Senior Marketing Manager, EU Business Banking in London

We’re on a mission to make money work for everyone. We’re waving goodbye to the complicated and confusing ways of traditional banking. After starting as a prepaid card, our product offering has grown a lot in the last 10 years in the UK. As well as personal and business bank accounts, we offer joint accounts, accounts for 16-17 year olds, a free kids account and credit cards in the UK, with more exciting things to come beyond. Our UK customers can also save, invest and combine their pensions with us. With our hot coral cards and get-paid-early feature, combined with financial education on social media and our award-winning customer service, we have a long history of creating magical moments for our customers! We’re not about selling products - we want to solve problems and change lives through Monzo.

We are looking for a Senior Marketing Manager to join our EU Expansion Team to lead campaign strategy and execution to help us get our new markets live. You’ll own the tactical rollout of our alpha, beta, and mass-market launches. Working closely with our central Product and Marketing channels, you’ll ensure all touchpoints - from the website and CRM to creative and messaging - are built, localised, and ready to go. You will act as the crucial link between our central teams and our local country Marketing Leads to set every new market up for success.

Key Responsibilities

• Go-to-Market Launch & Marketing: Executing and helping build a plan for Business Banking launches in new markets, including media/channel strategies, communication tactics, and integrated marketing campaigns.
• Integrated Marketing across channels: Developing and implementing marketing plans across multiple channels, including digital, social, and traditional media.
• Creative problem-solver: Working with the team to market to a new audience and find innovative ways to grow the brand.
• Tackling ambiguity: You can take away ambiguous business problems or customer challenges and come up with a plan to tackle them.
• Keeping everyone aligned: In a fast-moving expansion, you think ahead and communicate ahead of time, setting a rhythm of updates and anticipating stakeholder questions.
• Working with Creative and Media agencies: Partnering with best in class agencies and own day to day agency management.
• Media and Communications: Working in partnership with our Communications Team to execute on strategies to build brand awareness and drive engagement.
• Stakeholder Management: Working with stakeholders within Monzo to align marketing efforts with overall business objectives.
• Brand Consistency: Upholding Monzo's brand identity and values while adapting to the nuances of the local market. Ensure consistency in messaging and branding across all touchpoints.
• Reporting: Working with data teams to report frequently on key metrics, providing insights and actions.
• Regulatory Compliance: Navigating the regulatory landscape in Italy to ensure all marketing activities adhere to local regulation.

We’d love to hear from you if… You have a proven track record of launching new products or entering new markets, and have owned medium-sized projects that required cross-team collaboration and have delivered them successfully. You're hands-on and comfortable executing campaigns, building websites, and configuring CRM journeys. You’re comfortable working in complex environments. You have experience working on hard problems or in fast-paced, dynamic teams. You’ve worked with lots of people at different levels and disciplines. You cut through complexity quickly. You’re happy being accountable for results. You have a track record of achieving ambitious business results, and you’re comfortable being assessed on that basis. You know how to prioritise your work for maximum impact. You are a self-starter and have a proactive, positive attitude and love turning complex, moving parts into a seamless customer launch experience. Experience in tech or finance for sole traders or SMBs is a huge plus.

The Interview Process: Our interview process involves three main stages: Introduction call with a member of the hiring team (30 minutes), Initial call with the hiring manager (30 minutes), Role specific interview (45 minutes) & a cross-functional collaboration and behavioural interview (45 minutes). This process should take around 3-4 weeks - your schedule is really important to us, so we promise to be as flexible as possible!

What’s in it for you: £78,000 - £98,000 as a base salary. This role will be based out of our London office next to Liverpool Street station in a hybrid approach of office-based and home working. We offer flexible working hours and trust you to work enough hours to do your job well, at times that suit you and your team. Learning budget of £1,000 a year for books, training courses and conferences. And much more.

We’re an equal opportunity employer. All applicants will be considered for employment without attention to age, ethnicity, religion, sex, sexual orientation, gender identity, family or parental status, national origin, or veteran, neurodiversity or disability status.