Growth Marketing Manager, Paid Social

Growth Marketing Manager, Paid Social

Full-Time 57000 - 70000 £ / year (est.) Home office (partial)
Monzo Bank

At a Glance

  • Tasks: Drive customer growth through innovative paid social campaigns on platforms like Meta and TikTok.
  • Company: Join Monzo, a forward-thinking bank revolutionising finance for everyone.
  • Benefits: Competitive salary, flexible working hours, and a £1,000 annual learning budget.
  • Other info: Diverse and inclusive team culture with excellent career development opportunities.
  • Why this job: Be part of a mission to simplify banking and make a real impact.
  • Qualifications: 4+ years in paid social marketing, ideally in financial services.

The predicted salary is between 57000 - 70000 £ per year.

We’re on a mission to make money work for everyone. We’re waving goodbye to the complicated and confusing ways of traditional banking. After starting as a prepaid card, our product offering has grown a lot in the last 10 years in the UK. As well as personal and business bank accounts, we offer joint accounts, accounts for 16-17 year olds, a free kids account and credit cards in the UK, with more exciting things to come beyond. Our UK customers can also save, invest and combine their pensions with us. With our hot coral cards and get-paid-early feature, combined with financial education on social media and our award-winning customer service, we have a long history of creating magical moments for our customers! We’re not about selling products - we want to solve problems and change lives through Monzo.

We’re looking for a Growth Marketing Manager, Paid Social to accelerate growth across Monzo's Personal Banking products. You'll help shape the strategy and own the execution and performance of our paid social channels, driving customer acquisition while continuously improving how we test, learn and scale. You'll collaborate closely with Brand, Data, Engineering, Product Marketing and Creative to deliver high-impact campaigns and help drive Monzo's next phase of growth through paid social.

Your role is to:

  • Own the performance of Paid Social acquisition, delivering sustainable customer growth across channels including Meta, TikTok, Snap and Reddit.
  • Help to shape the Paid Social strategy, partnering with the Growth Marketing Lead to evolve the long-term approach.
  • Plan, launch and optimise paid social campaigns designed to hit business goals, managing budgets to deliver against growth and efficiency targets.
  • Build and evolve experimentation frameworks across creative, audiences, bidding and measurement to improve performance over time.
  • Partner with Brand, Creative, Product Marketing, Data and Engineering to develop effective campaigns grounded in user insights and data.
  • Develop strong relationships with platform partners and stay ahead of industry developments, new products and best practice.
  • Contribute to the growth of the team by sharing knowledge, improving ways of working and supporting more junior colleagues.
  • Ensure all campaign activity meets Financial Conduct Authority (FCA) financial promotion requirements.

This is for you if:

  • You have 4+ years of hands-on paid social experience, ideally within financial services or another highly regulated environment.
  • You’ve run high-performing brand and acquisition campaigns across Meta, TikTok, Snap, Pinterest and Reddit.
  • You've independently owned performance marketing channels and delivered measurable growth.
  • You've independently managed significant paid social budgets and are comfortable making decisions that balance commercial outcomes with customer impact.
  • You work effectively with creative, product, analytics and external partners to deliver shared goals.
  • You’re confident in briefing, delivering feedback on and helping shape creative including creator and user generated content.
  • You're an excellent communicator who can explain complex performance data clearly and influence stakeholders.
  • You use data and experimentation to guide decisions, not simply report results.
  • You're comfortable tackling ambiguous problems and adapting your approach as priorities change.
  • You stay on top of platform innovation and bring fresh ideas into your work.
  • You proactively share knowledge, improve ways of working and help others develop.
  • Have experience working with Mobile Measurement Partners and tools such as Looker.
  • You bring deep paid social expertise and are a trusted partner for teams across Marketing.
  • You care about improving processes, raising standards and helping the wider team succeed.

Not ticking every box? That’s totally okay! Studies show that women and people of colour might hesitate to apply unless they meet every single requirement. At Monzo, we’re dedicated to creating a diverse and welcoming team. If you’re passionate about this role and keen to learn and grow with us, we encourage you to apply— even if you don’t have everything that's listed just yet.

What’s in it for you: 57,000 - 70,000 + Benefits. This role can be offered in a hybrid approach, working from our London office and remotely or fully remote within the UK. We offer flexible working hours and trust you to work enough hours to do your job well, and at times that suit you and your team. 1,000 learning budget each year to use on books, training courses and conferences. We will set you up to work from home; all employees are given Macbooks Plus lots more!

Application journey key steps: Recruiter Call with a member of the hiring team (30 minutes), Initial Call with the Hiring Manager (30 minutes), Role Specific & Behavioural interviews (x2 45 minutes). This process should take around 3-4 weeks – your schedule is really important to us, so we promise to be as flexible as possible!

We’re an equal opportunity employer. All applicants will be considered for employment without attention to age, ethnicity, religion, sex, sexual orientation, gender identity, family or parental status, national origin, or veteran, neurodiversity or disability status.

Growth Marketing Manager, Paid Social employer: Monzo Bank

Monzo Bank is an exceptional employer that champions flexibility and inclusivity, making it an ideal workplace for those seeking a high-impact role in London. With a strong focus on employee growth, Monzo offers competitive salaries, performance-related incentives, and a collaborative culture that empowers individuals to drive strategic initiatives and tackle complex challenges. Join a team where your contributions are valued, and you can thrive in a supportive environment that embraces diversity.

Monzo Bank

Contact Details:

Monzo Bank Recruitment Team

We think you need these skills to ace Growth Marketing Manager, Paid Social

Paid Social Marketing
Campaign Management
Budget Management
Data Analysis
Performance Marketing
Experimentation Frameworks
Stakeholder Communication