At a Glance
- Tasks: Lead innovative digital marketing campaigns across multiple channels in the beauty and fragrance industry.
- Company: Join a global beauty company with a passion for creativity and innovation.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Other info: Dynamic team environment with a focus on collaboration and creativity.
- Why this job: Shape the digital presence of exciting brands and make a real impact.
- Qualifications: 5+ years in digital marketing, strong skills in Meta Ads and Google Ads.
Learn more about the general tasks related to this opportunity below, as well as required skills.
Victoria, London | Hybrid | Global company
Are you experienced within digital marketing with a love for beauty and fragrance?
This is your chance to a growing company and take the lead in shaping their digital presence worldwide! Looking for a Digital Marketing Manager who loves bringing fresh ideas to life and knows how to deliver high impact campaigns that excite, engage and convert.
You’ll report to the Global Head of Marketing, collaborate with cross-functional teams, and manage a Social Media Executive to deliver high-impact, innovative campaigns.
Key Responsibilities
* Lead the creation and execution of multi-channel campaigns, including Paid Social, Organic Social, Email, PPC, SEO, SMS, and Display.
* Take hands-on ownership of Meta Ads, Google Ads and TikTok Ads campaigns, ensuring strong performance against KPIs.
* Manage the digital marketing budget, optimising spend to deliver excellent ROAS and efficiency.
* Plan and oversee the digital campaign calendar, including new product launches.
* Develop engaging content for social, email, and web, with a focus on audience growth and engagement.
* Spot opportunities to enhance consumer engagement and deliver brand-building activations.
* Beneficial to have experience with Amazon and TikTok campaigns or managing an Amazon / TikTok agency
* Ensure consistent brand messaging and creative across all channels.
* Support product launches, PR activations, and sampling strategies to strengthen brand awareness.
* Manage and mentor the Social Media Executive, setting clear goals and supporting development.
* Collaborate with internal teams (sales, design) and external partners (influencers, agencies) to maximise results.
* Monitor campaign performance through tools such as Google Analytics and Meta & TikTok Ads Manager.
* Provide actionable insights, analyse ROI, and build strong business cases for new initiatives.
Skills & Experience
* 5+ years in brand management or digital marketing, ideally within beauty, lifestyle, or consumer goods.
* Degree in Marketing, Business, Communications, or similar.
* Strong hands-on experience with Meta Ads Manager, Google Ads, and email platforms (e.g. Klaviyo).
* Knowledge of TikTok Shop and Amazon Seller Central is an advantage.
* Strong commercial acumen with experience managing budgets and analysing performance.
* Excellent communication, leadership, and project management skills.
* Creative mindset with an eye for brand-building and innovation.
* Genuine passion for beauty and fragrance.
About You
* Creative, enthusiastic, and self-motivated.
* Results-driven with strong attention to detail.
* Thrives in a fast-paced, evolving environment.
* Adaptable, open to new challenges, and eager to grow.
* Collaborative team player with a flexible approach.
If you’re passionate about beauty, excited by digital, and ready to help elevate global brands, we’d love to hear from you
Digital Marketing Manager in Westminster employer: Moore Talent Solutions
Join a dynamic global company based in the vibrant heart of Victoria, London, where creativity meets opportunity. As a Digital Marketing Manager, you'll thrive in a supportive and innovative work culture that encourages fresh ideas and personal growth, while enjoying the benefits of hybrid working and collaboration with talented teams across the globe. With a focus on beauty and fragrance, this role offers you the chance to lead impactful campaigns and develop your skills in a fast-paced environment, making it an exciting place for passionate marketers to flourish.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Manager in Westminster
✨Network Like a Pro
Get out there and connect with people in the beauty and fragrance industry! Attend events, join online forums, and don’t be shy about reaching out to professionals on LinkedIn. We all know that sometimes it’s not just what you know, but who you know!
✨Show Off Your Skills
When you get the chance to chat with potential employers, make sure to highlight your hands-on experience with Meta Ads, Google Ads, and any successful campaigns you've led. We want to see your passion for digital marketing shine through, so bring your A-game!
✨Be Ready to Discuss Trends
Stay updated on the latest trends in digital marketing, especially in the beauty sector. When you’re in interviews, we recommend sharing your insights on how you can leverage these trends to create engaging campaigns. It shows you’re proactive and in tune with the market!
✨Apply Through Our Website
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are genuinely interested in joining our team and making an impact in the beauty and fragrance world.
We think you need these skills to ace Digital Marketing Manager in Westminster
Some tips for your application 🫡
Show Your Passion for Beauty:When writing your application, let your love for beauty and fragrance shine through! Share any personal experiences or projects that highlight your enthusiasm for the industry. We want to see how your passion aligns with our brand.
Highlight Relevant Experience:Make sure to showcase your digital marketing experience, especially with campaigns in beauty or lifestyle sectors. We’re looking for someone who can hit the ground running, so don’t hold back on those impressive achievements!
Be Creative in Your Approach:Since we value fresh ideas, don’t be afraid to inject some creativity into your application. Whether it’s a unique format or an engaging narrative, show us how you think outside the box. We love innovative thinkers!
Apply Through Our Website:To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to keep track of your application and ensure it reaches the right people. We can’t wait to hear from you!
How to prepare for a job interview at Moore Talent Solutions
✨Know Your Digital Marketing Inside Out
Make sure you brush up on the latest trends and tools in digital marketing, especially those relevant to beauty and fragrance. Be ready to discuss your hands-on experience with Meta Ads, Google Ads, and TikTok campaigns, as well as how you've optimised budgets for maximum ROAS.
✨Showcase Your Creative Side
Prepare to share examples of innovative campaigns you've led or contributed to. Think about how you can demonstrate your creative mindset and ability to engage audiences through compelling content across various channels.
✨Be Ready to Discuss Collaboration
Since this role involves working with cross-functional teams, come prepared with examples of how you've successfully collaborated with others. Highlight your experience managing a team or mentoring others, as well as how you’ve worked with external partners like influencers or agencies.
✨Demonstrate Your Passion for Beauty
Let your enthusiasm for beauty and fragrance shine through during the interview. Share what excites you about the industry and how you stay updated on trends. This will show that you're not just qualified but genuinely passionate about the role.
