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- Tasks: Lead and execute mid-funnel digital media campaigns in a collaborative environment.
- Company: Join a dynamic EU Marketing team focused on innovative retail strategies.
- Benefits: Enjoy a vibrant office culture with opportunities for professional growth until December 2025.
- Why this job: Be at the forefront of digital media in retail, pushing boundaries and making an impact.
- Qualifications: Experience in media strategy, particularly in retail or brand advertising, is essential.
- Other info: This role requires strong analytical skills and proficiency in digital media applications.
The predicted salary is between 36000 - 60000 £ per year.
Duration - till end of Dec 2025
Onsite - 5 days working at office
We're looking for a Digital Media Strategist & Planner to join our EU Marketing team. You'll be central to the execution and development of mid-funnel digital media campaigns - a fast-growing and strategically critical area of focus. This opportunity is ideal for someone excited about pushing boundaries in digital media within the Retail space and thrives in fast-paced, highly collaborative environments.
Key Qualifications:
- Significant experience in media strategy and planning from an agency or in-house marketing team.
- Preferably within the Retail or Brand Advertising sectors (ideally both).
- Proven background in digital media strategy across global markets, particularly in FMCG or retail-centric campaigns.
- Deep expertise in both 1st and 3rd party digital media applications for audience targeting and channel planning.
- Strong track record of delivering high-quality, brand-led, upper-funnel campaigns in dynamic environments.
- Excellent understanding of digital platforms, emerging media channels, audience insights, and targeting tools.
- Highly analytical, with strong quantitative skills, including experience working with campaign budgets.
- Advanced proficiency in Microsoft Excel and Word.
- Bachelor's degree or equivalent experience.
Nice to Have:
- Previous experience in a media agency or embedded agency model.
- A proactive and adaptable mindset suited to dynamic and evolving environments.
- Strong bias for action and ability to navigate ambiguity with confidence.
- Background in advertising operations or media planning.
- Understanding of creative production processes as they intersect with media planning.
Media Planning Manager employer: Morgan McKinley (South West)
Contact Detail:
Morgan McKinley (South West) Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Media Planning Manager
✨Tip Number 1
Network with professionals in the retail and brand advertising sectors. Attend industry events, webinars, or local meetups to connect with people who work in digital media strategy. This can help you gain insights into the role and potentially get referrals.
✨Tip Number 2
Familiarise yourself with the latest trends in digital media, especially within the retail space. Follow relevant blogs, podcasts, and social media channels to stay updated on emerging platforms and audience targeting tools that are crucial for the role.
✨Tip Number 3
Prepare to discuss your previous campaign experiences in detail. Be ready to share specific examples of how you've successfully executed mid-funnel campaigns, including the strategies you used and the results achieved, as this will demonstrate your expertise.
✨Tip Number 4
Showcase your analytical skills by being prepared to discuss how you've managed campaign budgets in the past. Highlight any tools or methodologies you've used to optimise spending and improve campaign performance, as this is a key aspect of the role.
We think you need these skills to ace Media Planning Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your significant experience in media strategy and planning, especially within the Retail or Brand Advertising sectors. Use specific examples that demonstrate your expertise in digital media strategy and campaign execution.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital media and your ability to thrive in fast-paced environments. Mention your analytical skills and how they have contributed to successful campaigns in the past.
Highlight Relevant Skills: Emphasise your proficiency in Microsoft Excel and Word, as well as your experience with audience targeting and channel planning. Make sure to include any relevant quantitative skills that align with the job requirements.
Showcase Your Adaptability: In your application, provide examples of how you've navigated ambiguity and adapted to dynamic environments. This will demonstrate your proactive mindset and suitability for the role.
How to prepare for a job interview at Morgan McKinley (South West)
✨Showcase Your Media Strategy Experience
Be prepared to discuss your previous roles in media strategy and planning. Highlight specific campaigns you've worked on, especially within the Retail or Brand Advertising sectors, and how they contributed to the overall success of the business.
✨Demonstrate Analytical Skills
Since the role requires strong quantitative skills, come ready with examples of how you've used data to inform your media strategies. Discuss any experience you have with campaign budgets and how you optimised them for better results.
✨Familiarise Yourself with Digital Platforms
Make sure you have a solid understanding of various digital platforms and emerging media channels. Be ready to talk about how you've leveraged audience insights and targeting tools in past campaigns to achieve your goals.
✨Emphasise Adaptability and Proactivity
The company values a proactive and adaptable mindset. Prepare to share instances where you've successfully navigated ambiguity or rapidly changing environments, demonstrating your ability to thrive in dynamic settings.
