GTM/Sales Enablement Manager London in Edinburgh

You’ll own the full enablement programme across all four commercial teams: Sales, Account Management, Partnerships and Marketing.

You’ll work at the intersection of coaching, data and AI - using all three as core inputs rather than bolt-ons.

You’ll work closely with GTM Engineers to build automated, intelligent enablement delivery rather than static programmes.

What You’ll Do

• Own onboarding for commercial teams: You’ll own the onboarding programme for SDRs, AEs, Account Managers and Partnership Managers, with a focus on reducing time-to-first-deal.
• Embed MEDDICC across the business: You’ll own and embed the MEDDICC sales methodology across all commercial teams, including reinforcement, certification and deal-level coaching.
• Build a data-driven coaching architecture: You’ll design the coaching architecture using AI-generated call insights, transcript data and deal analytics to identify gaps and deliver targeted coaching interventions.
• Automate enablement delivery: Working with GTM Engineers, you’ll automate enablement delivery: micro-learning, in-flow nudges, coaching triggers and AI-assisted content recommendations.
• Manage commercial content: You’ll manage playbooks, battle cards, objection handling, competitive intelligence and the GTM Hub, ensuring alignment with Product Marketing and consistency across all commercial teams.
• Analyse performance and identify gaps: You’ll analyse performance data using call recordings, win/loss data and CRM activity to identify skill gaps and improvement opportunities across teams.
• Support pipeline integrity and forecasting: You’ll support pipeline integrity and forecasting through training on MEDDICC methodology and CRM hygiene, aligned with Salesforce field updates.
• Run commercial rhythms and tooling: You’ll coordinate recurring commercial rhythms including monthly sales meetings, quarterly business reviews and kick-off events, and lead the rollout and adoption of commercial tooling including conversational intelligence and coaching insights.
• Partner with RevOps: You’ll partner with RevOps leadership to align enablement priorities with the broader GTM strategy and transformation roadmap.

Who You Are

• Proven experience in sales enablement or GTM programme management in a B2B SaaS environment.
• Strong understanding of sales methodologies such as MEDDICC, CRM systems and sales engagement platforms.
• Experience designing data-driven coaching programmes that use call insights, transcript analysis or deal data as core inputs.
• AI-literate: comfortable using and shaping AI tools as a design medium for enablement delivery, not just consuming static content.
• Able to work with technical teams such as GTM Engineers to translate enablement needs into automated workflows and tooling.
• Able to translate strategy into actionable enablement plans.
• Experience rolling out sales and GTM training and development programmes that have embedded into team rhythms.
• Experience working cross-functionally with sales, marketing, partnerships and product.
• SaaS, FinTech and/or payments experience.

Nice to Have

• Experience with Salesforce and SalesLoft.
• Previous experience in a sales role.
• Experience building or managing a GTM Hub, content library or knowledge management system.

What We Offer You

• Share Options – We offer a Company Share Option Plan (CSOP), giving you the opportunity to benefit from any increase in share value in the event of a sale, merger, or flotation.
• Bonus – Our annual discretionary bonus, paid in May for the previous year, is based on both company and individual performance.
• Flexible benefits - £1000 to spend on benefits to suit you, including private medical insurance, gym membership, dental etc.
• Wellbeing app – confidential, on-demand access to therapy, coaching, counselling, management training or mindfulness sessions with accredited professionals, with company-funded hours and top-up options available.
• Holidays - 33 days annual leave (including bank holidays) plus your birthday off. In the UK, Christmas Day, Boxing Day, and New Year’s Day are fixed holidays. You can choose the remaining days to suit your personal schedule.
• Learning opportunities - Our two-day onboarding program, ModStart, helps equip you for success. Learning doesn’t stop there; we’ll continue to support your development through various channels.
• Company-Wide Events - Participate in collaborative and engaging events with colleagues across the business.
• Bike to work / E-bike scheme.

At Modulr, we’re committed to building a diverse, equitable and inclusive culture where everyone feels they belong and can bring their whole self to work. We welcome applications from candidates of all backgrounds as we believe it’s the right thing for our people, our business, and the community we operate in.