At a Glance
- Tasks: Lead innovative digital marketing campaigns across multiple channels for a beauty brand.
- Company: Global beauty and fragrance company with a dynamic, hybrid work culture.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Other info: Join a creative team and thrive in a fast-paced environment.
- Why this job: Shape the digital presence of exciting beauty brands and make a real impact.
- Qualifications: 5+ years in digital marketing, preferably in beauty or consumer goods.
The predicted salary is between 36000 - 60000 € per year.
Digital Marketing Manager Beauty & Fragrance
Victoria, London Hybrid Global company
Are you experienced within digital marketing with a love for beauty and fragrance?
This is your chance to a growing company and take the lead in shaping their digital presence worldwide! Looking for a Digital Marketing Manager who loves bringing fresh ideas to life and knows how to deliver high impact campaigns that excite, engage and convert.
You ll report to the Global Head of Marketing, collaborate with cross-functional teams, and manage a Social Media Executive to deliver high-impact, innovative campaigns.
Key Responsibilities
- Lead the creation and execution of multi-channel campaigns, including Paid Social, Organic Social, Email, PPC, SEO, SMS, and Display.
- Take hands-on ownership of Meta Ads, Google Ads and TikTok Ads campaigns, ensuring strong performance against KPIs.
- Manage the digital marketing budget, optimising spend to deliver excellent ROAS and efficiency.
- Plan and oversee the digital campaign calendar, including new product launches.
- Develop engaging content for social, email, and web, with a focus on audience growth and engagement.
- Spot opportunities to enhance consumer engagement and deliver brand-building activations.
- Beneficial to have experience with Amazon and TikTok campaigns or managing an Amazon / TikTok agency
- Ensure consistent brand messaging and creative across all channels.
- Support product launches, PR activations, and sampling strategies to strengthen brand awareness.
- Manage and mentor the Social Media Executive, setting clear goals and supporting development.
- Collaborate with internal teams (sales, design) and external partners (influencers, agencies) to maximise results.
- Monitor campaign performance through tools such as Google Analytics and Meta & TikTok Ads Manager.
- Provide actionable insights, analyse ROI, and build strong business cases for new initiatives.
Skills & Experience
- 5+ years in brand management or digital marketing, ideally within beauty, lifestyle, or consumer goods.
- Degree in Marketing, Business, Communications, or similar.
- Strong hands-on experience with Meta Ads Manager, Google Ads, and email platforms (e.g. Klaviyo).
- Knowledge of TikTok Shop and Amazon Seller Central is an advantage.
- Strong commercial acumen with experience managing budgets and analysing performance.
- Excellent communication, leadership, and project management skills.
- Creative mindset with an eye for brand-building and innovation.
- Genuine passion for beauty and fragrance.
About You
- Creative, enthusiastic, and self-motivated.
- Results-driven with strong attention to detail.
- Thrives in a fast-paced, evolving environment.
- Adaptable, open to new challenges, and eager to grow.
- Collaborative team player with a flexible approach.
If you re passionate about beauty, excited by digital, and ready to help elevate global brands, we d love to hear from you!
Digital Marketing Manager - beauty/skincare/consumer goods experience in City of London employer: Moore Talent Solutions
Join a dynamic global company based in Victoria, London, where creativity meets opportunity in the beauty and fragrance sector. As a Digital Marketing Manager, you'll thrive in a collaborative work culture that values innovation and personal growth, with access to mentorship and professional development. Enjoy the benefits of a hybrid working model, competitive remuneration, and the chance to lead impactful campaigns that resonate with consumers worldwide.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Manager - beauty/skincare/consumer goods experience in City of London
✨Tip Number 1
Network like a pro! Reach out to people in the beauty and fragrance industry on LinkedIn. Join relevant groups, attend virtual events, and don’t be shy about sliding into DMs. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best digital marketing campaigns, especially those related to beauty or consumer goods. Use visuals and data to highlight your impact. This will make you stand out when you’re chatting with potential employers.
✨Tip Number 3
Prepare for interviews by researching the company’s current digital presence. Think of innovative ideas you could bring to the table. When they ask how you can enhance their brand, you’ll be ready with actionable insights that show you mean business!
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for passionate candidates like you. Plus, it’s a great way to ensure your application gets seen by the right people. Let’s get you that dream job in digital marketing!
We think you need these skills to ace Digital Marketing Manager - beauty/skincare/consumer goods experience in City of London
Some tips for your application 🫡
Show Your Passion for Beauty:Make sure to highlight your love for beauty and fragrance in your application. We want to see how your enthusiasm translates into your work, so share any relevant experiences or projects that showcase this passion!
Tailor Your Experience:When detailing your experience, focus on your digital marketing skills specifically related to beauty and consumer goods. We’re looking for someone who can bring fresh ideas to life, so don’t be shy about sharing your most impactful campaigns!
Be Data-Driven:Since we’re all about delivering high-impact campaigns, make sure to include any metrics or KPIs you’ve achieved in previous roles. Show us how you’ve optimised budgets and improved ROAS – numbers speak volumes!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team. We can’t wait to hear from you!
How to prepare for a job interview at Moore Talent Solutions
✨Know Your Digital Marketing Inside Out
Make sure you brush up on your digital marketing knowledge, especially in areas like Meta Ads, Google Ads, and TikTok campaigns. Be ready to discuss specific campaigns you've led and the results they achieved, as this will show your hands-on experience and understanding of the tools.
✨Show Your Passion for Beauty and Fragrance
This role is all about creativity and enthusiasm for the beauty industry. Bring examples of how your passion has influenced your work in previous roles, whether it’s through innovative campaigns or personal projects that showcase your love for the sector.
✨Prepare for Scenario-Based Questions
Expect questions that ask how you would handle specific situations, like managing a budget or launching a new product. Think of examples from your past experiences where you successfully navigated similar challenges, and be ready to explain your thought process.
✨Demonstrate Your Leadership Skills
As you'll be managing a Social Media Executive, it's crucial to highlight your leadership abilities. Share instances where you've mentored team members or led cross-functional projects, showcasing your ability to inspire and guide others towards achieving common goals.
