Cluster Director of Sales

At Montcalm Collection, we believe that timeless style and genuine hospitality are more than just values, they’re a way of life. Our people are the heart of our hotels: passionate individuals working together as a team, united by an unwavering commitment to providing first‑class personal service. Our collection spans some of London’s most storied buildings, from elegant Georgian townhouses and an 18th‑century brewery to a historic head office and a contemporary architectural landmark. Each hotel has its own unique story, and within every one, our team create unforgettable experiences for our guests. While our walls speak of history, it’s our people, their ambition, and their creativity, that shapes our future. Join us, and become part of a culture that celebrates individuality, nurtures potential, and upholds the very highest standards of the art of hospitality.

Overview

The Cluster Director of Sales is a senior commercial leadership role responsible for driving total sales performance across the Montcalm Collection portfolio, including Montcalm Hotels, Montcalm Townhouses, Inhabit Hotels and Park Grand Hotels. Reporting to the Commercial Director and working closely with the Head of Hotels and General Managers, this role leads all sales segments including Corporate, Business Travel, Consortia, Travel Trade, Leisure, Wholesale, Groups & Events, Government and Embassy business. The Cluster Director of Sales will shape and execute the overarching sales strategy to maximize revenue, market share, ADR and long‑term account value across the London portfolio. This position requires strategic vision, strong leadership capability, deep London market knowledge, and the ability to align brand positioning with commercial delivery.

Key Responsibilities

• Strategic Planning: collaborate across functions, with corporate and revenue leadership and hotel teams on account strategy and facilitating revenue and market share growth. Develop and implement the Montcalm Collection group‑wide sales strategy aligned with annual budgets and long‑term business plans. Drive revenue growth, ADR optimisation, and market share expansion across all segments. Collaborate closely with Revenue Management, E‑Commerce and Marketing to ensure total revenue optimisation. Ensure sales strategy supports brand differentiation across Montcalm Hotels, Montcalm Townhouses, Inhabit Hotels and Park Grand Hotels.
• Client Relationship Management: build and maintain strong relationships with clients, partners, and key stakeholders to enhance business opportunities and customer satisfaction. Provide regular progress reports and detailed summaries of production and sales activities.
• Market Analysis: conduct thorough market analysis to identify trends, opportunities for ADR enhancement and potential competitors within the Business Travel, Travel Trade & Consortia segment. Working with the Sales team, Revenue, E‑Commerce managers and Commercial Director to ensure Montcalm Collection’s growth, retaining a competitive market share based on STR data.

This job description sets out the main responsibilities related to the role at Montcalm Collection. It is not intended to be exhaustive, and duties may be varied from time to time as required by management to meet the needs of the business.

Skills & Qualifications

• Bachelor’s degree in hospitality, Business or related field (Master’s desirable).
• Minimum 10+ years senior sales leadership experience within 4‑ and 5‑star hotels or luxury hotel groups.
• Proven success in leading multi‑property London portfolios.
• Strong understanding of revenue management principles and commercial analytics.
• Demonstrated track record in driving ADR growth and market share.
• Deep knowledge of London corporate, consortia and international markets.
• Experience managing and restructuring high‑performing sales teams.
• Advanced Excel and reporting capability.
• Strong negotiation and executive‑level presentation skills.
• Strategic mindset with operational discipline.
• Results‑driven and commercially astute.

Working Condition

The role is based in the company’s London office. Normal working hours are Monday to Friday, 9 am – 5.30 pm, during live events and build‑up hours may vary. Out‑of‑hours work at events may be required.

Benefits

• Competitive salary.
• A supportive, empowering team environment.
• Benefits platform with various discounts.
• 28 holidays including eight bank holidays, with more holidays after two‑year service.
• Cash‑back health benefits, including optical, dental, chiropractor and physio services.
• Discounted gym membership.
• Access to Wellbeing platform and sessions, including EAP.
• Awards and Recognition Programme.
• Annual parties.
• Regular and ongoing training and development, including leadership workshops.
• Enjoy a paid day off to celebrate your birthday – because your special day matters!

Eligibility

Candidates must be authorised to live and work in the UK. Currently, visa sponsorship is not available for this role.

Equal Opportunity Employer

At Montcalm Collection, diversity and inclusion aren’t just buzzwords. We genuinely value the unique perspectives everyone brings, regardless of gender, ethnicity, age, disability, or background. Our culture thrives on mutual respect, and we provide a workplace free from discrimination and prejudice. Should this role resonate with your aspirations, please apply. If not shortlisted, we encourage you to explore other opportunities with us, either now or in the future. If you do not hear from us within 14 days, kindly consider your application as not shortlisted for this role. Please note that we do not accept unsolicited CVs from agencies or headhunters. Any CVs submitted for this role without prior agreement per role in writing from our Head of Human Resources, will be considered the property of the company and will not be subject to agency fees.