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- Tasks: Lead transformation initiatives to drive growth and optimise marketing strategies across a global organisation.
- Company: Join Modulaire Group, a leader in modular services and infrastructure with a collaborative culture.
- Benefits: Competitive salary, remote work flexibility, and opportunities for professional development.
- Why this job: Make a real impact on the future of growth marketing in a dynamic, international environment.
- Qualifications: 8+ years in demand generation and experience with AI-powered marketing systems.
- Other info: Exciting opportunity for career growth and to shape innovative marketing strategies.
The predicted salary is between 80000 - 100000 £ per year.
Location: UK Remote (Frequent travel to London & Germany)
Contract type: 6 months FTC (may extend beyond)
About Modulaire Group:
Modulaire is a leader in modular services and infrastructure, operating across Europe and Asia Pacific. We are dedicated to delivering smart space solutions that help customers thrive. With over 300,000 modular space and portable storage units across 23 countries, Modulaire Group is scaling rapidly, and we are looking for a strategic, hands-on leader to drive our transformation journey.
Role Overview:
Modulaire Group is targeting +6% revenue CAGR from its leasing business unit (~80% of revenue) across 23 countries. A major driver will be transforming and accelerating the demand engine, including how it identifies, generates, and converts commercial demand into profitable growth and new customers at speed. In this critical role, you will lead, shape, and execute the company’s next phase of growth and transformation, implementing key initiatives that deliver measurable value creation across the Group. The ideal candidate will combine strategic tech depth, customer-centric creativity, operational rigor, and the ability to scale a modern, high-performing growth team in a complex B2B environment.
Key Responsibilities:
- Growth System Design: Develop and implement a data-driven growth system that integrates AI-driven revenue operations workflows (e.g., Clay), sourcing construction and CapEx data, to drive pipeline growth and improve revenue conversion.
- Marketing & Omnichannel Strategy: Review and redesign marketing and demand generation operating models across business units, ensuring profitable growth with measurable ROI. Lead the performance measurement frameworks across digital channels, including SEO, website optimization, and omnichannel campaigns.
- E-Commerce Development: Drive the shift to an end-to-end e-commerce model for specific product categories, optimizing business growth and revenue retention, especially in small to mid-market segments.
- Leadership & Collaboration: Lead a cross-functional team, ensuring alignment between marketing, sales, and commercial teams. Articulate insights and recommendations in an executive, commercial-focused way.
- System Integration & Automation: Evaluate and integrate automation tools (Salesforce, Hubspot, Clay), develop systems for lead generation, and work on AI-based solutions for scaling operations. Own system implementation and track success metrics through pilots, with the first implementation in Germany.
Key Qualifications:
- 8+ years of experience in demand generation, commercial excellence, or growth marketing in a B2B environment, particularly in driving pipeline generation and revenue growth.
- Hands-on experience in building AI-powered marketing systems and working with tools like Clay, Salesforce, and Hubspot.
- Proven ability to design and integrate data pipelines from external sources (e.g., construction databases) into CRM systems.
- Experience working in an international, matrixed environment with strong project management skills.
- Fluent in English; additional languages (German, French, or Spanish) are a plus.
- Strong analytical skills and proficiency in Excel and PowerPoint for reporting and presentations.
Personal Attributes:
- Collaborative and proactive, always seeking new ways to add value.
- Solution-oriented with a focus on practical problem-solving.
- Strong communicator, capable of engaging senior stakeholders and teams across functions.
Key Deliverables:
- Design and implement marketing transformation strategies across the Group.
- Lead the optimization of the marketing funnel for improved lead conversion and pipeline velocity.
- Establish a scalable system for AI-powered lead generation and automation.
- Drive a mix shift toward e-commerce and develop a blueprint for scaling across the business.
- Achieve measurable growth in revenue and lead generation across geographies.
This is an exciting opportunity to lead high-impact transformation initiatives that will shape the future of Modulaire's growth and marketing strategy. If you're ready to bring your expertise in growth marketing and digital transformation to a dynamic, global organization, apply now!
Transformation Lead – Growth, Digital Marketing and Demand Generation in Wakefield employer: Modulaire Group
Contact Detail:
Modulaire Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Transformation Lead – Growth, Digital Marketing and Demand Generation in Wakefield
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Tailor your answers to show how your skills align with their goals, especially around growth and transformation.
✨Tip Number 3
Showcase your achievements! Use specific examples from your past roles that demonstrate your impact on growth and demand generation. Numbers speak louder than words!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Transformation Lead – Growth, Digital Marketing and Demand Generation in Wakefield
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Transformation Lead role. Highlight your experience in demand generation and growth marketing, especially in B2B environments. We want to see how your skills align with our goals at Modulaire!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share specific examples of how you've driven transformation and growth in previous positions. We love a good story!
Showcase Your Analytical Skills: Since this role involves a lot of data-driven decision-making, make sure to highlight your analytical skills. Mention any tools or systems you've used, like Salesforce or Hubspot, and how they helped you achieve measurable results.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates. We can’t wait to hear from you!
How to prepare for a job interview at Modulaire Group
✨Know Your Numbers
Make sure you come prepared with data and metrics that showcase your past successes in demand generation and growth marketing. Modulaire Group is all about measurable value creation, so be ready to discuss how you've driven revenue growth and improved conversion rates in previous roles.
✨Showcase Your Tech Savvy
Familiarise yourself with the tools mentioned in the job description, like Clay, Salesforce, and Hubspot. Be prepared to discuss how you've used these platforms to build AI-powered marketing systems or integrate data pipelines. This will demonstrate your hands-on experience and strategic tech depth.
✨Emphasise Collaboration Skills
Since this role involves leading cross-functional teams, highlight your experience in collaborating with marketing, sales, and commercial teams. Share specific examples of how you've aligned different departments to achieve common goals, as this will resonate well with their focus on teamwork.
✨Prepare for Scenario Questions
Expect questions that ask how you would approach specific challenges related to growth system design or e-commerce development. Think through potential scenarios and have a few strategies ready to discuss. This will show your problem-solving skills and ability to think on your feet.