At a Glance
- Tasks: Lead exciting marketing campaigns that spread joy and connect people.
- Company: Join the Moonpig Group, a leader in online gifting with heart.
- Benefits: Enjoy competitive pay, private healthcare, and flexible working options.
- Other info: Be part of a diverse team that values creativity and inclusivity.
- Why this job: Make a real impact by creating memorable customer experiences.
- Qualifications: Six years in marketing with strong project management skills.
The predicted salary is between 40000 - 50000 £ per year.
We’re the Moonpig Group – home to Moonpig, Greetz, Red Letter Days and Buyagift – and we’re on a mission to make people feel loved, celebrated and remembered. Whether it’s a card that gets them laughing out loud or a gift that makes their day, we help people stay close, no matter the miles. We’re proud to be leading the online gifting revolution, with brilliant products, clever tech and a whole lot of heart. Our platform makes it easy to create moments that matter – packed with personal touches and delivered with care. We’re not just about selling cards or gifts – we’re here to spread joy, spark smiles and make every celebration feel extra special.
About the Role
We're looking for a Campaign Manager to take ownership of integrated marketing campaigns from insight and planning through to execution and performance analysis. Working at the heart of the Marketing team, you'll collaborate with channel specialists, creative teams, agencies and commercial stakeholders to deliver standout campaigns across TV, digital, CRM, social, PR, partnerships and more. From major seasonal moments to always-on activity that drives customer engagement and growth, you'll play a pivotal role in ensuring campaigns are delivered seamlessly across every touchpoint. This is a fantastic opportunity for a Campaign Manager who enjoys variety, loves working cross-functionally and is passionate about creating customer-focused campaigns that make an impact.
Key Responsibilities
- Manage the execution of key seasonal campaigns across all channels, including major trading moments such as Christmas, Valentine's Day and Mother's Day.
- Build and maintain campaign plans, timelines and briefs to ensure successful delivery.
- Coordinate cross-functional teams to deliver campaigns on time and to a high standard.
- Own the day-to-day delivery of always-on campaign activity.
- Continuously optimise campaigns to improve performance and efficiency.
- Support test-and-learn initiatives across channels to drive ongoing improvement.
- Support delivery of new customer acquisition targets through campaign activity.
- Drive engagement and repeat purchase from existing customers, particularly across CRM and owned channels.
- Monitor and optimise performance across different audience segments.
- Work closely with CRM, social, media agency, PR and partnerships teams to ensure joined-up execution.
- Ensure consistency of messaging and brand across all customer touchpoints.
- Track and report on campaign performance across channels.
- Identify optimisation opportunities and implement improvements.
- Support post-campaign analysis and insight generation.
About You
- Proven experience in marketing or campaign management roles, with around six years' relevant experience.
- Experience delivering campaigns across multiple channels, including digital, CRM and social.
- Strong project management and organisational skills, with the ability to manage multiple priorities.
- Data-driven approach to decision-making and campaign optimisation.
- Excellent attention to detail and commitment to high-quality execution.
- Strong communication and stakeholder management skills.
- Ability to build effective relationships and bring teams together behind shared goals.
- Passion for creating customer-focused campaigns that deliver measurable impact.
Interview Process
- Stage 1: Recruiter Screening
- Stage 2: Hiring Manager Interview
- Stage 3: Interview with the Marketing Director, including a task/presentation element
- Offer!
What's in it for you?
- Competitive Pay & Bonuses: Plus, generous pension plans & staff discounts.
- Wellbeing First: Private healthcare (UK), mental health support & dog-friendly offices (London & NL).
- Flexible Working & Time Off: Generous holidays, hybrid working (1-3 days in office, depending on role/team) & up to 20 days of international working.
- Career Growth: Learning allowances, coaching & development programs.
Our Ways of Working
We trust our colleagues to do what’s right and offer flexibility to support a balance between work and life. At the same time, face-to-face office time is an important and expected part of working at Moonpig Group. We believe regular in-person working supports collaboration, alignment, and effective decision-making.
Moonpig Group's Commitment to Equality, Diversity, and Inclusivity
At Moonpig Group, we’re all about creating a workplace where everyone feels they truly belong. We celebrate what makes each of us unique, whether that’s our background, how we work best, or what matters most to us. We know that diversity fuels creativity, innovation and connection, and that’s why we’ll keep pushing for progress. Together, we’re building a culture where everyone feels safe, supported, and free to be their brilliant, authentic selves.
Campaign Manager employer: Moonpig
At Moonpig Group, we pride ourselves on being an exceptional employer that fosters a vibrant and inclusive work culture. With competitive salaries, generous benefits, and a strong focus on employee wellbeing, we offer a supportive environment where creativity thrives and career growth is encouraged. Our hybrid working model allows for flexibility while ensuring collaboration, making it an ideal place for passionate individuals to make a meaningful impact in the heart of London.
StudySmarter Expert Advice🤫
We think this is how you could land Campaign Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Moonpig and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Moonpig are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Moonpig on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Moonpig. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Campaign Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Moonpig. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Moonpig:Show us that you’ve done your homework! In your application, briefly mention what you admire about Moonpig’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Moonpig
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Moonpig will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Moonpig, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
