Morson applies, supplies and connects technical skills across aerospace, defence, energy, professional services, infrastructure and technology to solve productivity problems for the world's change makers. Morson's four global strategic business units - Morson Praxis, Morson Edge, Morson Vital, and Morson Nexus - provide silo-free access to consultancy, talent and training. Our rare line of sight across organisations, project lifecycles, industries and global markets means we offer solutions others simply can’t.
Purpose of the role
As Creative Content Executive, you will play an important role in bringing the Morson Group brand to life through engaging content, social media and digital storytelling. You will help shape the Group’s content presence, owning organic social channels and supporting the creation of social assets, video and podcast content. Working across the wider business, you will turn industry insight and thought leadership into valuable, engaging content that can be shared across our business units and help grow our visibility and reputation.
Where it sits
This role sits within the central Brand, Content & PR team and reports into the Content & Brand Lead. You will work closely with the Creative Studio, marketing colleagues and embedded business unit teams to plan, create and deliver content across channels. This is a hands-on role where you will have the opportunity to bring ideas to life, experiment with different formats and help build a consistent and recognisable Morson Group voice.
Key responsibilities
- Own the Group content calendar and run organic social across Morson brand pages, including LinkedIn.
- Create social assets with the support of the design team
- Support the content team with video and podcast production - planning, shooting or directing, editing and publishing.
- Turn thought-leadership programmes into repeatable content the SBU partners deploy, rather than one-off assets.
- Manage day-to-day community engagement across channels and maintain a consistent brand voice.
- Track reach, engagement and audience growth, and supply these as inputs to the board share-of-voice metric.
- A content-first marketer with strong organic social experience.
- Practical video production skills: able to direct and edit short-form video for social and support filming for longer form productions.
- Podcast production experience, or clear evidence of the skill to take it on (recording, editing, publishing).
- Strong written skills, and the judgement to adapt one idea across formats and channels.
- Comfortable working to a measurement framework and reporting against engagement and reach targets.
- SEO experience is advantageous but not essential
Skills and experience
- A content-first marketer with strong organic social experience.
- Practical video production skills: able to direct and edit short-form video for social and support filming for longer form productions.
- Podcast production experience, or clear evidence of the skill to take it on (recording, editing, publishing).
- Strong written skills, and the judgement to adapt one idea across formats and channels.
- Comfortable working to a measurement framework and reporting against engagement and reach targets.
- SEO experience is advantageous but not essential
Morson Group is an equal opportunities employer and respects diversity. In order to apply for this role, you must be eligible to live and work in the UK.
We are an equal opportunities employer, and we welcome applications from all suitably qualified persons regardless of their sex; religious or similar philosophical belief; political opinion; race; age; sexual orientation; or, whether they are married or are in a civil partnership; or, whether they are disabled; or whether they have undergone, are undergoing or intend to undergo gender reassignment.
Due to the number of applications we receive, it's not always possible to contact unsuccessful applicants. Unless you hear from us within 14 days of your application, please assume that you have been unsuccessful on this occasion.
Creative Content Executive in Salford employer: Morson Group
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