At a Glance
- Tasks: Lead innovative marketing strategies and drive product adoption in a dynamic financial services environment.
- Company: Join Moody's, a global leader in risk assessment and analytics.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
- Other info: Collaborate with top minds in a supportive team focused on innovation.
- Why this job: Make an impact by transforming complex data into compelling narratives that drive success.
- Qualifications: 8+ years in marketing with strong skills in AI and storytelling.
The predicted salary is between 75600 - 92400 £ per year.
At Moody's, we unite the brightest minds to turn today’s risks into tomorrow’s opportunities. We do this by striving to create an inclusive environment where everyone feels welcome to be who they are—with the freedom to exchange ideas, think innovatively, and listen to each other and customers in meaningful ways. Moody’s is transforming how the world sees risk. As a global leader in ratings and integrated risk assessment, we’re advancing AI to move from insight to action—enabling intelligence that not only understands complexity but responds to it. We decode risk to unlock opportunity, helping our clients navigate uncertainty with clarity, speed, and confidence.
Skills and Competencies
- 8+ years of experience in product marketing, solutions marketing, go-to-market strategy, or commercialisation within financial services, software, data, analytics, or technology, required to independently lead complex solution portfolios.
- Proven ability to develop messaging and positioning that translates complex products, data, analytics, and workflows into differentiated customer value propositions.
- Demonstrated experience leading go-to-market plans for launches, releases, and migrations across Product Management, Sales, Customer Success, and Marketing.
- Strong sales enablement expertise, including presentations, demonstrations, customer‑facing collateral, proof points, and readiness content.
- Experience using market research, customer feedback, competitive intelligence, and performance data to strengthen positioning and go-to-market execution.
- Excellent writing, storytelling, strategic thinking, and stakeholder management skills, with the ability to influence senior leaders and lead cross‑functional initiatives independently.
- Demonstrated proficiency in artificial intelligence concepts, with hands‑on experience using AI tools to streamline workflows and enhance operational efficiency. Proven ability to implement AI‑powered solutions to solve business challenges. Demonstrates a growing awareness of AI risk management and a commitment to responsible and ethical AI use.
Education
- Bachelor's degree in Marketing, Business, Communications, Finance, Economics, Technology, or a related discipline required.
Responsibilities
- Own solution positioning, go-to-market strategy, and sales enablement to drive adoption, differentiation, and growth.
- Own messaging and positioning for assigned solutions, translating complex capabilities into compelling customer value propositions and market‑ready narratives.
- Lead go‑to‑market planning and execution for launches, releases, enhancements and migrations, defining target audiences, objectives, success measures, and readiness requirements.
- Partner across Product Management, Sales, Customer Success, and Marketing to translate product roadmaps into commercialisation plans and deliver market readiness.
- Develop sales enablement materials, including presentations, demonstrations, solution briefs, customer stories, competitive content, and readiness guidance.
- Develop customer proof points and synthesise customer, competitor, analyst, and market insights to strengthen positioning and go‑to‑market strategy.
- Own product‑centric content strategy, creating and activating solution content and narratives across the customer journey.
- Monitor content and enablement performance, using engagement, conversion, commercial outcomes, and stakeholder feedback to guide optimisation.
- Maintain accurate, relevant, and discoverable product content across digital channels, search engines, and generative AI experiences.
About the Team
Our Moody’s Analytics Banking Solutions Marketing team serves as the narrative authority for Moody's banking products and solutions, developing messaging and positioning and driving commercialisation through go-to-market planning, sales enablement, market intelligence, and customer proof points. The team responsibly uses artificial intelligence, customer insights, and performance data to improve research, content effectiveness, and go-to-market decisions. By joining our team, you will help bring Moody's data, analytics, software, and workflow solutions to market and partner with product, commercial, and marketing leaders to drive adoption, differentiation, and growth.
Moody’s is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, sexual orientation, gender expression, gender identity or any other characteristic protected by law.
Associate Director - Solutions Marketing in London employer: Moody
Moody's is an exceptional employer that fosters a collaborative and dynamic work culture in the heart of London. With a strong emphasis on employee growth, we offer comprehensive training and development opportunities, ensuring that our team members can advance their careers while contributing to meaningful financial assessments. Our commitment to diversity and inclusion, coupled with competitive benefits, makes Moody's a rewarding place to work for those passionate about finance and ratings operations.
StudySmarter Expert Advice🤫
We think this is how you could land Associate Director - Solutions Marketing in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Moody and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Moody are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Moody on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Moody. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Associate Director - Solutions Marketing in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Moody. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Moody:Show us that you’ve done your homework! In your application, briefly mention what you admire about Moody’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Moody
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Moody will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Moody, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
