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- Tasks: Lead innovative paid social campaigns to drive customer growth and revenue.
- Company: Join Monica Vinader, a leader in sustainable luxury jewellery, committed to quality and inclusivity.
- Benefits: Enjoy hybrid working, a creative environment, and opportunities for personal growth.
- Why this job: Be part of a passionate team shaping the future of luxury jewellery with a focus on sustainability.
- Qualifications: Experience in performance marketing and a data-driven mindset are essential.
- Other info: Regular travel to our London office may be required.
The predicted salary is between 36000 - 60000 £ per year.
This job is brought to you by Jobs/Redefined, the UK\’s leading over-50s age inclusive jobs board.
Description
Job Title: Paid Social Growth Manager
Location: London (Hybrid working available)
Reporting To: Head of Acquisition
Who we are
At Monica Vinader, we\’re on a mission to prove that buying better, wearing longer and doing better don\’t have to be mutually exclusive. From our commitment to making the most sustainable jewellery we can using precious materials, to the timeless style and endless versatility of our pieces, we are driven to making everyday fine jewellery accessible and affordable.
We are proud to be recognised in the industry through our recent awards, proving we are leading the way in sustainable jewellery:
- Jewellery Business of the Year, 2024, Positive Luxury
- Best Sustainable Watch/Jewellery Brand, 2024, Country and Town House
- Top 50 Inspiring Workplaces (UK and NI), 2024, Inspiring Workplaces
We are digital first, omni-channel, customer obsessed, female led and inclusive, focused on creating meaningful relationships with our community, who we owe our success to. We are looking for someone special to join our team to help us make luxury something we can all enjoy everyday.
Where we need your help
We have all the makings of an iconic brand – beautiful products that are timeless and designed to last, service that exceeds our customers expectations, a passionate founder that cares deeply about doing what is right and a loyal and growing community who advocate for us.
We are restructuring our performance marketing strategy to ensure it\’s powerful enough to drive our next phase of growth. This Growth Manager role is an exciting opportunity to help shape this evolution, optimizing key channels and identifying new opportunities to scale. While campaign management skills are a prerequisite for this role, our specific need is someone who truly understands ecommerce growth as a whole and quantifies the impact of their work by actual business performance and not campaign metrics.
As part of a fast-paced growth team, your ideas and expertise will play a pivotal role in taking our business to the next level.
What you\’ll do
- Drive Customer Acquisition: Help evolve the strategy and execution of Meta and Google campaigns to acquire new customers and drive incremental revenue growth in the UK and US markets.
- Focus on Business Impact: Prioritize business performance over channel-specific metrics, ensuring every campaign contributes to incremental commercial outcomes.
- Optimize Campaigns Strategically: Analyze and adjust performance marketing campaigns with a focus on driving efficiency and impact while understanding customer behavior and market dynamics.
- Enhance the Customer Journey: Work cross-functionally to identify and improve key touchpoints in the customer journey, tailoring experiences for the UK and US audiences.
- Explore New Channels: Identify and test new growth opportunities outside of Meta and Google, contributing to the evolution of the overall marketing strategy.
- Collaborate with Creative Teams: Provide actionable insights and feedback to designers to produce compelling, high-performing paid social creative that resonates with target audiences.
- Focus on Incrementality: Analyze campaigns to identify true incremental gains, ensuring the business invests in strategies that drive real growth.
- Leverage Data to Drive Decisions: Use advanced analytics to measure attribution, assess performance, and inform strategic marketing decisions that maximize ROI and customer lifetime value.
- Stay Ahead of Trends: Keep up to date with industry trends, emerging channels, and competitor strategies to maintain a competitive edge in performance marketing.
- Solve Problems Proactively: Take ownership of challenges, propose innovative solutions, and execute with speed and precision to achieve ambitious business goals.
What you\’ll bring
- Holistic Growth Strategy: We will be asking candidates to demonstrate how they have achieved actual, incremental growth outside of marketing campaign optimisation.
- Performance Marketing Expertise: A proven track record in managing and optimizing paid social, paid search & affiliate campaigns to drive measurable growth in e-commerce.
- Data-Driven Decision Making: Advanced analytical skills to assess campaign performance, attribution, and incrementality, with the ability to translate insights into impactful strategies.
- Commercial Mindset: A relentless focus on business outcomes, ensuring every action contributes to incremental revenue growth and aligns with overall company goals.
- Ambitious and Detail-Oriented Approach: A strong drive to excel, with exceptional attention to detail and the ability to quickly adapt and learn in a dynamic, high-growth environment.
To be successful at Monica Vinader…
- You are a doer
- You\’re a team player
- You\’re humble
- You are honest, straightforward and transparent
- You are a good teacher/mentor (approachable and accessible)
- You want to get your hands dirty
- You solve problems
- You are resilient
- You are flexible
- You are entrepreneurial, smart, and passionate
- If you don\’t know something, you say so. Then go figure it out quickly
- You love working in a creative environment
- You have a sense of humour
- You are an insatiable learner
Additional Requirements
Ability to document your authorisation to work in the United Kingdom.
Travel Requirements
Regular travel to our London office may be required.
Our Aims and Values
Our mission is to be the leading accessible luxury brand, by delivering outstanding quality, design and customer service. We are:
- Customer Obsessed
- Caring
- Fast Paced
- Exceptional
- Commercial
Monica Vinader as a global business makes the following inclusive culture pledge:
Our jewellery is for everyone and so is our community. Together, we will continue to implement sustainable changes to ensure that career opportunities and progression are open to all. We commit to celebrating the diverse voices of our employees, partners, and the customers we serve.
This job description is not intended to be an exhaustive list of duties to be performed by the employee. This job description may be altered to reflect the business needs of the company.
Monica Vinader Ltd, Holkham Studios, Longlands, Holkham Park, Wells-next-the-Sea,
Norfolk, NR23 1SH
#J-18808-Ljbffr
Paid Social Growth Manager employer: Monica Vinader Ltd
Contact Detail:
Monica Vinader Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Social Growth Manager
✨Tip Number 1
Familiarize yourself with the latest trends in performance marketing, especially in e-commerce. Understanding how to leverage Meta and Google campaigns effectively will be crucial for this role.
✨Tip Number 2
Showcase your ability to drive customer acquisition through innovative strategies. Think about specific examples where you've successfully optimized campaigns to achieve measurable growth.
✨Tip Number 3
Prepare to discuss how you've used data analytics to inform your marketing decisions. Highlight instances where your insights led to significant business outcomes, not just campaign metrics.
✨Tip Number 4
Emphasize your collaborative skills, particularly in working with creative teams. Be ready to share how you've contributed to producing compelling content that resonates with target audiences.
We think you need these skills to ace Paid Social Growth Manager
Some tips for your application 🫡
Understand the Company Mission: Before you start writing your application, take some time to understand Monica Vinader's mission and values. Highlight how your personal values align with their commitment to sustainability and customer obsession.
Showcase Relevant Experience: In your CV and cover letter, emphasize your experience in performance marketing, particularly in managing paid social campaigns. Provide specific examples of how you've driven growth and improved business performance.
Quantify Your Achievements: When discussing your past roles, use numbers to quantify your achievements. For instance, mention the percentage increase in customer acquisition or revenue growth that resulted from your campaigns.
Tailor Your Application: Customize your application to reflect the specific requirements mentioned in the job description. Use keywords from the listing to demonstrate that you understand what Monica Vinader is looking for in a Paid Social Growth Manager.
How to prepare for a job interview at Monica Vinader Ltd
✨Showcase Your Growth Strategy
Be prepared to discuss specific examples of how you've achieved incremental growth beyond just optimizing marketing campaigns. Highlight your holistic approach to growth and how it aligns with the company's mission.
✨Emphasize Data-Driven Decisions
Demonstrate your analytical skills by discussing how you've used data to assess campaign performance and inform strategic decisions. Be ready to share insights on how your data-driven approach has led to measurable business outcomes.
✨Understand the Customer Journey
Familiarize yourself with the key touchpoints in the customer journey, especially for the UK and US markets. Be ready to suggest improvements and how you can enhance customer experiences through your role.
✨Stay Current with Industry Trends
Research the latest trends in performance marketing and e-commerce. Show that you are proactive about staying informed and can leverage this knowledge to maintain a competitive edge for the company.
