At a Glance
- Tasks: Lead global media strategy and planning for adidas, shaping innovative campaigns.
- Company: Join Omnicom Media, a leader in media services with a global reach.
- Benefits: Collaborative culture, career development, and the chance to influence industry-leading work.
- Other info: Work in a dynamic environment with opportunities for growth and innovation.
- Why this job: Shape the future of media while developing the next generation of planning talent.
- Qualifications: Strong experience in communications strategy and media planning required.
The predicted salary is between 63000 - 77000 £ per year.
Join the team shaping the future of media for one of the world's most iconic brands. As part of the adidas Global Enablement team, you'll help drive media strategy and planning excellence across markets worldwide. Working at the intersection of sport, culture and creativity, you'll play a key role in helping adidas connect with audiences through innovative, effective and globally connected media solutions. This is an opportunity to influence work at scale, develop talented teams and set new standards for modern planning across Omnicom Media Group.
As Strategy & Planning Director, you'll lead the development of global communications strategies and planning frameworks that guide both brand activity and major campaigns. Partnering closely with senior adidas stakeholders, you'll help shape briefs, uncover strategic opportunities and ensure planning recommendations are grounded in audience insight, effectiveness and business outcomes.
- Translate cultural, behavioural and commercial insights into actionable planning guidance.
- Lead global investment recommendations using data, planning tools and effectiveness learnings.
- Drive innovation opportunities and help scale successful solutions across markets.
- Connect planning, activation, measurement and optimisation to improve performance.
- Coach and develop two Planning Managers, fostering collaboration, growth and high standards.
What you'll bring:
- Strong experience in communications strategy, media planning and effectiveness-led marketing.
- Expertise across digital, social, content, commerce, addressable and traditional media.
- Experience leading strategy on large, complex or international accounts.
- A track record of building trusted relationships with senior clients and agency partners.
- A collaborative leadership style and passion for developing talent.
- An international mindset, balancing global consistency with local relevance.
If you're excited by the opportunity to shape global media strategy, influence industry-leading work and help develop the next generation of planning talent, we'd love to hear from you.
About Omnicom Media: Omnicom Media is the media services division of Omnicom, bringing together some of the world's most recognised agency brands, specialist capabilities, and media expertise. We operate one of the industry's strongest media ecosystems, designed to help our clients unlock growth through intelligence, innovation, and collaboration.
Join Omnicom Media and be part of a global network where your ideas, expertise, and ambition can help shape the future of media.
Planning Manager / Full time in London employer: Momentum Worldwide
At Credera, we pride ourselves on being an exceptional employer that fosters a collaborative and innovative work culture. With a flexible hybrid working model and a commitment to employee growth, we offer personalised development opportunities and the chance to work on impactful projects across various public sector clients. Our competitive compensation package and supportive team environment ensure that your contributions are recognised and valued, making it an exciting place to advance your career in cloud technology.
StudySmarter Expert Advice🤫
We think this is how you could land Planning Manager / Full time in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Momentum Worldwide and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Momentum Worldwide are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Momentum Worldwide on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Momentum Worldwide. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Planning Manager / Full time in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Momentum Worldwide. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Momentum Worldwide:Show us that you’ve done your homework! In your application, briefly mention what you admire about Momentum Worldwide’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Momentum Worldwide
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Momentum Worldwide will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Momentum Worldwide, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.