Account Director

Agency: Weber ShandwickJob Function: Communications and PRJob Subfunction: Public RelationsJob Description: Who is Weber Shandwick ?At The Weber Shandwick Collective, you are welcomed, valued and empowered to grow and we believe that opportunity grows in a collective. We create cultural value and help brands navigate the ever-changing age of earned: an age where consumers actively say no to advertising; an age where everyone is an influencer that can make or break your brand; an age where content can be turned into commercial opportunity.

The full job description covers all associated skills, previous experience, and any qualifications that applicants are expected to have.

Our talented team builds brands by finding connection points in the real world.

We energise the right mix of talent, using the right platforms and latest technology to choreograph stories that make a real and meaningful impact for some of the world's leading brands and businesses. We earn affection, attention, affinity and purchase by delivering value to people around the world, with deep specialisms across food & drink, travel & tourism, consumer tech, consumer health, automotive, sports sponsorship, entertainment & lifestyle and energy.

We are known for: Developing data driven insights and strategies to drive measurable impactCreating impactful campaigns that tap into cultureCreating channel and platform agnostic campaigns that grow organicallyDelivering integrated campaigns that are earned-first but deliver for paid and ownedWhat's happening? We're looking for an Account Director ready to take the next step in their careers, who has experience working on integrated campaigns with influencers, talent and creators.

You'll form an integral part of the influencer team and work closely with integrated teams across a variety of clients and projects.

Key Responsibilities include but are not limited to: Working closely with our influencer lead to manage influencer projects and end to end execution of influencer partnershipsOversee the end-to-end campaign lifecycle from initial creator identification and audience alignment to briefing, content co-creation, approval workflows, and wrap-up execution.

Contribute to influencer strategyManage identification, outreach, negotiation, contracting, management, optimisation and evaluation of influencer partnershipsSupport integrated teams on talent and influencer suggestions and approaches to drive earned conversationCommercial accountabilityUnderstanding the cultural and creator landscape and emerging trendsSupport junior team members to identify and engage influencers aligned to strategic directionGuide junior team members on the development and presentation of post campaign performance reportsWork with cross-functional teams, such as strategy, creative, and paid, to establish cohesive and successful campaignsEffectively allocate and manage client influencer budgets to ensure positive impact against agreed KPIsWork closely with our clients to deliver best-in-class influencer work as well as identifying and converting additional revenue-driving opportunitiesBehavioursDisplay a can do, will do attitude within the team and wider agencyBe a proactive team playerOpen to feedback and working as a team to deliver briefsWilling to take ownership of tasks, and adhering to an organised workflowBeing open to learning new skillsA passion for your craft and creativityIdeal experience required: The job requires prior experience as an Account Director or Senior Manager looking for a new challengePossessing a thorough knowledge of social media platforms and their optimal techniquesUnderstanding of how influencer and talent partnerships can drive and contribute to earned conversationsProficient with industry-standard influencer discovery and analytics toolsUnderstanding influencer strategies and techniquesPossessing strong communication and negotiation abilitiesThe candidate possesses skills in data analysis and providing insights to inform campaign optimisationThis individual possesses a creative mindset and strong project management skillsJoin us and help make an impact. Together, we'll set the bar, cheer each other on and multiply your potential.

At Weber Shandwick we are proud to be a Disability Confident Employer.

We are committed to equality of opportunity for all staff and applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships.

Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.

Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom's corporate group already require five days of in-office attendance. Omnicom is committed to hiring and developing exceptional talent.

We agree that talent is uniquely distributed, and we're focused on developing inclusive teams that can bring the best solutions to everything we do.

We strongly believe that celebrating what makes us different makes us better together. xohmjla

Join us—we look forward to getting to know you.

We will process your personal data in accordance with our Recruitment Privacy Notice. Link to Recruitment Privacy Notice: SummaryLocation: London, London, United KingdomType: Full time