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For Companies At a Glance
- Tasks: Lead a dynamic retail team, drive sales, and represent the Mood London brand.
- Company: Fast-growing premium fragrance house aiming to be the UK's top choice.
- Benefits: Competitive salary, uncapped commission, and opportunities for career growth.
- Why this job: Join a vibrant team and make a real impact in a thriving retail environment.
- Qualifications: Experience in retail leadership and a passion for sales.
- Other info: Be part of a modern brand with a focus on customer experience and engagement.
The predicted salary is between 36000 - 60000 £ per year.
The Opportunity
Mood London is a fast-growing premium fragrance house with a clear ambition: to become the UK’s number one choice of fragrance for both men and women. We are building a modern retail brand that blends premium product, confident selling, and strong commercial discipline. Today, our focus is on driving sales performance and building strong retail foundations. Over time, we will evolve into a more customer-centric, brand-led business with a broader portfolio and footprint.
As a Retail Sales Leader, you will take ownership of a high-visibility physical retail environment, leading a team on site, driving sales results, and representing the Mood London brand every day. This is a hands-on leadership role: present on the floor, selling, coaching, and setting the standard.
Hitting the Ground Running
This role requires momentum from the outset. From day one, you will be expected to:
- Learn quickly and immerse yourself in our products, sales approach, and customer journey
- Sell confidently on the floor alongside your team, demonstrating approach behaviour, pace, and energy throughout the trading day. You are expected to be hands on, leading the way on sales performance.
- Build credibility and authority through presence, pace, and performance
- Begin coaching and improving team performance in real time
You will be supported with structure and training, but this role suits someone comfortable learning fast, taking ownership early, and leading from the front.
Who This Role Is For
This role suits someone who:
- Has experience leading a physical retail location with a team
- Thrives in sales-led, target-driven environments
- Enjoys being visible, active, and involved on the shop floor
- Is confident coaching others and raising standards
- Is resilient, adaptable, and positive during change
- Takes pride in presentation, professionalism, and brand standards
- Is ambitious and wants to grow with a scaling business
This role is not suited to managers who prefer office-based work, low-confrontation environments, or passive retail leadership.
Key Responsibilities & Accountabilities
As a Retail Sales Leader, you are responsible for the commercial performance, people leadership, operational standards, and brand representation of your location.
- Sales Performance & Commercial Delivery
- Deliver daily, weekly, and monthly sales targets
- Create energy, urgency, and momentum on the floor
- Translate targets into clear, numeric actions for each team member
- Sell alongside the team when required
- Adjust tactics in real time to protect performance
- Execute product launches and key trading moments to target
- Customer Experience & Sales Journey Execution
- Deliver the Mood London customer and sales journeys consistently
- Coach the team to sell with confidence, intent, and credibility
- Own mystery shop results and NPS performance
- Balance premium presentation with strong commercial focus
- Operational Excellence, Control & Reporting
- Maintain premium visual standards at all times
- Ensure accurate stock control and compliant POS usage
- Deliver zero stock loss
- Deliver zero incorrect or inaccurate POS entries
- Complete all daily operational routines, including check-ins
- Report sales, KPIs, and performance accurately and on time to the wider business
- People Leadership, Onboarding & Retention
- Lead and assess all 2-day recruitment trials
- Take full ownership of onboarding quality and early performance
- Deliver and sign off the 4-week Foundation Training Programme
- Ensure all employees with more than four weeks’ service pass the Mood Foundation Exam
- Complete internal performance reviews accurately and on time
- Retain and grow high-performing people. Quarterly team turnover is maintained below 10%.
- Footfall Engagement & Opportunity Creation
- Lead proactive engagement with passing footfall
- Ensure the team actively participates during quieter trading periods
- Drive participatory browsing rather than passive waiting, ensuring the kiosk environment remains active, engaging, and sales-focused throughout trading hours, and that passing footfall is disrupted
- Identify local opportunities to increase visibility and engagement
- Brand Representation & Culture Leadership
- Act as a visible brand ambassador at all times
- Set the standard in personal presentation and professionalism
- Live and reinforce company values and culture
- Set and enforce expectations around effort, professionalism, and selling behaviour, addressing issues immediately rather than allowing them to continue
- Support the wider business as required, including flexibility across locations
- Complete other reasonable requests aligned to company strategy
- Product Knowledge & Credibility
- Build strong product and fragrance knowledge
- Be able to speak about fragrance at a technical level
- Coach the team to sell with authority and confidence
What Success Looks Like
- Sales targets are met consistently
- The team is stable, engaged, and improving
- New starters onboard effectively and stay
- Operational and visual standards remain high
- The team remains energetic and proactive during quieter periods
- Customers receive a confident, premium experience
- You grow with the business as Mood London evolves
Salary & Reward
This role offers a competitive basic salary with significant uncapped earning potential.
- Basic salary: Competitive dependent on experience
- Commission: Uncapped, performance-based
- Earnings potential: High-performing Retail Sales Leaders can earn £60,000+ annually
Commission is a core part of the reward structure and reflects the sales-led nature of the role. Salary and reward are reviewed following probation, with progression linked to performance, capability, and contribution.
Retail/Sales Team Leader in London employer: Mood London
Contact Detail:
Mood London Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Retail/Sales Team Leader in London
✨Tip Number 1
Get to know the brand inside out! Familiarise yourself with Mood London's products and values. This way, when you walk into that interview, you can speak confidently about what makes the brand special and how you can contribute to its growth.
✨Tip Number 2
Show off your sales skills! During interviews or networking events, be ready to share specific examples of how you've driven sales in previous roles. Use numbers to back up your achievements – it’s all about demonstrating your impact!
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out to Mood London directly through our website, express your interest, and ask about potential opportunities. It shows initiative and can set you apart from other candidates.
✨Tip Number 4
Practice your coaching techniques! Since this role involves leading a team, think about how you would coach others to improve their sales performance. Prepare some scenarios to discuss during interviews to showcase your leadership style.
We think you need these skills to ace Retail/Sales Team Leader in London
Some tips for your application 🫡
Show Your Passion for Sales: When writing your application, let your enthusiasm for sales shine through! Share specific examples of how you've driven sales in previous roles and how you can bring that energy to Mood London.
Be Authentic: We want to get to know the real you! Don’t be afraid to show your personality in your application. Highlight your leadership style and how you engage with your team on the shop floor.
Tailor Your Application: Make sure to customise your application to reflect the key responsibilities and qualities mentioned in the job description. Show us how your experience aligns with our ambition to become the UK’s number one fragrance choice!
Apply Through Our Website: For the best chance of success, apply directly through our website. This way, we can easily track your application and ensure it gets the attention it deserves!
How to prepare for a job interview at Mood London
✨Know Your Products Inside Out
Before the interview, dive deep into Mood London's fragrance offerings. Familiarise yourself with their unique selling points and be ready to discuss how you can convey this knowledge to your team and customers. Showing that you understand the products will demonstrate your commitment and ability to lead effectively.
✨Showcase Your Sales Experience
Prepare specific examples from your past roles where you've successfully driven sales performance. Highlight situations where you led a team to meet or exceed targets, and be ready to discuss the strategies you employed. This will help illustrate your hands-on leadership style and your ability to create energy on the shop floor.
✨Demonstrate Coaching Skills
Think of instances where you've coached team members to improve their performance. Be prepared to share how you approach coaching in real-time and how you adapt your methods to different personalities. This is crucial for a role that requires you to uplift and motivate your team consistently.
✨Emphasise Your Adaptability
Mood London is looking for someone who thrives in a fast-paced environment. Prepare to discuss how you've handled change in previous roles and how you maintain a positive attitude during challenging times. This will show that you're resilient and ready to take ownership from day one.
