and build relationships and trust with others.
- Strong storytelling, communication and presentation skills and a curious, analytical and pro‑active mindset.
- Organised and able to balance multiple priorities with tight deadlines.
- A passion to work in a fast‑paced environment.
Benefits
- Flexible working hours – Core working hours are 10am-4pm so you can choose your working hours to suit you (e.g. 8am-4pm, 9am-5pm or 10am-6pm).
- Bonus – up to 15% subject to personal and Company Performance, paid annually.
- Pension – 3% employer contribution.
- Annual leave – 27 Days Holiday (+ your birthday off) (+ 2 life admin days).
- Working from abroad – up to 2 weeks per year.
- Enhanced parental leave and support – 20 weeks full pay for each parent. We also offer parental transition coaching and Workplace Nursery Benefit to help out with nursery fees.
- Private Medical – Vitality including personal worldwide travel insurance.
- Learning and development – Personal annual learning and development budget of £2,000 (alongside companywide training).
- Snacks – Free Breakfasts and more chocolate covered rice cakes than you could dream of.
- Socials – weekly cocktail Thursdays, monthly socials and summer/Christmas parties.
- Free MOTH allowance – Free monthly MOTHs allowance and discount codes for family and friends.
Diversity & Inclusion
At MOTH we are committed to creating a diverse and inclusive workplace. We welcome applications from people of all backgrounds, regardless of age, disability, gender, gender identity or expression, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, or sexual orientation. We are proud to be an equal opportunities employer and strive to ensure a fair and supportive recruitment process for all candidates. We will ask you during the application process if you require any adjustments which will have no bearing on the outcome of your application.
Category & Insights Executive employer: MOTH Drinks - B Corp
Contact Detail:
MOTH Drinks - B Corp Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Category & Insights Executive
✨Tip Number 1
Get to know the company inside out! Research MOTH and the RTD category so you can speak confidently about how your skills align with their goals. This will help you stand out during interviews.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral!
✨Tip Number 3
Prepare for those tricky interview questions! Think about how you can showcase your analytical skills and storytelling ability with real examples from your past experience. Practice makes perfect!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining the MOTH team.
We think you need these skills to ace Category & Insights Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Category & Insights Executive role. Highlight your experience in data analysis and insights, especially within the FMCG sector. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about the RTD category and how you can contribute to MOTH's growth. Be sure to mention any relevant tools or platforms you've worked with.
Showcase Your Storytelling Skills: Since this role involves presenting insights, make sure to demonstrate your storytelling abilities in your application. Use clear examples of how you've turned data into actionable insights in previous roles.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at MOTH Drinks - B Corp
✨Know Your Data
Make sure you’re familiar with the key data platforms mentioned in the job description, like NielsenIQ and Kantar. Brush up on how to analyse category performance and shopper behaviour, as you’ll need to demonstrate your ability to turn data into actionable insights during the interview.
✨Showcase Your Storytelling Skills
Prepare to discuss how you can influence stakeholders through compelling presentations. Think of examples where you've used data-led storytelling to drive decisions or strategies. This will highlight your communication skills and your ability to engage with both internal teams and external partners.
✨Understand the Brand and Category
Research MOTH and the Ready-to-Drink category thoroughly. Be ready to discuss current trends, challenges, and opportunities within the market. Showing that you understand the brand’s positioning and how it fits into the broader category will impress your interviewers.
✨Prepare for Cross-Functional Collaboration
Think about your past experiences working with different teams, such as Commercial and Marketing. Be prepared to share specific examples of how you’ve collaborated effectively across functions to achieve common goals. This will demonstrate your ability to work in a fast-paced environment and manage multiple priorities.