At a Glance
- Tasks: Lead innovative marketing campaigns for the Banking sector and create impactful content.
- Company: Join Moody's, a global leader in risk assessment and AI innovation.
- Benefits: Inclusive culture, competitive salary, and opportunities for professional growth.
- Why this job: Shape the future of banking marketing and make a real impact.
- Qualifications: 5-7 years in B2B marketing with strong writing and collaboration skills.
- Other info: Dynamic team environment with a focus on learning and ethical AI practices.
The predicted salary is between 36000 - 60000 ÂŁ per year.
At Moody's, we unite the brightest minds to turn today’s risks into tomorrow’s opportunities. We do this by striving to create an inclusive environment where everyone feels welcome to be who they are—with the freedom to exchange ideas, think innovatively, and listen to each other and customers in meaningful ways. Moody’s is transforming how the world sees risk. As a global leader in ratings and integrated risk assessment, we’re advancing AI to move from insight to action—enabling intelligence that not only understands complexity but responds to it. We decode risk to unlock opportunity, helping our clients navigate uncertainty with clarity, speed, and confidence.
If you are excited about this opportunity but do not meet every single requirement, please apply! You still may be a great fit for this role or other open roles. We are seeking candidates who model our values: invest in every relationship, lead with curiosity, champion diverse perspectives, turn inputs into actions, and uphold trust through integrity.
Skills & Competencies- Ability to design and execute multi-channel marketing campaigns for the Banking segment by creating a structured calendar, adapting messaging and content, and connecting diverse campaign elements into a cohesive approach aligned with Moody’s overall marketing objectives.
- Exceptional collaboration and relationship‑building skills, partnering with internal teams across product, sales, marketing, and subject‑matter experts to align campaign goals and ensure Banking‑specific priorities are addressed.
- Content development and editorial judgment, overseeing the creation and adaptation of impactful materials such as white papers, blogs, webinars, and case studies relevant to Banking clients while maintaining Moody’s brand standards.
- Exceptional writing, editing, and storytelling skills, with a portfolio of B2B‑focused content (both long and short‑form).
- Strong marcom skills and creative flair with an ability to guide the branding team to deliver assets that are engaging and impactful.
- Strong grasp of artificial intelligence concepts, with the ability to guide teams in applying AI tools to streamline workflows, uncover insights, and boost marketing efficiency.
- Curious and forward‑thinking mindset, with a passion for exploring AI systems and a commitment to learning responsible AI practices – including risk management, ethical use, and transparency.
- Curious and informed about Banking industry trends, proactively identifying emerging client needs and competitive dynamics to keep campaigns fresh, timely, and differentiated.
BA in journalism, English, communications, marketing, finance or related field required. Advanced degree preferred.
Qualifications & Experience- 5–7 years of experience in B2B marketing, with a focus on campaign management, content development and marcom/creating assets.
- Strong understanding of the Banking industry, including its challenges, opportunities, and regulatory landscape.
- Experience designing integrated marketing campaigns across digital and traditional channels.
- Proven ability to manage multiple projects and stakeholders in a fast‑paced, matrixed environment.
- Exceptional communication and collaboration skills, with a demonstrated ability to influence and align cross‑functional teams.
- Experience working in financial services/banking/KYC, technology, or data and analytics firms.
- Familiarity with AI tools.
- Strong writing and editing skills with an ability to communicate technical concepts to non‑technical audiences.
Moody’s is seeking an experienced and collaborative marketing professional to join our dynamic team as Assistant Director, Marketing Campaigns, Banking. Reporting to the Director, Content & Campaigns, this role will work across multiple internal segment teams to ensure content and campaigns are tailored to align with the needs of Banking clients. This is a high‑visibility, cross‑functional role that demands a deep understanding of the Banking industry, including sector trends and regulatory changes, exceptional communication and organisational skills, and the ability to synthesize complex inputs into impactful campaigns. Our Banking Marketing team is responsible for defining and communicating the go‑to‑market strategy for Moody’s banking segment solutions. This work generates qualified leads that produce revenue and ultimately helps drive the continual growth of the segment.
By joining our team, you will be part of exciting work in:
- Shaping the narrative for Moody’s Banking solutions within a dynamic, global marketplace.
- Working collaboratively with cross‑functional teams to deliver effective campaigns that resonate with our target audiences.
- Contributing meaningfully to Moody’s mission of guiding clients through uncertainty with clarity and confidence.
Moody’s is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, sexual orientation, gender expression, gender identity or any other characteristic protected by law.
Assistant Director - Marketing in London employer: Moody's Corporation
Contact Detail:
Moody's Corporation Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Assistant Director - Marketing in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Prepare for interviews by researching Moody's and understanding their values. We want to see how you can fit into their culture and contribute to their mission. Practice common interview questions and think about how your experience aligns with the role.
✨Tip Number 3
Showcase your creativity! If you have a portfolio of your work, bring it along to interviews. We love seeing how you’ve tackled past projects, especially in B2B marketing and content development. It’s a great way to demonstrate your skills and stand out.
✨Tip Number 4
Don’t hesitate to apply through our website, even if you don’t meet every single requirement. We believe in potential and are looking for candidates who are eager to learn and grow. Your unique perspective might be just what we need!
We think you need these skills to ace Assistant Director - Marketing in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight how your skills and experiences align with the role. We want to see how you can contribute to our mission at Moody's, so don’t hold back on showcasing your relevant achievements!
Showcase Your Writing Skills: Since exceptional writing is key for this role, include samples of your best work. Whether it’s blogs, case studies, or marketing materials, we love seeing your storytelling flair and how you communicate complex ideas simply.
Be Authentic: We value diverse perspectives, so let your personality shine through in your application. Share your unique insights and experiences that make you a great fit for our team. Remember, we’re looking for authenticity!
Apply Through Our Website: For the best chance of success, apply directly through our website. It’s the easiest way for us to review your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Moody's Corporation
✨Know Your Stuff
Make sure you have a solid understanding of the Banking industry and its current trends. Brush up on recent developments, regulatory changes, and how they impact marketing strategies. This will show that you're not just interested in the role but also genuinely engaged with the sector.
✨Showcase Your Campaign Skills
Prepare to discuss specific multi-channel marketing campaigns you've designed or executed. Be ready to explain your thought process, the challenges you faced, and how you adapted messaging to meet client needs. Use examples that highlight your ability to connect diverse campaign elements into a cohesive strategy.
✨Collaboration is Key
Since this role involves working with various internal teams, be prepared to talk about your collaboration experiences. Share examples of how you've built relationships across departments and aligned campaign goals with different stakeholders. Highlight your exceptional communication skills and how they helped achieve successful outcomes.
✨Embrace AI and Innovation
Given the emphasis on AI in the job description, demonstrate your curiosity and knowledge about AI tools and their application in marketing. Discuss any relevant experience you have with AI systems and how you've used them to enhance marketing efficiency or uncover insights. Show that you're forward-thinking and eager to explore new technologies.