Ecommerce Manager Marketing · Worcester, UK, Cheltenham, UK ·

Location: Worcester & Cheltenham, UK

Type: Full-Time, Permanent

Welcome to Motel. Our story began during a road trip in the 1990s, where our founders, Will and Andy, travelled across America collecting vintage items while living out of motels. They started purchasing vintage clothing in the USA and selling it wholesale, which eventually led to the creation of stores. From there, they began designing reworked vintage pieces, and thus, Motel was born. Over 30 years and a team of 200+ people later, every piece of clothing we make is created with the same spirit of fun, freedom and adventure as the road trip that first defined the brand. We’re still ambitious and independent, but now we’re a global team - we work from an operational base in Worcester, a design studio in London and a creative studio in Bali.

The role:

The Ecommerce Manager will be responsible for overseeing and managing Motel’s online sales and presence. This includes developing strategies to increase online sales, managing the website, optimising the user experience, analysing data and performance metrics, and leading the Ecommerce team. The ideal candidate will have a strong background in ecommerce management, digital marketing and a passion for driving growth and innovation in the online retail space.

Main tasks & responsibilities:

• Develop and implement ecommerce strategies to drive online sales and achieve revenue targets.
• Manage and oversee the day-to-day operations of the ecommerce websites and App, ensuring a seamless and engaging user experience.
• Optimize the ecommerce platform for search engines (SEO).
• Analyze website performance metrics, sales data, and customer behavior to identify opportunities for improvement and growth.
• Collaborate with the marketing team to create and execute digital marketing campaigns, including email marketing, social media, and content marketing.
• Manage product listings, descriptions, images, and pricing to ensure accurate and compelling product presentations.
• Monitor industry trends and competitor activities to stay ahead of the market and implement best practices.
• Lead, mentor, and develop the ecommerce team, fostering a collaborative and results-driven work environment.
• Manage all on-site elements, from Search management, to Meta fields, tag, descriptions, collection build and merchandising.
• Implement systems and processes in line with the requirements of both the ecommerce systems point of view in line with business/operational changes.
• Develop and implement ecommerce strategy in order to improve website performance with various 3rd parties.
• Manage all APP and Site development including re-platforming website and App in line with the marketing requirements.
• Research market in order to discover new trends and technologies in order to improve website performance.
• Troubleshoot any technical issues that arise.
• Develop content/marketing calendar and oversee website uploads and landing pages development.
• Report on performance including via Triple Whale.

About you:

• Bachelor’s degree in Marketing, Business, Ecommerce, or a related field.
• Proven experience in ecommerce management, with a minimum of 2 years in a similar role.
• Strong understanding of ecommerce platforms (e.g., Shopify, Magento, WooCommerce) and digital marketing tools (e.g., Google Analytics, SEMrush, HubSpot).
• Demonstrated success in driving online sales and achieving revenue targets.
• Excellent analytical skills, with the ability to interpret data and make data-driven decisions.
• Proficient in SEO, PPC, and other digital marketing strategies.
• Strong project management and organizational skills, with the ability to manage multiple projects simultaneously.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
• A proactive, innovative, and results-oriented mindset.

Preferred Qualification:

• Master’s degree in Marketing, Business, or a related field.
• Experience with international ecommerce and cross-border sales.
• Familiarity with CRM systems and customer segmentation strategies.

What’s in it for you?

• Competitive salary in line with industry benchmarking.
• 3% employer pension contribution, 5% employee contribution as standard.
• 33 days annual leave inclusive of bank holidays, with additional days for long service.
• Birthday day off.
• Team socials and meetups.
• Monthly well-being activities to support.
• Tailored progression pathways.
• A thorough EAP scheme offering financial, legal and health support.
• Access to professional support & mentoring.
• Bonus Scheme for all employees paid out twice a year.
• Motel 50% discount.

Motel is a growth mentality company. Motel Rocks Group Ltd is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.