Senior Paid Search Manager- 25010375
Senior Paid Search Manager- 25010375

Senior Paid Search Manager- 25010375

London Full-Time 43200 - 72000 ÂŁ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead execution of paid search campaigns across Google Ads and Apple Search Ads for core markets.
  • Company: Join MoneyGram, a fintech leader reimagining cross-border payments with a startup vibe.
  • Benefits: Enjoy a dynamic work environment with opportunities for growth and innovation.
  • Why this job: Be part of a transformative journey in a globally recognised brand with a customer-obsessed culture.
  • Qualifications: 5-8 years in paid search, expertise in Google Ads, ASA, and UAC required.
  • Other info: This role offers potential for leadership growth in a fast-paced, collaborative setting.

The predicted salary is between 43200 - 72000 ÂŁ per year.

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Senior Paid Search Manager- 25010375, London

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Client:

MoneyGram

Location:

London, United Kingdom

Job Category:

Other

EU work permit required:

Yes

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Job Reference:

f04bd407e4d6

Job Views:

7

Posted:

14.07.2025

Expiry Date:

28.08.2025

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Job Description:

Description

About MoneyGram

We’re rebuilding one of the most trusted names in fintech—and doing it like a startup.
MoneyGram has been a global leader in cross-border payments for decades, and now we’re entering our most exciting chapter yet: a full-speed, full-scale re-founding led by Anthony Sohoo, with the backing of private equity firm Madison Dearborn Partners.
With a globally recognized brand, deep infrastructure across 200+ countries, and millions of loyal customers, the foundation is strong—and the scale is unreal. We’re now reimagining just how much further we can take it.
We’re rebuilding our growth engine —faster, smarter, and more customer-obsessed than ever. Fewer layers. Sharper strategy. Disciplined execution. A bias for action. We’re looking for bold operators and builders ready to run at this opportunity, shape the future of a scaled business, and leave their mark.

About the role

As part of our performance transformation, we’re hiring a Senior Paid Search Manager to lead execution across Google Ads, Apple Search Ads (ASA), and Universal App Campaigns (UAC) for a group of our core markets.
This is a high-impact, hands-on role for a search marketer who lives in the details—someone who knows how to scale campaigns, drive efficient customer acquisition, and experiment aggressively across platforms. You’ll own daily channel execution, manage complex budgets, build testing roadmaps, and help launch new programs like Performance Max.
You’ll collaborate closely with product, analytics, regional growth teams, and creative leads to ensure paid search plays a central role in our growth engine. This role is built for someone who’s technical, data-driven, and always pushing for more efficient, scalable acquisition.
If you’ve scaled ASA, UAC, or Google Search in fast-moving environments and are ready to build on a global stage—we’d love to talk.

What You’ll Do

  • Own execution across Google Ads (Search + UAC), Apple Search Ads, and Performance Max—for a portfolio of high-priority markets with real global scale.
  • Manage channel structure, targeting, bidding, and pacing—balancing growth with CAC efficiency and LTV payback.
  • Build and run structured test plans—including keyword expansion, bidding strategies, ad copy, creative assets, and landing page variants.
  • Report on performance and trends across UAC, ASA, and Max—developing clear insights and making strategic recommendations to improve results.
  • Prepare detailed quarterly plans and forecasts—backed by channel expertise, data, and a bias for testing.
  • Collaborate with product and CRO teams to improve conversion paths, app onboarding, and post-click performance.
  • Work directly with platform reps (Google, Apple) to unlock beta access, resolve issues quickly, and stay on the cutting edge of campaign innovation.
  • Partner with regional marketing teams to ensure your campaigns are aligned with local strategy, language, and customer insights.
  • Bring efficiency metrics to the center—owning CAC, CPAs, ROAS, and marginal return analysis to guide smarter spend decisions.
  • Stay sharp on search trends—from match-type changes to creative requirements, app promotion updates, and new campaign types.
  • What We’re Looking For

  • 5–8 years of hands-on experience in paid search, with deep expertise in Google Ads, ASA, and UAC. Experience launching or scaling Performance Max is a strong plus.
  • Proven track record of scaling campaigns across geographies and optimizing to aggressive CAC/LTV goals.
  • Comfortable owning both strategy and execution—working with large budgets and fast feedback loops.
  • Deep understanding of app install campaigns and app lifecycle optimization (onboarding, retention, monetization).
  • Fluent in channel-specific tools like Google Ads Editor, SA360, and performance reporting platforms (Looker is a plus).
  • Experience building test plans, managing experiments, and iterating based on creative and audience insights.
  • Cross-functional operator—experienced in working with analytics, product, creative, and regional marketing teams.
  • Strong written and verbal communicator, with the ability to clearly share performance results, tradeoffs, and ideas.
  • Based in the US or UK. Comfortable working independently across time zones.
  • Ambitious and growth-minded—this is an IC role with the potential to grow into leadership.
  • The process

    We believe in keeping the process clear, fast, and meaningful. Here’s what to expect.

  • Initial screening call
  • Subject matter interview
  • Technical task interview
  • Final vibe check
  • Qualifications

    #J-18808-Ljbffr

    Senior Paid Search Manager- 25010375 employer: MoneyGram

    At MoneyGram, we are not just a fintech company; we are a dynamic and innovative team committed to redefining the future of cross-border payments. Located in the vibrant city of London, we offer a collaborative work culture that encourages bold ideas and personal growth, with ample opportunities for career advancement in a fast-paced environment. Join us to be part of a transformative journey where your contributions will directly impact our global strategy and customer experience.
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    Contact Detail:

    MoneyGram Recruiting Team

    StudySmarter Expert Advice 🤫

    We think this is how you could land Senior Paid Search Manager- 25010375

    ✨Tip Number 1

    Familiarise yourself with MoneyGram's recent initiatives and their approach to performance marketing. Understanding their current strategies will help you tailor your discussions during interviews and demonstrate your genuine interest in the role.

    ✨Tip Number 2

    Network with current or former employees of MoneyGram on platforms like LinkedIn. Engaging with them can provide valuable insights into the company culture and expectations, which can be beneficial when preparing for interviews.

    ✨Tip Number 3

    Stay updated on the latest trends in paid search, especially regarding Google Ads, ASA, and UAC. Being able to discuss recent changes or innovations in these areas during your interview will showcase your expertise and passion for the field.

    ✨Tip Number 4

    Prepare to discuss specific examples of how you've successfully scaled campaigns in previous roles. Highlighting your hands-on experience with data-driven decision-making will resonate well with the hiring team at MoneyGram.

    We think you need these skills to ace Senior Paid Search Manager- 25010375

    Google Ads Expertise
    Apple Search Ads (ASA) Proficiency
    Universal App Campaigns (UAC) Knowledge
    Performance Max Experience
    Campaign Scaling
    Customer Acquisition Strategies
    Budget Management
    Data-Driven Decision Making
    Testing and Experimentation
    Performance Reporting
    Cross-Functional Collaboration
    Strong Communication Skills
    Analytical Skills
    App Install Campaigns Understanding
    Lifecycle Optimisation Knowledge

    Some tips for your application 🫡

    Tailor Your CV: Make sure your CV highlights relevant experience in paid search, particularly with Google Ads, Apple Search Ads, and Universal App Campaigns. Use specific metrics to demonstrate your success in scaling campaigns and achieving customer acquisition goals.

    Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role at MoneyGram and how your background aligns with their mission of rebuilding their growth engine. Mention specific achievements that showcase your ability to manage complex budgets and execute successful campaigns.

    Showcase Technical Skills: Emphasise your technical skills and familiarity with tools like Google Ads Editor and performance reporting platforms. Provide examples of how you've used these tools to optimise campaigns and drive results.

    Prepare for Interviews: Anticipate questions related to your experience with app install campaigns and lifecycle optimisation. Be ready to discuss your approach to building test plans and managing experiments, as well as how you communicate performance insights to cross-functional teams.

    How to prepare for a job interview at MoneyGram

    ✨Showcase Your Technical Expertise

    As a Senior Paid Search Manager, it's crucial to demonstrate your deep understanding of Google Ads, ASA, and UAC. Be prepared to discuss specific campaigns you've managed, the strategies you employed, and the results you achieved. Highlight any experience with Performance Max, as this is a strong plus.

    ✨Prepare for Data-Driven Discussions

    Since this role requires a data-driven approach, come equipped with insights from your past campaigns. Be ready to talk about CAC, LTV, and how you've optimised these metrics. Use concrete examples to illustrate your ability to analyse performance and make strategic recommendations.

    ✨Demonstrate Cross-Functional Collaboration

    This position involves working closely with various teams, including product, analytics, and creative leads. Prepare examples of how you've successfully collaborated in the past, focusing on how you aligned paid search strategies with broader marketing goals.

    ✨Stay Updated on Industry Trends

    The digital marketing landscape is constantly evolving. Show your passion for the industry by discussing recent trends or changes in paid search that could impact MoneyGram's strategy. This will demonstrate your commitment to staying ahead of the curve and your proactive approach to campaign management.

    Senior Paid Search Manager- 25010375
    MoneyGram
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