Director -Global Demand Generation Operations in London
Director -Global Demand Generation Operations

Director -Global Demand Generation Operations in London

London Full-Time 36000 - 60000 £ / year (est.) No home office possible
Moody's Investors Service

At a Glance

  • Tasks: Lead global demand generation operations and drive automation for measurable revenue growth.
  • Company: Join Moody's, a global leader in risk assessment and innovative technology.
  • Benefits: Inclusive culture, competitive salary, and opportunities for professional growth.
  • Why this job: Shape the future of marketing with AI and automation while making a real impact.
  • Qualifications: Senior-level expertise in B2B demand generation and strong leadership skills required.
  • Other info: Be part of a dynamic team focused on innovation and collaboration.

The predicted salary is between 36000 - 60000 £ per year.

At Moody's, we unite the brightest minds to turn today’s risks into tomorrow’s opportunities. We do this by striving to create an inclusive environment where everyone feels welcome to be who they are—with the freedom to exchange ideas, think innovatively, and listen to each other and customers in meaningful ways. Moody’s is transforming how the world sees risk. As a global leader in ratings and integrated risk assessment, we’re advancing AI to move from insight to action—enabling intelligence that not only understands complexity but responds to it. We decode risk to unlock opportunity, helping our clients navigate uncertainty with clarity, speed, and confidence.

If you are excited about this opportunity but do not meet every single requirement, please apply! You still may be a great fit for this role or other open roles. We are seeking candidates who model our values: invest in every relationship, lead with curiosity, champion diverse perspectives, turn inputs into actions, and uphold trust through integrity.

Skills and Competencies
  • Proven senior-level expertise designing and governing global B2B demand generation operating models that balance standardization, flexibility, and scale
  • Deep knowledge of marketing automation ecosystems, lifecycle frameworks, lead and account-based engagement models, and data governance required for complex buying journeys
  • Strong capability translating business and segment strategy into automated, omni-channel customer journeys using marketing automation platforms, customer data platforms, and AI-enabled tools
  • Advanced analytical mindset with the ability to use performance dashboards, conversion metrics, attribution models, and AI-driven insights to optimize lead quality and revenue impact
  • Demonstrated leadership experience building and mentoring high-performing global operations teams while driving automation maturity, governance, and adoption of new technologies
Education
  • Bachelor’s degree in Marketing, Communications, Business, or a related field required
Responsibilities
  • Leads global demand generation operations, owning lifecycle, automation, data, and AI-enabled processes that power scalable, measurable, and compliant revenue growth
  • Lead the global B2B demand generation operations strategy with a strong focus on process excellence, intelligent automation, and measurable growth
  • Own and evolve the end-to-end demand operating engine, from first customer signal through sales handoff, across people, process, technology, and AI
  • Govern marketing automation execution, including workflow architecture, lifecycle design, scoring models, routing logic, and service-level alignment
  • Own customer contact data quality incl. governance, consent and compliance, eg Opt-In management
  • Build and scale AI-powered scoring, nurturing, segmentation, and orchestration capabilities to improve speed, quality, and efficiency
  • Partner closely with Sales Operations, Business Systems, and Sales Development teams to ensure lead quality, conversion performance, and smooth handover into sales
  • Define and enforce global lifecycle standards, funnel definitions, and reporting frameworks to enable trusted measurement and attribution
  • Lead and mentor global demand generation operations and technology teams across regions, ensuring consistent frameworks with localized execution
  • Translate business strategy into standardized, automated, optimized, and measurable operating capabilities that enable segment teams to focus on execution and optimization
About the Team

Our Marketing & Demand Generation Operations team is responsible for enabling scalable, compliant, and high-performing demand generation across all segments and regions.

By joining this team, you will:

  • Build the operating backbone that powers global revenue marketing.
  • Shape how automation, data, and AI are applied responsibly at scale.
  • Enable marketing and sales teams to focus on strategy and growth, not tooling or data challenges.

Moody’s is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, sexual orientation, gender expression, gender identity or any other characteristic protected by law. Candidates for Moody's Corporation may be asked to disclose securities holdings pursuant to Moody’s Policy for Securities Trading and the requirements of the position. Employment is contingent upon compliance with the Policy, including remediation of positions in those holdings as necessary.

Director -Global Demand Generation Operations in London employer: Moody's Investors Service

At Moody's, we pride ourselves on fostering an inclusive and innovative work environment where every employee is empowered to contribute their unique perspectives. As a leader in risk assessment, we offer exceptional growth opportunities through mentorship and collaboration, particularly in our Marketing & Demand Generation Operations team, which is at the forefront of integrating AI and automation into our strategies. Located in a vibrant city, our employees enjoy a dynamic culture that values curiosity and integrity, making Moody's an excellent employer for those seeking meaningful and impactful careers.
Moody's Investors Service

Contact Detail:

Moody's Investors Service Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Director -Global Demand Generation Operations in London

✨Tip Number 1

Network like a pro! Reach out to people in your industry on LinkedIn or at events. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.

✨Tip Number 2

Prepare for interviews by researching the company and its culture. We want to show that we’re not just a good fit for the role, but also for the team. Tailor your answers to reflect how you align with their values and mission.

✨Tip Number 3

Practice makes perfect! Do mock interviews with friends or use online platforms. We can’t stress enough how important it is to be comfortable talking about our experiences and skills in a way that resonates with the interviewer.

✨Tip Number 4

Don’t forget to follow up after interviews! A simple thank-you email can go a long way. It shows our enthusiasm for the role and keeps us fresh in their minds. Plus, it’s a great chance to reiterate why we’re the right fit!

We think you need these skills to ace Director -Global Demand Generation Operations in London

B2B Demand Generation
Marketing Automation
Lifecycle Frameworks
Data Governance
Omni-channel Customer Journeys
AI-enabled Tools
Analytical Mindset
Performance Dashboards
Conversion Metrics
Attribution Models
Lead Quality Optimization
Revenue Impact Analysis
Team Leadership
Process Excellence
Compliance Management

Some tips for your application 🫡

Be Yourself: At StudySmarter, we believe in authenticity. Don’t be afraid to show your true self in your application. Share your unique experiences and perspectives that make you a great fit for the role!

Tailor Your Application: Make sure to customise your CV and cover letter to highlight how your skills align with the job description. We want to see how your experience in demand generation operations can shine through!

Showcase Your Achievements: Don’t just list your responsibilities; share your successes! Use metrics and examples to demonstrate how you've driven growth and innovation in previous roles. We love seeing results!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at Moody's!

How to prepare for a job interview at Moody's Investors Service

✨Know Your Stuff

Make sure you’re well-versed in the latest trends in demand generation and marketing automation. Brush up on your knowledge of AI tools and how they can enhance customer journeys. Being able to discuss these topics confidently will show that you’re not just a candidate, but a thought leader.

✨Showcase Your Leadership Skills

Prepare examples of how you've built and mentored high-performing teams in the past. Moody's values leadership and collaboration, so be ready to share specific instances where you’ve driven process excellence and innovation within your teams.

✨Understand Their Values

Familiarise yourself with Moody's core values: investing in relationships, leading with curiosity, and championing diverse perspectives. Think about how your personal values align with theirs and be prepared to discuss this during the interview.

✨Ask Insightful Questions

Prepare thoughtful questions that demonstrate your understanding of the role and the company’s mission. Inquire about their approach to integrating AI in demand generation or how they measure success in their operations. This shows your genuine interest and strategic thinking.

Director -Global Demand Generation Operations in London
Moody's Investors Service
Location: London

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