At a Glance
- Tasks: Create and edit engaging content for newsletters, campaigns, and digital platforms.
- Company: Globally recognised medical society with a hybrid work model.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Other info: Dynamic role with opportunities to innovate and engage in meaningful projects.
- Why this job: Shape impactful marketing strategies and connect with diverse audiences.
- Qualifications: Degree in Marketing or related field; strong copywriting and creative skills.
The predicted salary is between 30000 - 40000 £ per year.
Location: Hybrid – 2 days per week in Berkshire
Salary: On application
Our client, a globally recognised medical society, requires a Marketing Executive to create and edit compelling copy across a range of marketing activities, including newsletters, email campaigns, press releases, digital platforms and design projects. Working closely with internal teams, this role will help develop and deliver engaging content that ensures timely, relevant messaging reaches key audiences. The position plays an important part in shaping and executing the organisation’s wider marketing strategy. The successful candidate will be highly motivated, with a strong copywriting portfolio and a versatile, audience-focused writing style.
Key Responsibilities
- Coordinate the production of the organisation’s quarterly newsletter, including planning content, conducting interviews, drafting articles and working with designers to finalise and publish each edition.
- Support the alignment of the overall communications schedule, identifying opportunities to create and repurpose content.
- Manage the delivery of daily or event-based publications, overseeing layout planning, content creation and collaboration with designers through to publication.
- Maintain a structured content calendar, ensuring timely and strategic publication of articles.
- Write, edit and schedule regular newsletter and digital content.
- Interpret briefs creatively to meet audience needs and channel objectives.
- Proactively source and develop engaging, audience-focused content.
- Provide ad hoc copywriting support for reports, campaigns, events, digital platforms and social media.
- Conduct interviews with stakeholders to gather insights and develop content.
- Monitor relevant discussions across platforms to ensure communications remain current and aligned with audience interests.
- Identify and encourage opportunities for user-generated content.
- Audit digital platforms regularly to ensure content is accurate, accessible and up to date.
- Analyse performance data to inform content strategy and improve engagement.
- Use insights and trends to optimise marketing activity across channels.
- Explore and test new content formats to engage wider and underrepresented audiences.
Skills & Experience
- Bachelor’s degree in Marketing, Communications, Journalism, English or a related field.
- Professional marketing qualification (e.g. CIM) or equivalent experience.
- Proven experience producing high-quality copy that drives engagement across digital and offline channels.
- Strong creative skills with excellent attention to detail, including proofreading and editing.
- Good understanding of digital marketing, audience engagement and content trends.
- Analytical mindset with experience using marketing performance tools.
- Ability to manage multiple priorities and work both independently and collaboratively.
- Strong communication skills with stakeholders at all levels.
- Flexibility to occasionally support out-of-hours activity for events or live coverage.
Marketing Executive employer: MORGAN HEALEY
Contact Detail:
MORGAN HEALEY Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best copywriting work. Make sure it’s easy to access and visually appealing. This will give hiring managers a taste of what you can do and set you apart from the competition.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how your skills align with their goals. We want to see your passion for the role and how you can contribute to their success!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Marketing Executive
Some tips for your application 🫡
Show Off Your Copywriting Skills: Make sure to highlight your best copywriting pieces in your application. We want to see how you can create engaging content that resonates with different audiences, so don’t hold back on showcasing your versatility!
Tailor Your Application: Take a moment to customise your application for this role. Use the job description as a guide and align your experience with the key responsibilities. This shows us you’re genuinely interested and understand what we’re looking for.
Be Creative with Your Content: When writing your application, let your creativity shine! We’re looking for someone who can think outside the box, so feel free to inject some personality into your writing while keeping it professional.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the easiest way for us to keep track of your application and ensures you don’t miss out on any important updates from us.
How to prepare for a job interview at MORGAN HEALEY
✨Know Your Audience
Before the interview, research the medical society and its target audience. Understand their needs and how your copywriting can address them. This will help you tailor your responses and demonstrate that you’re the right fit for creating engaging content.
✨Showcase Your Portfolio
Bring along a strong selection of your best copywriting samples that highlight your versatility and audience-focused style. Be ready to discuss the thought process behind each piece and how it aligns with the organisation’s marketing goals.
✨Prepare for Creative Briefs
Expect to interpret creative briefs during the interview. Practice how you would approach a brief by thinking about how to create compelling content for different channels. This will show your ability to think on your feet and adapt to various marketing needs.
✨Demonstrate Analytical Skills
Be prepared to discuss how you’ve used data to inform your content strategy in the past. Share specific examples of how you’ve analysed performance metrics to improve engagement, as this will highlight your analytical mindset and understanding of digital marketing trends.