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- Tasks: Lead social media content strategy and engage with audiences to enhance brand presence.
- Company: Montu UK is a pioneering digital health company focused on cannabis-based medicines.
- Benefits: Enjoy a hybrid work model, competitive salary, and a supportive team environment.
- Other info: Must work one Saturday per month; healthcare experience is a plus but not essential.
- Why this job: Join a purpose-driven team and make a real impact in healthcare through creative storytelling.
- Qualifications: 5+ years of social media experience; strong writing and analytical skills required.
The predicted salary is between 40000 - 60000 £ per year.
Bring your creativity and digital expertise to a purpose driven team. We are looking for a passionate and experienced Social Media specialist to shape how patients and the public engage with healthcare online. In this hybrid role, you will lead content strategy across platforms, build community through compelling storytelling, and collaborate with influencers, creators, and patients to grow brand engagement.
Role Description
- Work with the wider marketing team to develop and create digital content strategies aligned with campaign objectives across multiple platforms
- Identify and manage external influencers, collaborators and key opinion leaders for social content and podcast episodes
- Monitor and engage with audience comments to drive consideration, conversions and foster brand affinity, systematically feeding back consumer sentiment
- Stay up-to-date with industry trends and changes in social media algorithms.
- Oversee and actively manage collaboration with the patient support team to address and resolve social media enquiries from existing and prospective patients.
- Align regularly with the wider team on industry events, news, and updates for patient-facing communications.
- Oversee online reviews and ensure timely responses.
Skills, Experience, and Qualification:
- 5+ years of experience of building engagement across various social media platforms including Facebook, Instagram ,TikTok and podcasts.
- Strong understanding of brand voice, tone, and style, with the ability to adapt messaging to suit different audiences, platforms, and objectives.
- Ability to analyse social media metrics and adjust strategies accordingly.
- Excellent writing ability for crafting compelling and consistent messaging across all digital content and platforms.
- Strong proficiency in managing and responding to public and private enquiries via social media platforms.
- Ability to work independently or with a team to meet deadlines.
- Advanced understanding of social media algorithms, particularly around restricted content
- Strong organisational and time management skills to handle multiple tasks and deadlines.
- Strong communication skills and negotiation skills
- Working in a healthcare environment is advantageous but not essential.
- Hybrid role
- Must be available to work one Saturday per month (with a weekday off in lieu) to provide cover for social media comments and direct messages.
About Montu
Montu UK is a leading digital health company specialising in cannabis-based medicines (CBPM). We are committed to transforming lives by improving access to safe, effective treatments and offering an exceptional standard of care. Our dynamic and supportive work environment is the perfect place for you to grow professionally while making a meaningful impact on patients’ lives.
Compensation Range: £50K – £60K
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Social Media Manager employer: Montu UK
Contact Detail:
Montu UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Manager
✨Tip Number 1
Familiarise yourself with Montu's brand voice and values. Understanding how they communicate will help you tailor your approach during interviews and discussions, showcasing your ability to align with their mission.
✨Tip Number 2
Stay updated on the latest trends in social media, especially within the healthcare sector. Being able to discuss recent developments or successful campaigns can demonstrate your expertise and passion for the role.
✨Tip Number 3
Prepare examples of your past work that highlight your experience in building engagement across various platforms. Be ready to discuss specific strategies you implemented and the results achieved, as this will show your practical knowledge.
✨Tip Number 4
Network with professionals in the healthcare and digital marketing fields. Engaging with influencers or attending relevant events can provide insights and connections that may give you an edge in the application process.
We think you need these skills to ace Social Media Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in social media management, particularly focusing on your achievements in building engagement across platforms like Facebook, Instagram, and TikTok. Use specific metrics to demonstrate your impact.
Craft a Compelling Cover Letter: In your cover letter, express your passion for healthcare and how your skills align with the role. Mention your understanding of brand voice and your ability to adapt messaging for different audiences, as this is crucial for the position.
Showcase Your Writing Skills: Since excellent writing ability is essential for this role, consider including samples of your previous work or links to social media campaigns you've managed. This will give the hiring team a clear idea of your style and effectiveness.
Highlight Relevant Experience: If you have experience working in a healthcare environment or managing social media for health-related brands, make sure to highlight this in your application. It can set you apart from other candidates.
How to prepare for a job interview at Montu UK
✨Showcase Your Creativity
As a Social Media Manager, creativity is key. Prepare examples of past campaigns or content strategies you've developed that demonstrate your ability to engage audiences and tell compelling stories.
✨Know the Brand Inside Out
Familiarise yourself with Montu's mission and values, especially their focus on healthcare and cannabis-based medicines. Be ready to discuss how you can align your social media strategies with their goals.
✨Stay Updated on Trends
Make sure you're aware of the latest trends in social media and healthcare. Discuss how you would adapt to changes in algorithms and audience behaviour to keep the brand relevant and engaging.
✨Prepare for Scenario Questions
Expect questions about handling social media enquiries and managing influencer collaborations. Think of specific scenarios where you've successfully navigated challenges in these areas and be ready to share your approach.