At a Glance
- Tasks: Lead exciting digital marketing campaigns and drive customer engagement.
- Company: A leading international media organisation with a focus on digital transformation.
- Benefits: Competitive salary, bonus opportunities, and a hybrid work environment.
- Other info: Join a company with significant growth potential and influence marketing strategy.
- Why this job: Be part of a dynamic team shaping the future of digital marketing.
- Qualifications: Experience in B2B digital marketing and strong project management skills.
The predicted salary is between 40500 - 49500 £ per year.
A private equity-backed, leading international media organisation is looking for an experienced Digital Campaign Manager to lead integrated marketing campaigns across a growing portfolio of digital products, memberships and live events. Following significant investment, the business is accelerating its digital strategy, developing new subscription products, digital services and year-round customer engagement. This is an exciting opportunity to play a key role in delivering commercially focused campaigns that drive customer acquisition, engagement and long-term growth.
The Role
You’ll lead the delivery of integrated digital marketing campaigns designed to support product launches, increase customer engagement and maximise commercial performance. Key responsibilities include:
- Developing and delivering integrated digital marketing campaigns
- Managing paid media across Google Ads and LinkedIn Ads
- Supporting the launch and growth of digital products and memberships
- Driving customer acquisition, engagement and retention campaigns
- Managing campaign automation through CRM platforms
- Analysing campaign performance and optimising ROI
- Identifying cross-sell opportunities across the wider product portfolio
- Working collaboratively with Product, Commercial, Brand and Marketing Operations teams
What We’re Looking For
- Proven experience delivering integrated B2B digital marketing campaigns
- Strong knowledge of paid media, marketing automation and CRM platforms
- Experience managing multi-channel campaigns across email, social and paid media
- Commercial mindset with a passion for data-driven marketing
- Strong copywriting and campaign planning skills
- Excellent stakeholder management and project management abilities
This is a fantastic opportunity to join a business undergoing significant digital transformation, where you’ll have the opportunity to influence marketing strategy and help shape the future growth of a market-leading organisation.
Digital Campaign Manager employer: Morson Group
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