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For Companies At a Glance
- Tasks: Lead market research to shape product strategy and drive growth.
- Company: Join Moniepoint, Africa’s leading financial ecosystem, empowering millions since 2019.
- Benefits: Enjoy hybrid work options and a diverse, inclusive culture.
- Why this job: Make a real impact on user experiences and product decisions in a dynamic environment.
- Qualifications: 6+ years in market research, especially in B2C fintechs, with strong analytical skills.
- Other info: Opportunity for occasional travel within the UK.
The predicted salary is between 43200 - 72000 £ per year.
Moniepoint Inc. is Africa’s all-in-one financial ecosystem, helping 10 million businesses and individuals access seamless payments, banking, credit, and business management tools since 2019. As Nigeria’s largest merchant acquirer, it powers most of the country’s Point of Sale (POS) transactions. Through its subsidiaries, Moniepoint Inc. processes $22 billion monthly for its customers while operating profitably.
We are seeking an experienced and highly skilled Senior UX & Product Researcher to join our product team. The ideal candidate will bring deep expertise in conducting and leading end-to-end Market research, providing actionable insights that shape product strategy and drive rapid market growth. You will play a critical role in helping us understand customer behaviours, pain points, and market trends, which will directly influence business and product decisions. We are a customer-focused company, which means your work will have immense influence on what we do so as to address our user and market needs.
- Conduct User Research: Lead and execute qualitative and quantitative research across the full lifecycle (planning, conducting, analysing, and reporting) using methods such as ethnographic observation, interviews, surveys, contextual inquiry and concept testing, with a strong emphasis on understanding local users' needs and behaviours.
- Market and Industry Research: Stay up-to-date on industry trends, competitive landscape, and market dynamics to provide relevant research and insights that align with market conditions.
- Cross-team Collaboration: Act as primary point of contact for all team research needs - from generative projects to evaluative quick wins. Provide thoughtful guidance to product leaders, product managers, designers and marketers to turn vague business needs into actionable research questions. Use your research findings to guide and support the product roadmap and strategic decision-making.
- Country-Specific Intelligence: Serve as the go-to expert on Nigerian user needs and UK market trends, ensuring that your insights help to localise the product for the specific needs of the African diaspora.
To succeed in this role, you should have:
- Experience: 6+ years of experience in market research with a focus on digital products, preferably in B2C fintechs.
- Research Skills: Proficiency in end-to-end market research methods (qualitative and quantitative), and using research tools like UserTesting, UsabilityHub, UserZoom etc.
- Data Interpretation: Strong ability to analyse data, identify trends, and make recommendations that drive business outcomes.
- Market Knowledge: Strong knowledge of the African diaspora, including local consumer behaviours, cultural contexts, and regulatory environment.
- Experience building user community: You’re expected to source users for conducting surveys and interviews. It’d be of great help if you have experience building, or are an active member of, the diaspora community.
What to expect in the hiring process:
- A preliminary phone call with a recruiter
- A technical interview with a senior researcher
- A case study interview with a panel including a product leader and the hiring manager
- A cultural interview with the Head of People
Location: Within UK, hybrid with occasional travel as required.
How to Apply: Please submit your CV and a portfolio demonstrating your UX research process from start to finish. The portfolio should highlight specific research projects, the methodologies used, and how the insights led to business or product decisions.
Moniepoint is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees and candidates.
Senior Market & Product Researcher - (UK) employer: Moniepoint
Contact Detail:
Moniepoint Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Market & Product Researcher - (UK)
✨Tip Number 1
Familiarise yourself with the African diaspora and their specific needs. Understanding cultural contexts and consumer behaviours will give you an edge in interviews, as you'll be able to demonstrate your knowledge of the market.
✨Tip Number 2
Network within the fintech community, especially those focused on B2C products. Attend relevant events or webinars to connect with industry professionals who can provide insights and potentially refer you to opportunities.
✨Tip Number 3
Prepare for the technical interview by brushing up on your end-to-end market research methods. Be ready to discuss specific tools you've used, like UserTesting or UsabilityHub, and how they contributed to your research outcomes.
✨Tip Number 4
Showcase your ability to build user communities. If you have experience sourcing users for surveys and interviews, highlight this in conversations, as it aligns well with the role's requirements and demonstrates your proactive approach.
We think you need these skills to ace Senior Market & Product Researcher - (UK)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in market research, particularly in digital products and B2C fintechs. Emphasise your skills in both qualitative and quantitative research methods, as well as any specific tools you have used.
Craft a Compelling Portfolio: Your portfolio should showcase your UX research process from start to finish. Include specific projects that demonstrate your methodologies and how your insights influenced business or product decisions. This is crucial for standing out.
Highlight Cultural Knowledge: Given the focus on the African diaspora, make sure to include any relevant experience or knowledge you have about local consumer behaviours and cultural contexts. This will show your understanding of the target market.
Prepare for Interviews: Anticipate questions related to your research experience and be ready to discuss how you've turned vague business needs into actionable research questions. Familiarise yourself with the company’s products and their market positioning to demonstrate your interest.
How to prepare for a job interview at Moniepoint
✨Showcase Your Research Skills
Prepare to discuss your experience with both qualitative and quantitative research methods. Be ready to provide specific examples of how you've used tools like UserTesting or UsabilityHub in past projects, as this will demonstrate your proficiency and relevance to the role.
✨Understand the Market Landscape
Familiarise yourself with the current trends in the fintech sector, particularly those affecting the African diaspora. Being able to discuss recent developments and how they impact user behaviour will show that you are proactive and knowledgeable about the industry.
✨Prepare for Cross-Team Collaboration
Think about how you can effectively communicate research findings to various stakeholders. Prepare examples of how you've previously collaborated with product managers, designers, and marketers to turn vague business needs into actionable insights.
✨Demonstrate Cultural Awareness
Since the role requires a deep understanding of local consumer behaviours and cultural contexts, be prepared to discuss your experiences within the African diaspora. Highlight any community involvement or user sourcing strategies you've employed to connect with this demographic.
