CRM Manager

CRM Manager

Derby Full-Time 30000 - 41000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead CRM testing and strategy to boost lead generation and conversions.
  • Company: Join Mortgage Advice Bureau, the UK's top mortgage network with over 200 awards.
  • Benefits: Enjoy hybrid working, competitive salary up to £37,000, and a supportive team culture.
  • Why this job: Make an impact in a fast-paced environment while developing your CRM skills.
  • Qualifications: Experience with CRM systems, data-driven mindset, and Salesforce knowledge preferred.
  • Other info: This is a 12-month fixed-term contract covering maternity leave.

The predicted salary is between 30000 - 41000 £ per year.

Overview

CRM Manager role at Mortgage Advice Bureau (MAB) – 12 month fixed term contract (maternity cover). Hybrid working: 3 days a week at Derby office, 2 days from home. Up to £37,000 plus benefits.

About The Role

We’re looking for a commercially minded CRM Manager to take full ownership of CRM testing, lead generation and conversion strategy across a multi-brand business. You’ll be hands-on with tools such as Salesforce, designing and optimising campaigns that drive measurable results. This is initially a 12-month fixed-term contract, covering a well-established role where you’re able to nurture our CRM strategy to continue delivering excellent results.

About You

You’ll bring experience in testing and managing a CRM system and strategy, ideally gained in a group, agency, or consultancy environment. You’re results-driven, data-savvy and confident tracking key metrics to inform strategy. With a proactive mindset and strong commercial instincts, you thrive in fast-paced environments and know how to tailor CRM journeys that convert. Salesforce experience is highly desirable.

Recruitment Process

  1. Stage 1: 30 minute screening call with our Recruitment Manager
  2. Stage 2: 30 minute MS Teams interview with our Head of Digital Marketing focused on competencies and culture fit
  3. Stage 3: 1 hour in-person interview at our Derby office including a task-based assessment

Equality & Diversity

At MAB we value different experiences and perspectives which adds diversity and value to our culture. As an equal opportunities employer, we are committed to creating an environment where everyone feels welcomed, included and heard for who they are. We aspire to have a diverse and inclusive workplace and strongly encourage applicants from a wide range of backgrounds to apply and join us. We are committed to reducing barriers in every stage of our recruitment process so everyone feels they can bring their best self when applying for new opportunities at MAB. If you’d like to hear how we can support you by adjusting our process, please contact careers@mab.org.uk

Please note we are unable to consider candidates requiring visa sponsorship at this moment in time and we are unable to accept speculative CVs from recruitment agencies with a full PSL in place.

The Company

Mortgage Advice Bureau (MAB) PLC is the UK’s leading mortgage network. We’re experts in Mortgage and Protection advice, with over 200 awards and counting. We’re proud of our reputation in the industry and of our people, who continue to be the heart of MAB’s success.

Seniority level

  • Entry level

Employment type

  • Full-time

Job function

  • Other

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CRM Manager employer: Mortgage Advice Bureau

Mortgage Advice Bureau (MAB) is an exceptional employer, offering a dynamic work environment that fosters professional growth and innovation. With a strong commitment to diversity and inclusion, MAB provides employees with the opportunity to thrive in a supportive culture while enjoying the flexibility of hybrid working arrangements. As a leader in the mortgage industry, MAB not only values its people but also invests in their development, making it an ideal place for those seeking meaningful and rewarding careers.
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Contact Detail:

Mortgage Advice Bureau Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land CRM Manager

✨Tip Number 1

Familiarise yourself with Salesforce and other CRM tools before the interview. Being able to discuss specific features or campaigns you've managed using these tools will show your hands-on experience and understanding of the role.

✨Tip Number 2

Prepare examples of successful CRM strategies you've implemented in the past. Highlight how you tracked key metrics and adjusted your approach based on data, as this aligns with the results-driven mindset MAB is looking for.

✨Tip Number 3

Research Mortgage Advice Bureau's current CRM practices and campaigns. This will not only help you understand their business better but also allow you to suggest improvements or new ideas during your interviews, demonstrating your proactive mindset.

✨Tip Number 4

Practice articulating your commercial instincts and how they have influenced your previous work. MAB values a strong commercial approach, so be ready to discuss how your decisions have driven results in a fast-paced environment.

We think you need these skills to ace CRM Manager

CRM Strategy Development
Salesforce Proficiency
Data Analysis and Interpretation
Lead Generation Techniques
Campaign Optimisation
Testing and Experimentation
Commercial Awareness
Metrics Tracking
Proactive Mindset
Strong Communication Skills
Project Management
Attention to Detail
Adaptability in Fast-Paced Environments
Customer Journey Mapping

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in CRM management, particularly with tools like Salesforce. Emphasise any achievements in lead generation and conversion strategies that align with the role.

Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the CRM landscape and your proactive approach. Mention specific examples of how you've successfully managed CRM systems and driven results in previous roles.

Highlight Relevant Skills: In your application, clearly outline your data-savvy skills and your ability to track key metrics. This is crucial for demonstrating your fit for a results-driven role like the CRM Manager position.

Prepare for Interviews: Anticipate questions related to your experience with CRM systems and your approach to testing and optimising campaigns. Be ready to discuss how you can contribute to MAB's CRM strategy and culture.

How to prepare for a job interview at Mortgage Advice Bureau

✨Know Your CRM Tools

Familiarise yourself with Salesforce and any other CRM tools mentioned in the job description. Be prepared to discuss your experience with these systems and how you've used them to drive results in previous roles.

✨Demonstrate Data Savviness

Since the role requires tracking key metrics, come ready to discuss specific examples of how you've used data to inform your CRM strategies. Highlight any successful campaigns you've managed and the measurable outcomes they achieved.

✨Showcase Your Proactive Mindset

Prepare to share instances where you took initiative in your previous roles. Discuss how your proactive approach has led to improved CRM processes or successful lead generation strategies.

✨Cultural Fit Matters

Research Mortgage Advice Bureau's values and culture. Be ready to explain how your personal values align with theirs, especially regarding diversity and inclusion, as this is a key focus for the company.

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