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- Tasks: Lead and create engaging commercial content campaigns across various formats.
- Company: A leading international B2B media business with a global portfolio.
- Benefits: Competitive salary, hybrid working, and opportunities for professional growth.
- Other info: Join a fast-growing team and make a mark in the media industry.
- Why this job: Shape impactful content strategies and collaborate with diverse teams in a dynamic environment.
- Qualifications: Strong writing skills, experience in commercial content, and excellent project management abilities.
The predicted salary is between 60000 - 60000 £ per year.
A leading international B2B media business is looking for a commercially minded content leader to head up its commercial content function within a fast-growing global portfolio. This is a high-impact role sitting at the intersection of editorial, branded content, digital media and live events. The business is investing heavily in audience-led commercial storytelling and is looking for someone who can shape engaging campaigns, manage content delivery across multiple formats, and act as the strategic content lead within client partnerships.
The Role
You'll lead the delivery and evolution of commercial content campaigns across a global industry portfolio, working closely with sales, marketing, editorial and client stakeholders.
Key responsibilities include:
- Leading the creation of editorial-led commercial content campaigns
- Acting as the content lead in client-facing campaign discussions
- Shaping content strategies aligned to commercial objectives
- Managing sponsored editorial, webinars, reports, video and thought leadership projects
- Briefing and overseeing campaign delivery from concept to execution
- Collaborating with editorial, audience development and video teams
- Managing timelines, contributors and stakeholder expectations across multiple concurrent projects
- Helping evolve new commercial content formats and audience engagement initiatives
What We're Looking For
- Strong editorial instincts and excellent writing ability
- Experience delivering sponsored/commercial content campaigns
- Strong organisational and project management skills
- Ability to manage multiple deadlines in a fast-moving environment
- Commercial awareness and understanding of audience engagement
- Experience with webinars, podcasts, video or multimedia content is highly desirable
- Understanding of SEO and digital publishing best practices
This is an excellent opportunity for a commercially driven content professional looking to step into a strategic leadership role within a globally recognised media and events environment.
Head of Commercial Content employer: Morson Edge
Contact Detail:
Morson Edge Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Commercial Content
✨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn or attend relevant events. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream role.
✨Tip Number 2
Showcase your skills! Create a portfolio that highlights your best work in commercial content campaigns. We want to see your creativity and strategic thinking in action, so make sure it’s easy to access and visually appealing.
✨Tip Number 3
Prepare for interviews by researching the company and its recent projects. We need to see that you’re genuinely interested in their work and can bring fresh ideas to the table. Tailor your responses to show how your experience aligns with their goals.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Head of Commercial Content
Some tips for your application 🫡
Show Off Your Editorial Skills: Make sure to highlight your strong editorial instincts and writing ability in your application. We want to see how you can create engaging content that resonates with audiences, so share examples of your past work that showcase your talent.
Demonstrate Your Commercial Awareness: Since this role is all about commercial content, it’s crucial to show us your understanding of audience engagement and commercial objectives. Talk about your experience with sponsored content campaigns and how you've successfully aligned content strategies with business goals.
Organise Like a Pro: We’re looking for someone who can juggle multiple projects and deadlines. In your application, give us a glimpse into your project management skills. Share how you’ve managed timelines and stakeholder expectations in fast-paced environments.
Get Creative with Formats: This role involves evolving new content formats, so don’t hesitate to share your ideas! If you have experience with webinars, podcasts, or video content, let us know how you’ve used these formats to engage audiences and drive results.
How to prepare for a job interview at Morson Edge
✨Know Your Content Inside Out
Before the interview, dive deep into the company's existing commercial content. Familiarise yourself with their campaigns, editorial style, and audience engagement strategies. This will not only show your genuine interest but also allow you to discuss how you can enhance their content offerings.
✨Showcase Your Project Management Skills
Be ready to share specific examples of how you've managed multiple projects simultaneously. Highlight your organisational skills and how you’ve successfully met deadlines in a fast-paced environment. This is crucial for a role that requires juggling various stakeholders and timelines.
✨Demonstrate Your Commercial Awareness
Prepare to discuss how you align content strategies with commercial objectives. Think about past experiences where you’ve driven revenue through content initiatives. This will illustrate your understanding of the business side of content creation, which is key for this role.
✨Engage with Multimedia Content
Since experience with webinars, podcasts, and video content is highly desirable, come prepared with ideas on how you could evolve new formats. Share any relevant projects you've worked on and how they engaged audiences effectively. This will showcase your innovative thinking and adaptability.