At a Glance
- Tasks: Lead strategic marketing campaigns and drive multi-channel initiatives to generate high-quality leads.
- Company: Join a dynamic marketing team focused on enhancing market presence in key industries.
- Benefits: Enjoy opportunities for growth, collaboration, and impactful work in a supportive environment.
- Why this job: Be at the forefront of innovative marketing strategies and make a real impact on revenue.
- Qualifications: Experience in marketing and demand generation with strong analytical and communication skills required.
- Other info: This role offers a chance to work with cross-functional teams and manage exciting on-site events.
The predicted salary is between 36000 - 60000 £ per year.
As a key member of the marketing department, the Demand Generation Manager will play a key role in aligning the sales & marketing efforts. Key Responsibilities of the Demand Generation Manager: Lead strategic go-to-market campaigns for a key industry vertical (Forest Products, Metals and Mining, or Agriculture) by collaborating with cross-functional teams. Drive multi-channel marketing initiatives to generate high-quality leads, meet revenue targets, and foster client relationships. Analyze performance metrics, provide data-driven insights, and ensure accountability towards goals. Coordinate with sales teams to align marketing efforts and facilitate seamless lead handoff. Manage on-site event experiences, including booth strategies and lead generation activities. Identify opportunities for optimization and growth in demand generation efforts. Contribute to establishing and enhancing the company’s market presence. Ideal Background/Skillset of the Demand Generation Manager: Experience in marketing, lead or demand generation, preferably in market data and analytics Proven track record in successful demand-generation campaigns with year-over-year growth Strong analytical skills for data interpretation and driving results Proficiency in marketing automation platforms, CRM systems, and analytics tools Effective time and project management abilities for multitasking Excellent verbal and written communication skills Morgan McKinley is acting as an Employment Agency and references to pay rates are indicative. BY APPLYING FOR THIS ROLE YOU ARE AGREEING TO OUR TERMS OF SERVICE WHICH TOGETHER WITH OUR PRIVACY STATEMENT GOVERN YOUR USE OF MORGAN MCKINLEY SERVICES. #J-18808-Ljbffr
Demand Generation Manager employer: Morgan McKinley
Contact Detail:
Morgan McKinley Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Demand Generation Manager
✨Tip Number 1
Familiarize yourself with the specific industry verticals mentioned in the job description, like Forest Products, Metals and Mining, or Agriculture. Understanding the unique challenges and opportunities in these sectors will help you stand out during discussions.
✨Tip Number 2
Showcase your experience with marketing automation platforms and CRM systems. Be prepared to discuss specific tools you've used and how they contributed to successful demand generation campaigns in your previous roles.
✨Tip Number 3
Highlight any past experiences where you collaborated with sales teams to align marketing efforts. Sharing concrete examples of how you facilitated lead handoff can demonstrate your ability to work cross-functionally.
✨Tip Number 4
Prepare to discuss your analytical skills by bringing examples of how you've used data to drive results in previous campaigns. Being able to interpret performance metrics and provide actionable insights will be crucial for this role.
We think you need these skills to ace Demand Generation Manager
Some tips for your application 🫡
Understand the Role: Make sure to thoroughly understand the responsibilities of a Demand Generation Manager. Highlight your experience in leading strategic campaigns and driving multi-channel marketing initiatives in your application.
Showcase Analytical Skills: Emphasize your strong analytical skills and provide examples of how you've used data-driven insights to achieve results in previous roles. This is crucial for demonstrating your fit for the position.
Highlight Relevant Experience: Detail your experience in demand generation, particularly in market data and analytics. Include specific campaigns you've led that resulted in year-over-year growth to showcase your proven track record.
Tailor Your Communication: Since excellent verbal and written communication skills are essential, ensure your application is well-written and tailored to the job description. Use clear and concise language to convey your qualifications.
How to prepare for a job interview at Morgan McKinley
✨Showcase Your Campaign Success
Be prepared to discuss specific demand generation campaigns you've led in the past. Highlight the strategies you used, the results achieved, and how you aligned with sales teams to ensure success.
✨Demonstrate Analytical Skills
Since strong analytical skills are crucial for this role, come ready to share examples of how you've used data to drive marketing decisions. Discuss any tools or platforms you’ve utilized for performance analysis.
✨Understand the Industry Verticals
Familiarize yourself with the key industry verticals mentioned in the job description (Forest Products, Metals and Mining, Agriculture). Be ready to discuss trends and challenges in these sectors and how your experience can address them.
✨Prepare for Collaboration Questions
Expect questions about how you work with cross-functional teams. Prepare examples that illustrate your ability to collaborate effectively with sales and other departments to achieve common goals.