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- Tasks: Lead paid social strategies on Meta, TikTok, and more to transform healthcare access.
- Company: Join a pioneering company making healthcare accessible for everyone.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Other info: Dynamic role with ownership and creative problem-solving at its core.
- Why this job: Make a real impact in healthcare while honing your marketing skills.
- Qualifications: Experience in B2C paid social marketing and strong analytical skills.
The predicted salary is between 50000 - 65000 £ per year.
Own paid social performance at a company transforming access to healthcare. As Performance Marketing Manager, you’ll lead strategy, execution and optimisation of paid social acquisition across Meta, TikTok and emerging platforms in a highly regulated UK environment. You’ll learn to navigate industry regulation and platform policies to reach and convert the right audiences, combining deep platform expertise, analytical rigour and creative problem-solving. This is not a standard paid media role. This is a high-impact role for someone motivated by ownership, challenging constraints and meaningful work. If you are energised by leveraging your B2C paid social expertise to solve hard problems and deliver meaningful work, this role is for you.
What will you be doing?
- Specialist Paid Social Strategy: Develop, own and lead paid social acquisition strategies across Meta, TikTok, Reddit and emerging platforms, across UK and selected international markets. Design, implement and run bespoke paid social frameworks covering account architecture, campaign structure, testing frameworks and optimisation logic for a regulated healthcare advertiser. Drive creative performance by partnering with in-house creative and brand teams — translating performance data, regulatory constraints and audience insight into compelling, compliant paid social assets.
- Technical Campaign Management: Configure and maintain advanced paid social technical setups, including tracking frameworks, conversion events, audience segmentation and attribution logic in a consent‑led, GDPR‑sensitive environment. Monitor, analyse and optimise performance using platform data, analytics tools and structured testing methodologies, with particular skill in low‑volume or data‑constrained regulated environments. Manage significant paid media budgets, optimising for ROI, efficiency and learning velocity. Work with GA4, server‑side tracking and attribution modelling in environments where health data sensitivity constrains standard approaches.
Performance Marketing Manager in Wokingham employer: Montu UK
Contact Detail:
Montu UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Performance Marketing Manager in Wokingham
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We can’t stress enough how important it is to build relationships; you never know who might have the inside scoop on job openings.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past successes in paid social campaigns. We want to see how you’ve tackled challenges and delivered results, especially in regulated environments like healthcare.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to performance marketing. We recommend doing mock interviews with friends or using online resources to get comfortable discussing your strategies and thought processes.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive and eager to join our mission of transforming access to healthcare.
We think you need these skills to ace Performance Marketing Manager in Wokingham
Some tips for your application 🫡
Show Your Passion for Performance Marketing: When you write your application, let your enthusiasm for performance marketing shine through! We want to see how your experience aligns with our mission of transforming access to healthcare. Share specific examples of your past successes in paid social campaigns to really grab our attention.
Tailor Your Application: Make sure to customise your application for the Performance Marketing Manager role. Highlight your expertise in platforms like Meta and TikTok, and don’t forget to mention any experience you have with regulated environments. This shows us that you understand the unique challenges we face in healthcare marketing.
Be Data-Driven: We love numbers! In your application, include metrics and data that demonstrate your impact in previous roles. Whether it’s ROI improvements or audience growth, showcasing your analytical skills will help us see how you can drive performance in our team.
Keep It Clear and Concise: While we appreciate creativity, clarity is key in your written application. Make sure your points are easy to follow and directly related to the job description. A well-structured application will make it easier for us to see why you’re the perfect fit for this high-impact role.
How to prepare for a job interview at Montu UK
✨Know Your Platforms Inside Out
Make sure you’re well-versed in the latest trends and features of Meta, TikTok, and any emerging platforms. Familiarise yourself with their advertising policies and how they apply to regulated industries like healthcare. This knowledge will show that you’re not just a user but a strategic thinker who can navigate complex environments.
✨Showcase Your Analytical Skills
Prepare to discuss specific examples where you've used data to drive decisions in your previous roles. Be ready to explain how you’ve set up tracking frameworks or optimised campaigns based on performance metrics. This will demonstrate your analytical rigour and ability to work in data-constrained environments.
✨Emphasise Creative Problem-Solving
Think of instances where you’ve had to overcome challenges in campaign management or audience targeting. Highlight how you collaborated with creative teams to develop compliant and compelling assets. This will illustrate your ability to blend creativity with compliance, which is crucial for this role.
✨Prepare Questions That Matter
Come equipped with thoughtful questions about the company’s approach to paid social strategy and how they handle regulatory challenges. This shows your genuine interest in the role and helps you assess if the company aligns with your values and career goals.