At a Glance
- Tasks: Lead exciting B2B marketing programmes for top tech brands and manage client relationships.
- Company: Join MOI, a leading global B2B agency with a vibrant culture.
- Benefits: Flexible working, generous leave, wellness days, and professional development opportunities.
- Why this job: Make an impact in the fast-paced world of B2B marketing while growing your career.
- Qualifications: 2-4 years in account management or similar role, with a passion for B2B marketing.
- Other info: Collaborative environment with opportunities to learn from industry experts.
The predicted salary is between 30000 - 42000 £ per year.
We are looking for an ambitious and commercially minded Account Manager to join MOI and play a key role in delivering high-impact, integrated B2B marketing programmes for some of the world’s leading technology brands. This role sits at the heart of the client relationship. You will lead day-to-day client engagement, reporting into an Account Director, while also owning the programme management of complex marketing initiatives, spanning strategy, execution, timelines, budget control and performance reporting. This role carries equal weight across both programme delivery and account management.
We are looking for a strong marketer who not only brings rigour and confidence in managing complex campaigns within an agency environment, but also demonstrates a deep understanding of modern B2B marketing and client management. You will be expected to translate marketing strategy into well‑run, effective programmes, while acting as a trusted client partner across account‑based marketing (ABM), demand generation, partner marketing and integrated campaigns — ensuring delivery excellence and commercial impact go hand in hand. You will work closely with strategy, creative, content, digital, media and operations teams to ensure programmes are not only delivered flawlessly, but are driving meaningful outcomes for our clients.
Key Responsibilities
- Client Leadership & Relationship Management
- Act as the primary day-to-day contact for assigned client accounts, building trusted, proactive and collaborative relationships.
- Develop a deep understanding of each client’s business, audience, objectives, challenges and success metrics.
- Partner closely with the Account Director to support account strategy, planning and growth.
- Be a confident client advisor — able to discuss marketing recommendations, campaign performance, optimisation opportunities and next steps.
- Ensure clients feel informed, supported and confident in MOI’s delivery at all times.
- Integrated Programme & Campaign Management
- Own the end-to-end management of integrated B2B marketing programmes, from briefing through to delivery and reporting.
- Translate client briefs into clear internal briefs, ensuring alignment on objectives, audiences, messaging, channels and success metrics.
- Manage multi-channel programmes, which may include:
- Account-Based Marketing (1:1, 1:few, 1:many)
- Demand generation and pipeline acceleration campaigns
- Partner marketing programmes
- Content-led campaigns, digital activations, paid media, events and experiences
- Lead programme timelines, dependencies and workflows across multiple teams and workstreams.
- Ensure work is delivered on time, on budget and to a high standard, proactively managing risks and challenges.
- Create, manage and track project and programme budgets, forecasts and reconciliations.
- Maintain accurate financial tracking, ensuring scope, resourcing and costs are well managed.
- Flag risks and opportunities early, working with the Account Director to manage scope changes and commercial conversations.
- Support account growth through identifying upsell and cross-sell opportunities aligned to client goals.
- Ensure programmes are set up with clear KPIs and measurement frameworks aligned to client objectives.
- Lead regular client updates and status meetings, covering:
- Progress against plan
- Budget and spend
- Performance insights and results
- Risks, learnings and optimisation opportunities
- Work collaboratively with internal teams across strategy, creative, content, digital, media and operations.
- Provide guidance and support to more junior team members where required.
- Be a positive, solutions-focused presence within the account team, contributing to a strong team culture and ways of working.
What We’re Looking For
Experience & Skills
- 2–4+ years’ experience in an Account/Project Manager or similar client-facing role, ideally within a B2B marketing agency or B2B tech marketing environment.
- Strong understanding of integrated B2B marketing, including:
- Account-Based Marketing (ABM)
- Demand generation and pipeline marketing
- Partner and ecosystem programmes
- Multi-channel campaign planning and execution
Personal Attributes
- A proactive, organised and solutions-oriented mindset.
- Strong communication and presentation skills confident engaging with clients and internal teams.
- Detail-oriented, without losing sight of the bigger strategic picture.
- Calm under pressure, with the ability to juggle multiple priorities in a fast-paced environment.
- Curious about B2B marketing, technology and how brands drive growth.
This job description provides a general overview and may be subject to modifications or additions based on the specific requirements and needs.
What we offer
- Company pension
- Flexible blended working policy with 2 days per week in our London office – work the way that best suits you
- 23 days paid leave with annual increases after a period of service.
- 3 days to be taken over Christmas/New Year and a day off on your birthday
- Cycle to work scheme
- Refer a friend scheme
- Access to MOI’s M | University training platform to help you grow
- Employee rewards and recognition programme
- Wellness days throughout the year
About MOI
MOI is the world’s leading global multi-specialist B2B agency, with offices in London, New York, Seattle, Dubai, Singapore, Munich, and Sydney. As Best Agency of the Year (B2B Marketing Awards 2022) and Best Company to Work For (Best Companies), we’re committed to redefining the business of creativity as the catalyst for B2B growth. We embrace different and deliver on our vision through our proprietary approach to strategy-informed creative thinking. Our Turning Heads™ methodology combines the best of strategic consulting, creative thinking, media, technology, and sales expertise. This enables us to develop intelligent, head-turning solutions which creates change and empowers our clients to differentiate, transform, and grow.
Equal Opportunities
We are committed to creating a workplace that values equality, diversity, and inclusion. We believe that a diverse and inclusive workforce not only fosters innovation but also ensures that every individual’s unique perspective is celebrated and respected. We are an equal opportunities employer and are dedicated to providing a work environment that embraces all backgrounds, experiences, and perspectives. At MOI, all qualified applicants will be considered for employment without regard to age, disability, ethnicity, sexual orientation or any other protected basis under appropriate law. We strive to build a culture where everyone feels welcome, included, and able to bring their full selves to work. We ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process. Please let us know in your application if you require an accommodation during the interview process.
Account Manager - Integrated B2B Marketing (Maternity Cover) employer: MOI Global
Contact Detail:
MOI Global Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Manager - Integrated B2B Marketing (Maternity Cover)
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend events, and engage on social media. The more people know you’re looking for an Account Manager role, the better your chances of landing that dream job.
✨Tip Number 2
Prepare for interviews by researching the company and its clients. Understand their B2B marketing strategies and be ready to discuss how you can contribute to their success. Show them you’re not just another candidate; you’re the one they need!
✨Tip Number 3
Practice your pitch! Be clear about your experience in managing complex campaigns and client relationships. Highlight your understanding of integrated B2B marketing and how you can drive results for their clients.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Account Manager - Integrated B2B Marketing (Maternity Cover)
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Account Manager role. Highlight your experience in integrated B2B marketing and client management, showing us how you can bring value to our team.
Showcase Your Achievements: Don’t just list your responsibilities; share specific examples of successful campaigns you've managed. We want to see how you've driven results and made an impact in your previous roles.
Be Authentic: Let your personality shine through in your application. We’re looking for someone who’s not only skilled but also a great fit for our team culture. Share what excites you about B2B marketing and why you want to join us at MOI.
Apply Through Our Website: For the best chance of success, make sure to submit your application through our website. This way, we can easily track your application and get back to you quicker!
How to prepare for a job interview at MOI Global
✨Know Your Client Inside Out
Before the interview, dive deep into understanding the clients you’ll be working with. Research their business models, target audiences, and recent campaigns. This will help you demonstrate your ability to build trusted relationships and show that you’re proactive about client management.
✨Showcase Your Project Management Skills
Be ready to discuss specific examples of how you've managed complex marketing programmes in the past. Highlight your experience with timelines, budgets, and multi-channel campaigns. Use the STAR method (Situation, Task, Action, Result) to structure your responses effectively.
✨Demonstrate Your B2B Marketing Knowledge
Brush up on the latest trends in B2B marketing, especially around Account-Based Marketing (ABM) and demand generation. Be prepared to discuss how these strategies can drive growth for clients and share any relevant case studies or insights from your previous roles.
✨Ask Insightful Questions
Prepare thoughtful questions that show your interest in the role and the company. Inquire about their approach to integrated campaigns, how they measure success, or what challenges they currently face. This not only demonstrates your curiosity but also helps you gauge if the company is the right fit for you.