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- Tasks: Lead PR strategy and create engaging campaigns for a heritage brand's transformation.
- Company: Join a respected British institution with a rich history and exciting future.
- Benefits: Competitive salary, flexible work, and the chance to shape a brand's narrative.
- Why this job: Make a real impact by modernising a beloved brand while honouring its legacy.
- Qualifications: Experience in PR, strong storytelling skills, and a passion for brand advocacy.
- Other info: Collaborative environment with opportunities for creativity and professional growth.
The predicted salary is between 43200 - 72000 £ per year.
Are you a natural storyteller who loves bringing brands to life? Do you enjoy shaping perceptions, creating standout campaigns and building meaningful connections with audiences? We’re looking for an experienced Senior Brand PR & Communications Manager to join a much-loved, legacy heritage brand as it embarks on an exciting new chapter. This is a rare opportunity to play a central role in modernising the voice of a respected British institution, helping it stay relevant for today while remaining true to its proud history.
About the Opportunity
This isn’t a routine PR role. Our client is going through a significant brand transformation and needs someone with creativity, confidence and strategic flair to help lead the way. You’ll be responsible for developing and delivering a fresh, bold PR and communications strategy that builds advocacy, strengthens reputation and connects with both loyal supporters and new audiences. It’s a role for someone who can think big, act fast and bring people with them.
What You’ll Be Doing
- Leading the PR and communications strategy to support the launch of a major rebrand
- Creating compelling campaigns that tell a consistent, engaging brand story
- Driving proactive media relations and generating high-profile coverage across national and specialist outlets
- Developing thought leadership programmes that position senior leaders as trusted voices
- Managing PR activity around flagship events, including media planning and on-site press operations
- Working closely with digital and marketing teams to deliver truly integrated, multi-channel campaigns
- Building relationships with influencers, partners and agencies to amplify reach
- Protecting brand reputation through proactive and, when needed, reactive communications
- Measuring and reporting on results to show real impact and value
What We’re Looking For
This role would suit a seasoned communications professional who understands how to balance heritage with modern relevance. You’ll ideally have:
- Experience in PR, media relations and strategic communications
- Experience working with well-established or heritage brands, particularly through periods of change
- A strong track record of delivering creative, integrated PR campaigns
- Excellent writing skills and a genuine passion for storytelling
- Confidence developing thought leadership content and securing speaking opportunities
- Great media contacts and the ability to generate standout coverage
- Experience collaborating with digital teams and managing external agencies
- A practical, results-focused approach with strong reporting and analytical skills
- A degree in Communications, Journalism, Marketing or PR is preferred.
Why This Role?
This is a fantastic chance to work with a brand that holds a special place in British culture. You’ll have the opportunity to help shape its future direction, influence how it’s perceived, and deliver work that really matters.
Senior Brand and PR Manager employer: Morgan McKinley
Contact Detail:
Morgan McKinley Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Brand and PR Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on your dream job!
✨Tip Number 2
Show off your storytelling skills! When you get the chance to chat with potential employers, make sure to share your best campaign successes. Use real examples that highlight your creativity and strategic thinking – it’s all about making a memorable impression.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out to companies you admire and express your interest in working with them. A well-timed email can open doors you didn’t even know existed.
✨Tip Number 4
Keep your online presence sharp! Make sure your LinkedIn profile is up-to-date and showcases your achievements. Share relevant content and engage with others in the field. This will help you stand out as a knowledgeable and passionate candidate.
We think you need these skills to ace Senior Brand and PR Manager
Some tips for your application 🫡
Show Your Storytelling Skills: As a Senior Brand PR & Communications Manager, storytelling is key. Make sure your application reflects your ability to craft compelling narratives that resonate with audiences. Use examples from your past experiences to showcase how you've brought brands to life.
Tailor Your Application: Don’t just send a generic CV and cover letter. Tailor your application to highlight your experience with heritage brands and your strategic approach to PR. We want to see how you can connect the brand's proud history with modern relevance.
Highlight Your Media Relations Experience: This role requires strong media relations skills, so be sure to mention any high-profile coverage you've secured in the past. Share specific examples of how you've built relationships with journalists and influencers to amplify brand messages.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you're keen on joining our team!
How to prepare for a job interview at Morgan McKinley
✨Know the Brand Inside Out
Before your interview, dive deep into the brand's history and current positioning. Understand their recent campaigns and how they align with their heritage. This will not only show your genuine interest but also help you articulate how you can contribute to their transformation.
✨Craft Your Storytelling Skills
As a Senior Brand PR & Communications Manager, storytelling is key. Prepare examples of past campaigns where you successfully shaped narratives. Be ready to discuss how you can bring the brand's story to life in a modern context while respecting its legacy.
✨Showcase Your Media Relations Expertise
Highlight your experience with media relations by discussing specific instances where you've secured high-profile coverage. Bring along metrics or reports that demonstrate the impact of your work, as this role requires a results-focused approach.
✨Prepare for Strategic Discussions
Expect questions about your strategic thinking and how you would approach the brand's rebranding efforts. Think about potential challenges they might face and be ready to propose innovative solutions that balance modern relevance with heritage.
