At a Glance
- Tasks: Own and optimise Google Ads and Meta campaigns to drive leads for franchisees.
- Company: Join the UK's leading loft storage franchise with a dynamic team.
- Benefits: Earn £50,000 to £60,000, enjoy hybrid working, and receive a travel allowance.
- Other info: Experience real ownership and see your impact on lead generation weekly.
- Why this job: Be the first dedicated paid media specialist and shape our marketing strategy.
- Qualifications: Proven success in Google Ads and Meta campaigns; analytical skills are a must.
The predicted salary is between 50000 - 60000 £ per year.
- Marketing Specialist (Paid Media)
- More Than Loft Ladders|Hybrid|£50,000 to £60,000 + travel allowance + benefits|Full time
- The short version
We're the UK's leading loft storage franchise, with a growing network of franchisees turning wasted loft space into safe, usable storage for homeowners across the country.
Every franchisee depends on a steady flow of quality leads, and paid media is the engine behind it.
We're hiring the person who owns that engine.
What you'll do
This is our first dedicated paid media role. You'll work alongside our Head of Content and franchise support team, with full ownership of paid from day one.
Own our Google Ads and Meta paid campaigns end to end: strategy, build, budgets, testing, reporting.
Drive lead generation for franchisees across the UK, balancing national brand campaigns with local territory targeting.
Manage and optimise spend so every pound works hard. Cost per lead and cost per booked job are your scoreboard.
Test relentlessly: creative, audiences, landing pages, ad copy. Kill what doesn't work, scale what does.
Report clearly to head office and franchisees. No vanity metrics, just what's working and what it costs.
Work with the wider team on seasonal pushes, new territory launches and franchise recruitment campaigns.
What you'll bring
A proven track record running successful Google Ads campaigns. You can show us the numbers, not just the slides.
Solid hands-on experience with Meta paid ads (Facebook and Instagram) driving leads, not just likes.
Home improvement or home services experience is a strong plus. You understand how homeowners buy.
Sharp analytical skills: comfortable with conversion tracking, GA4, attribution and building reports people actually read.
Landing page and ad creative instincts. You know what makes someone click and what makes them enquire.
Self-starter attitude. We're a growing franchise network, not a big corporate. You'll have room to run.
What's in it for you
£50,000 to £60,000 depending on experience.
- Travel allowance.
- Hybrid working: mix of office, home and time out with franchisees to see the business up close.
- 25 days holiday plus bank holidays.
- Pension and the usual benefits.
Real ownership. You'll be our first dedicated paid media hire, shaping the channel from the ground up, and you'll see the results in the numbers every week.
No agencies, please.
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Marketing Specialist (Paid Media) in Nottingham employer: More Than Loft Ladders
More Than Loft Ladders is an exceptional employer that offers a dynamic work environment where you can truly make an impact as our first dedicated Marketing Specialist in Paid Media. With a hybrid working model, competitive salary, and generous benefits including a travel allowance and 25 days holiday, we prioritise employee well-being and growth. Join us to take ownership of your role, drive meaningful results, and be part of a supportive team that values innovation and creativity.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Specialist (Paid Media) in Nottingham
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for More Than Loft Ladders and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like More Than Loft Ladders are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with More Than Loft Ladders on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at More Than Loft Ladders. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Specialist (Paid Media) in Nottingham
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit More Than Loft Ladders. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of More Than Loft Ladders:Show us that you’ve done your homework! In your application, briefly mention what you admire about More Than Loft Ladders’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at More Than Loft Ladders
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at More Than Loft Ladders will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At More Than Loft Ladders, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
