At a Glance
- Tasks: Help launch exciting new event brands and deliver creative marketing campaigns.
- Company: Join a dynamic, ethical family business in the heart of London.
- Benefits: Enjoy flexible hours, charity days, and a dog-friendly office culture.
- Other info: Collaborative environment with excellent growth opportunities and a focus on community.
- Why this job: Make a real impact in event marketing while growing your skills and career.
- Qualifications: Passion for marketing and creativity; experience in events is a plus.
The predicted salary is between 31500 - 38500 £ per year.
About The Event
Montgomery Group is looking for a creative Marketing Executive to support the delivery of two new summit and exhibition launches.
You will help build two event brands from the ground up, work across the campaign lifecycle to grow audiences, build communities and support successful launches.
About The Event
Montgomery Group is looking for a creative Marketing Executive to support the delivery of two new summit and exhibition launches.
You will help build two event brands from the ground up, work across the campaign lifecycle to grow audiences, build communities and support successful launches.
Reporting to the Marketing Manager, you will deliver integrated marketing campaigns that support visitor and delegate acquisition, exhibitor and sponsorship sales, and grow both event brands.
The role suits someone who enjoys variety and wants to develop a career in event marketing.
- Position Overview & Key Responsibilities
- Campaign Delivery
- Support the Marketing Manager to plan, deliver and optimise integrated multi-channel marketing campaigns across two launch events.
- Deliver visitor and delegate acquisition campaigns to meet attendance targets and maximise return on investment for exhibitors and sponsors.
- Coordinate campaign activity across email, web, social, digital advertising, partnerships and print, delivering campaigns on time and to a high standard.
- Monitor campaign performance and recommend ways to improve results.
- Ensure activity meets budgets and project timelines.
- Brand Development
- Support the development of two new event brands, building a strong market presence from launch.
- Maintain event websites, ensuring content remains accurate, engaging and up to date.
- Produce collateral, presentations and digital assets that support exhibition, sponsorship and delegate sales.
- Ensure marketing communications follow brand guidelines and maintain consistency across customer touchpoint.
- Develop social media channels and digital content that increases engagement and grows the event communities.
- Audience Growth & Community Engagement
- Support the development of audience personas and targeted customer communications.
- Work with the Data Team to maintain and grow visitor and exhibitor databases, supporting segmentation, acquisition and data quality.
- Build relationships with media partners, associations, suppliers and other partners to maximise campaign reach and engagement.
- Communicate with exhibitors, visitors, and partners to support customer service and engagement throughout the event cycle.
- Commercial Collaboration
- Work with the exhibition and sponsorship sales teams to support exhibitor acquisition, retention, and promotional activity.
- Partner with the delegate sales team to deliver campaigns that attract high-quality delegates.
- Work with the content team to promote conference programmes, speakers and thought leadership content.
- Work with operations, finance, agencies and other teams to ensure campaigns support wider commercial objectives.
- Market Development
- Represent Montgomery Group and the event brands at networking events, exhibitions, conferences and customer meetings across the UK and internationally, where required.
- Understand the industries the events serve by monitoring market trends, competitor activity and customer feedback.
- Administration & Campaign Support
- Maintain partnership trackers, campaign schedules and marketing activity plans, keeping information accurate and up to date.
- Coordinate campaign assets and content to meet deadlines across multiple projects.
- Support reporting and analysis through maintaining accurate marketing data and performance metrics.
- Use AI-powered marketing tools to improve productivity, campaign delivery and customer engagement.
- Personal Attributes
- Professional, collaborative, approachable, curious and results-driven.
- Creative with a passion for marketing, events and building new brands.
- Enthusiastic and proactive, willing to learn and take ownership of projects.
- Highly organised with excellent attention to detail.
- Comfortable working across multiple projects in a fast-paced launch environment.
- A team player comfortable collaborating across departments and supporting colleagues.
- Adaptable and resilient, responding positively to changing priorities and deadlines.
- Passionate about delivering excellent customer experiences.
- Competencies
- marketing experience within exhibitions, events or a B2B marketing environment is desirable.
- Strong understanding of integrated marketing campaigns across digital and offline channels.
- Good understanding of digital marketing, including email marketing, social media, SEO and PPC.
- Experience using digital platforms to build emails, update websites and manage online content.
- Strong copywriting skills with excellent written and verbal communication.
- Excellent organisational and time management skills, able to manage multiple projects.
- Experience using Microsoft Office and marketing platforms.
- Strong analytical skills to interpret campaign performance and identify opportunities for improvement.
- Willingness to use AI-powered marketing tools to improve productivity and campaign performance.
- A genuine enthusiasm for live events and willingness to work flexibly and travel when required to support event delivery.
Montgomery Group is a ethical, collaborative and empowering family business.
We are performance led with a strong focus on growth.
We are purpose-driven and care about the people and communities that we serve.
The central London, dog-friendly offices are in a Georgian townhouse close to Oxford Street & Marylebone High Street with private access to Manchester Square Gardens.
A minimum of 4 days in the office, Monday, Tuesday, Wednesday, and Thursday.
Some flexibility will be required to meet business needs.
Research shows that women are less likely than men to apply for a role if they do not have experience in all the areas mentioned in the job description.
The experience above is indicative, so we still welcome your application even if you feel you don’t have experience in all the listed areas but think that you could do the job.
We are an equal opportunity employer and are committed to diversity and welcome applications from candidates with disabilities, who meet the minimum requirements of the job role.
Please note that our office building is not wheelchair accessible.
OUR PURPOSE: To serve our world, nurturing relationships and developing opportunities.
OUR VISION: To be our communities’ long term strategic partner throughout the year, creating opportunities for them to connect, transact and engage with the right people to achieve success.
OUR VALUES: Ethically Commercial, Growth Mindset, Embrace Collaboration, Empowerment
BENEFITS
- Charity volunteering days
- Company away days
- corporate gym membership
- Cycle to work scheme
- Dog friendly office
- Flexible working hours
- Fundraising matching scheme
- Hybrid working
- Increased maternity & paternity benefits
- Lunchtime speaker programme
- Mentorship programme
- Monthly social events
- Pension and 8 x death in service-payment
- Season ticket loans and Wellness weeks
- #J-18808-Ljbffr
Marketing Executive in Harrow employer: Montgomery Group
Montgomery Group is an exceptional employer, offering a vibrant work culture that fosters creativity and innovation in the heart of Amsterdam. With a strong commitment to employee growth, the company provides numerous opportunities for professional development, alongside unique benefits such as company away days and a dog-friendly office environment, making it an ideal place for those looking to thrive in the events industry.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Executive in Harrow
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Montgomery Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Montgomery Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Montgomery Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Montgomery Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Executive in Harrow
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Montgomery Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Montgomery Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Montgomery Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Montgomery Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Montgomery Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Montgomery Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
