Assistant Director - Marketing in Whitehall

Assistant Director - Marketing in Whitehall

Whitehall Full-Time 55000 - 65000 £ / year (est.) No working from home possible
Moody's Corporation

At a Glance

  • Tasks: Shape impactful marketing campaigns and collaborate with diverse teams to drive customer engagement.
  • Company: Join Moody's, a leader in risk management and financial insights.
  • Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
  • Other info: Be part of a team that values curiosity, diversity, and integrity.
  • Why this job: Make a real impact in a dynamic environment while leveraging your creativity and strategic thinking.
  • Qualifications: 5-7 years in B2B marketing with strong content creation and campaign management skills.

The predicted salary is between 55000 - 65000 £ per year.

Moody's is seeking an experienced and collaborative marketing professional to join our dynamic team as Assistant Director, Content & Campaigns, Corporates. Reporting to the Director, Content & Campaigns - Corporates & Government, this high‑visibility, cross‑functional role will work across multiple internal teams to tailor content and campaigns to the needs of our customers and ensure alignment with our customers’ priorities. The role demands a deep understanding of the non‑financial corporates, third‑party risk, and risk management landscape, including key trends and talking points, exceptional communication and organizational skills, and the ability to synthesize complex inputs into impactful campaigns.

Responsibilities

  • Shaping the narrative for Moody's solutions within a dynamic, global marketplace.
  • Working collaboratively with cross‑functional teams to deliver effective campaigns that resonate with our target audiences.
  • Contributing meaningfully to Moody's mission of guiding clients through uncertainty with clarity and confidence.
  • Develop and execute multi‑channel marketing campaigns to drive customer acquisition, retention, and expansion, including building structured campaign calendars, tailoring messaging, and ensuring a cohesive approach aligned with Moody's overall marketing objectives.
  • Collaborate cross‑functionally with product, sales, marketing, and subject‑matter experts to align campaign goals and prioritise key growth use cases, including Supplier Risk, Trade Credit, Transfer Pricing, Third Party Risk Management, and Compliance.
  • Lead the development and adaptation of high‑impact content, including white papers, blogs, webinars, and case studies, ensuring relevance to target audiences and adherence to Moody's brand standards.
  • Own content quality and storytelling, applying strong editorial judgment to produce compelling B2B marketing materials across both long‑ and short‑form formats.
  • Partner with brand and creative teams to guide the development of engaging, high‑quality marketing assets, demonstrating strong marketing communications expertise and creative direction.
  • Leverage knowledge of artificial intelligence to support marketing initiatives, guiding teams in the application of AI tools to improve workflows, generate insights, and increase campaign effectiveness.
  • Stay informed on AI developments and promote responsible AI practices, including risk management, ethical use, and transparency in marketing applications.
  • Monitor industry trends and maintain a deep understanding of third‑party risk management, proactively identifying emerging client needs and competitive dynamics to ensure campaigns remain timely, differentiated, and impactful.

Values

We are seeking candidates who model our values: invest in every relationship, lead with curiosity, champion diverse perspectives, turn inputs into actions, and uphold trust through integrity.

Qualifications

  • 5–7 years of experience in B2B marketing, with a focus on campaign management, content development, and marcom/creating assets.
  • Experience creating content for KYC/Compliance, third‑party risk management, supply chains, and/or a focus on the following domains: Energy, Technology, Media, Telecommunications, Automotive, Manufacturing, Aerospace, Healthcare/Pharmaceuticals.
  • Experience designing integrated marketing campaigns across digital and traditional channels.
  • Proven ability to manage multiple projects and stakeholders in a fast‑paced, matrixed environment.
  • Exceptional communication and collaboration skills, with a demonstrated ability to influence and align cross‑functional teams.
  • Basic understanding of artificial intelligence concepts, with curiosity and enthusiasm for learning how AI tools can be used to improve processes and drive efficiency.
  • Interest in exploring AI systems and a willingness to develop awareness of responsible AI practices, including risk management and ethical use.

Education: BA in journalism, English, communications, marketing, finance, or related field required. Advanced degree preferred.

Preferred Qualifications

  • Experience working in financial services/banking/KYC, technology, or data and analytics firms.
  • Familiarity with AI tools.
  • Strong writing and editing skills with the ability to communicate technical concepts to non‑technical audiences.

Equal Employment Opportunity

Moody's is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, sexual orientation, gender expression, gender identity or any other characteristic protected by law.

Additional Information

Candidates for Moody's Corporation may be asked to disclose securities holdings pursuant to Moody's Policy for Securities Trading and the requirements of the position. Employment is contingent upon compliance with the Policy, including remediation of positions in those holdings as necessary.

About the Team

Our Corporate & Government Marketing team is responsible for defining and communicating the go‑to‑market strategy. This work generates qualified leads that produce revenue and ultimately helps drive the continual growth of the segment.

Assistant Director - Marketing in Whitehall employer: Moody's Corporation

Moody's is an exceptional employer that fosters a collaborative and innovative work culture, making it an ideal place for marketing professionals to thrive. With a strong commitment to employee growth, Moody's offers opportunities for professional development and encourages the exploration of cutting-edge technologies like artificial intelligence. Located in a dynamic global marketplace, employees benefit from engaging with diverse perspectives and contributing to impactful campaigns that guide clients through uncertainty.

Moody's Corporation

Contact Details:

Moody's Corporation Recruitment Team

We think you need these skills to ace Assistant Director - Marketing in Whitehall

B2B Marketing
Campaign Management
Content Development
Marketing Communications
Cross-Functional Collaboration
Project Management
Writing and Editing Skills