At a Glance
- Tasks: Lead go-to-market strategies for our innovative CRM products and engage with clients.
- Company: Join monday.com, a dynamic workplace committed to equality and innovation.
- Benefits: Enjoy flexible working options and a supportive, inclusive culture.
- Why this job: Be part of a forward-thinking team that values diversity and creativity.
- Qualifications: Looking for experienced professionals with a passion for product promotion and market strategy.
- Other info: We welcome applicants from all backgrounds and provide necessary accommodations.
The predicted salary is between 36000 - 60000 £ per year.
Job Description
This job is with Monday.com, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.
As the GTM Manager for monday Campaigns, you will own and execute the go-to-market strategy for one of our most strategic growth drivers within the CRM Suite. Sitting under the CRM GTM function, you will bridge product, marketing, sales, and customer success to ensure monday Campaigns delivers maximum impact. You will define repeatable sales motions, craft compelling narratives, equip the field with enablement assets, and drive adoption with our existing CRM customers while capturing new logos.
This is a pivotal role within our rapidly scaling CRM business unit, reporting to the CRM Suite GTM Lead and closely collaborating with Product Marketing, Strategic GTM, and Sales Enablement teams.
About The Role
Key Responsibilities
- GTM Strategy & Execution: Develop and operationalise the go-to-market plan for monday Campaigns, aligning with the broader CRM Suite goals.
- Field Enablement: Create and deliver enablement materials, talk tracks, demos, and competitive insights that empower sellers to win.
- Product Positioning: Collaborate with PMM to refine messaging, pricing, and packaging that resonate with our target ICP (100-1500 employee orgs; marketing teams, lifecycle, CRM marketing, automations).
- Cross-functional Collaboration: Work closely with Product, PMM, and Revenue teams to capture voice-of-customer, build the product roadmap, and align on launch milestones.
- Launch Management: Lead field readiness for product launches, ensuring timelines, resources, and stakeholder buy-in.
- Sales Support: Partner with Account Executives and Sales Engineers on strategic deals, ensuring smooth handoffs and consistent product narratives.
- Market Intelligence: Track competitors and market trends to inform enablement and positioning.
- Pipeline Impact: Own targets around adoption, usage, and pipeline contribution
Requirements
Qualifications
- 5+ years in B2B SaaS GTM, Product Marketing, or Sales Enablement roles, preferably with marketing automation or CRM products.
- Proven experience launching new products and driving adoption at scale.
- Strong collaboration skills with Product, PMM, Sales, and Customer Success.
- Ability to distill complex technical features into compelling value propositions.
- Experience in building enablement content and delivering high-impact sales training.
- Strategic thinker with a bias for action and results.
- Understanding of the CRM and Marketing Automation ecosystem, especially within mid-market and enterprise segments.
Why monday.com?
- Work on one of monday.com's fastest-growing product lines with direct impact on revenue.
- Be part of a dynamic, collaborative team that's redefining how businesses scale their CRM and marketing efforts.
- Opportunity to shape GTM strategy in one of the most competitive SaaS categories.
#LI-DNI
monday Campaigns GTM Manager (CRM Suite) employer: monday.com
Contact Detail:
monday.com Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land monday Campaigns GTM Manager (CRM Suite)
✨Tip Number 1
Familiarise yourself with monday.com's products and services, especially the CRM Suite. Understanding the features and benefits will allow you to speak confidently about how you can contribute to their go-to-market strategy.
✨Tip Number 2
Network with current or former employees of monday.com on platforms like LinkedIn. Engaging in conversations can provide you with insider knowledge about the company culture and expectations for the GTM Manager role.
✨Tip Number 3
Prepare to discuss your experience with CRM strategies and campaigns during the interview. Be ready to share specific examples of how you've successfully launched products or improved customer engagement in previous roles.
✨Tip Number 4
Showcase your adaptability and willingness to work across different business areas. Highlight any cross-functional projects you've been involved in, as this aligns well with the versatile nature of the GTM Manager position.
We think you need these skills to ace monday Campaigns GTM Manager (CRM Suite)
Some tips for your application 🫡
Understand the Role: Take time to thoroughly read the job description for the GTM Manager position. Understand the key responsibilities and required skills, and think about how your experience aligns with these.
Tailor Your CV: Customise your CV to highlight relevant experience in go-to-market strategies, CRM systems, and any other pertinent skills. Use keywords from the job description to make your application stand out.
Craft a Compelling Cover Letter: Write a cover letter that not only showcases your qualifications but also demonstrates your enthusiasm for the role and the company. Mention specific projects or achievements that relate to the GTM Manager position.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects attention to detail and professionalism.
How to prepare for a job interview at monday.com
✨Understand the GTM Strategy
Familiarise yourself with monday.com's go-to-market strategy, especially regarding their CRM suite. Be prepared to discuss how you can contribute to this strategy and share any relevant experiences you've had in similar roles.
✨Showcase Your Versatility
As the role requires exploring multiple business areas, highlight your adaptability and experience across different functions. Prepare examples that demonstrate your ability to pivot and manage diverse projects effectively.
✨Emphasise Collaboration Skills
The GTM team will work closely with various departments. Be ready to discuss your experience in cross-functional collaboration and how you can foster teamwork to achieve common goals.
✨Prepare Questions About Inclusion
Since monday.com values diversity and inclusion, prepare thoughtful questions about their initiatives in this area. This shows your alignment with their values and your commitment to fostering an inclusive workplace.