Senior Copywriter

MOO set out to shake up the world of print back in 2006. Today we’re a 400+ strong team who create print and digital products for companies of all sizes – from Google and AirBnB to local artisans. Our global HQ is in London, UK, with additional premises in Dagenham, Boston, MA, East Providence, RI, and Denver, CO. MOO’s creative team brings our brand to life across all channels, ensuring everything looks, sounds, and feels consistent and brilliant.

We’re getting busier, and now we need a new copywriter to join our team. You’ll be responsible for crafting the words that bring our brand and products to life. Working closely with designers, photographers, fellow copywriters, and art workers, you’ll add personality, wit, and an undeniable sense of MOOness to everything we create. As an experienced copywriter and creative thinker, you’re skilled at both big ideas and fine details. A team player who brings strategic insight and fresh perspective to every brief, you ensure work is engaging and commercially effective. With agency or in-house experience, you’re confident in collaborating, influencing direction, and selling ideas at all levels. Your projects will span all MOO channels and brand experiences.

What you will bring:

• 6+ years’ experience in a creative agency or in-house brand team.
• A strategic, conceptual thinker with a strong portfolio spanning multiple channels and touchpoints.
• Impeccable writing and editing skills, with expert-level tone and brand consistency.
• A natural leader who mentors and inspires, offering strategic input and constructive feedback.
• Always finds opportunities to inject wit, personality, and the MOO voice into every project.

What you will do:

• Develop and lead compelling, on-brand creative ideas across web, email, social, direct mail, PR, and more.
• Own and shape campaign concepts, ensuring alignment with audience needs and business objectives.
• Collaborate closely with designers and creatives to produce high-quality, strategically sound work.
• Influence messaging strategies, ensuring copy aligns with brand and commercial goals.
• Present and sell ideas with confidence, articulating the creative and strategic vision behind them.
• Mentor junior and mid-weight creatives, helping to elevate the team’s creative output.

What makes you a great fit:

• A natural storyteller with a fresh, insightful, and witty writing style.
• Big-picture thinker who can challenge the status quo yet remain focused on delivery of creative solutions.
• Highly organised, able to juggle multiple projects in a busy environment.
• A collaborative, enthusiastic team player – no egos, just great ideas.
• Detail-obsessed, from grammar to brand tone, ensuring flawless execution.
• Your portfolio is full of character, showing us bold, strategic, and engaging work.

Nice to Haves:

• Balance of campaign + editorial experience.

What’s it like to work at MOO?

MOO’s the kind of workplace where you can really be yourself. We want to help you grow in your career and set you up for success while recognising the importance of a healthy work/life balance. That’s why we offer 25 days holiday rising by one day for each year here (for 5 years), a matched pension scheme, MOO’s share option scheme, and paid parental leave. We’ll offer you private healthcare, life insurance, a season ticket loan, and a cycle to work scheme. We also offer flexible work schedules with hybrid and remote working for certain roles as well as a Work From Anywhere program.

Diversity Statement:

We are working hard to create a representative, inclusive, and super-friendly team, because we know that different experiences, perspectives, and backgrounds make for a better workplace. MOO doesn’t discriminate on the basis of race, colour, religion or belief, gender, national origin, age, sexual orientation, marital status, disability, or any other protected class. We strive to create a values-driven, purposeful, and highly empowered organisation that we are all proud to work for, committed to continuous investment in building an open and inclusive environment, welcoming a diverse audience of candidates who see themselves working and thriving at MOO.