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For Companies At a Glance
- Tasks: Manage and optimise customer marketing campaigns to enhance user experience.
- Company: Join Moneybox, an award-winning app transforming personal finance.
- Benefits: Hybrid work model, competitive salary, and opportunities for career growth.
- Why this job: Be part of a fast-growing team making a positive impact on people's financial journeys.
- Qualifications: 2-3 years CRM experience and a passion for customer engagement.
- Other info: Dynamic environment with a focus on collaboration and innovation.
The predicted salary is between 36000 - 60000 £ per year.
About Moneybox
Moneybox is the award-winning app that helps you turn your money into something greater. We’ve brought saving, investing, home-buying, and retirement services all together into one simple app, so it’s easier than ever to achieve your goals and build wealth, whatever your starting point.
Job Brief
Moneybox is growing rapidly, and our CRM team is no exception. We have more customers, more accounts, more content and more features than ever before. A key driver of that growth has been our ongoing communication and engagement with existing customers. The management of these communications (both automated and manual) is getting understandably more complex in line with the increasing number of products and features we offer. We’re looking for an experienced CRM Lifecycle Executive to coordinate our ever-growing customer marketing campaigns. This person will play a key role in building a more engaging and personalised experience for our community and in driving commercial value for the business.
The CRM Lifecycle Executive will have a strong focus on the end-to-end management of a customer’s journey using owned touchpoints to deliver the best possible experience for the customer and for the business. They will be responsible for overseeing the use of owned channels to drive engagement, improve retention and maximise cross-sell. They will work closely with our mission-based teams (Wealth, Savings & Homebuying) to help manage, optimise and personalise the user journey throughout the app and our communications.
What you’ll do
- Assist in executing and iterating of end-to-end CRM lifecycle programs, including email, in-app messages, push notifications, and on-platform messaging.
- Collaborate with the CRM Lifecycle Manager to execute the lifecycle roadmap across Wealth, Savings and Homebuying, ensuring ongoing monitoring, evaluation, and optimisation of all activities.
- Utilise data and segmentation models to deliver targeted messages to the right users, at the right time, through the most effective channels.
- Assist in preparing and distributing post-campaign performance reports, recommending actionable insights for continuous improvement.
- Contribute and implement A/B tests to continually improve campaign effectiveness through structured testing plans.
- Support channel measurement for automated campaigns and help report on performance and impact.
- Collaborate closely with Marketing, Product, and Insight teams to ensure alignment and effective execution of automation comms.
Who You Are
- Have a genuine interest in Moneybox and the services we offer.
- Excited about being part of a fast-growing company that’s trying to make a positive mark on the world.
- A driven, ambitious individual who’s looking to continue to build their career at an exciting, very-fast-growing company.
- A proactive self-starter who combines a bias for action, with strong organisational skills, attention to detail and a willingness to learn and solve problems independently.
- Outgoing and confident outlook with a willingness to start conversations with people and get stuck in.
- Collaborative team player who can take feedback on board.
- Naturally personable, great communicator with a passion for their work and the people they work with.
- Knows how to have fun whilst maintaining a professional outlook.
Experience and Skills
- 2-3 years of relevant CRM experience in a consumer-facing environment.
- Basic knowledge of HTML and CMS systems preferred, but not essential.
- Hands-on experience using CRM platforms, such as Braze, to build and execute campaigns.
- Ability to translate customer needs and insights into a meaningful, actionable strategy.
- Capable of building data infrastructure and designing experiments with key stakeholders to generate actionable insights.
- Experience in project managing multiple work streams and able to prioritise effectively.
- Able to take a highly detail-orientated, diligent, and methodical approach.
CRM Lifecycle Executive in London employer: Moneybox
Contact Detail:
Moneybox Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Lifecycle Executive in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching Moneybox and its services. Show genuine interest in what we do and how you can contribute to our mission. Tailor your answers to reflect our values and goals.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or use online resources to refine your responses. Focus on articulating your CRM experience and how it aligns with the role of a CRM Lifecycle Executive.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the Moneybox team!
We think you need these skills to ace CRM Lifecycle Executive in London
Some tips for your application 🫡
Show Your Passion for Moneybox: When you're writing your application, let your enthusiasm for Moneybox shine through! We want to see that you genuinely care about our mission and the services we offer. A personal touch can make all the difference.
Tailor Your Experience: Make sure to highlight your relevant CRM experience in a consumer-facing environment. We’re looking for someone who can connect their past roles to what we do at Moneybox, so don’t hold back on those details!
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so avoid jargon and focus on how your skills align with the role of CRM Lifecycle Executive. Remember, less is often more!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re proactive and ready to take that first step with us!
How to prepare for a job interview at Moneybox
✨Know Your CRM Inside Out
Before the interview, make sure you’re familiar with CRM concepts and tools, especially those mentioned in the job description like Braze. Brush up on your knowledge of customer lifecycle management and be ready to discuss how you've used data to drive engagement in past roles.
✨Showcase Your Campaign Success
Prepare specific examples of successful campaigns you've managed. Highlight your role in executing these campaigns, the strategies you employed, and the results achieved. This will demonstrate your hands-on experience and ability to deliver commercial value.
✨Be Data-Driven
Since the role involves using data for segmentation and targeting, come prepared to discuss how you’ve used data analytics in previous positions. Share insights on how you’ve translated customer needs into actionable strategies and the impact it had on campaign performance.
✨Emphasise Collaboration Skills
Moneybox values teamwork, so be ready to talk about how you’ve collaborated with different teams in the past. Share examples of how you’ve worked with marketing, product, or insight teams to align on goals and execute successful campaigns.
