At a Glance
- Tasks: Lead market engagement strategies for global brands and connect with local teams.
- Company: PHD, a creative media agency focused on innovation and growth.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional development.
- Other info: Collaborative culture with excellent career growth opportunities.
- Why this job: Join a fast-paced team and make a real impact in global communications.
- Qualifications: Experience in media account management and strong communication skills required.
The predicted salary is between 60750 - 74250 £ per year.
About the Role:
Each brand team group (VW, Audi, SEAT, etc.) will have between one and three dedicated Market Engagement specialists. The VW brand team will have Market Engagement Associate Directors and a Business Director role to work across specific regions (Europe, APAC and Americas). This is a critical role in connecting global with local.
The role of market engagement is to work with strategy teams to connect our work with local PHD markets across the EMEA, Americas and APAC. We have developed and continue to evolve a unique approach to landing our work in local markets to ensure our strategies will be clearly understood and adopted. It will be a fast-paced team with a very active calendar. We will be held accountable by the client for our effectiveness in connecting global with local and will have a tracking system in place to support this.
You will work closely with Global Strategy and Digital teams and will ultimately report into the Business Director. You will also work closely with other specialist resources across the team including Tech and Data Strategy.
The market engagement position will have a pivotal role in driving forward both the successful development and landing of VW Group's global communications strategies. It will be an exciting and challenging position working with some of the industry's leading comms strategists within one of the world's largest and most dynamic international planning teams.
- In depth knowledge of markets media landscape, planning and buying
- Responsible for steering the market planning, looking for inefficiencies and areas for improvement
- Broad knowledge of allocated markets, including local PHD teams, client relationships, campaigns, use of One.Reporting dashboard, PlanIt and OmniPartner to central strategy, digital teams and local media teams to ensure locally briefed campaigns adhere to the Globally agreed strategy
Market Engagement Associate Director in London employer: Momentum Worldwide
PHD is an exceptional employer that fosters a dynamic and innovative work culture, particularly for the Market Engagement Associate Director role in London. With a strong emphasis on employee growth and collaboration, PHD offers unique opportunities to work alongside industry-leading strategists while connecting global strategies with local markets. The agency's commitment to inclusivity and professional development ensures that every team member can thrive and contribute to remarkable campaigns that drive growth.
