At a Glance
- Tasks: Create engaging content for social media and manage customer service.
- Company: Join a vibrant, small business passionate about sewing and creativity.
- Benefits: Flexible working hours, friendly team atmosphere, and creative freedom.
- Why this job: Make a real impact in a growing company while sharing your love for creativity.
- Qualifications: Strong writing skills and a good eye for photography and design.
- Other info: Opportunity to work part-time or full-time in a supportive environment.
The predicted salary is between 28800 - 43200 £ per year.
Modern Sewing Co. is a small Hackney based business which provides high quality PDF patterns and online workshops to home sewers all over the world. Our brand ethos is that anyone can sew beautiful, high quality clothing from their own home and we make it achievable and exciting to do that. Digital marketing is the heart and soul of the Modern Sewing Co. - it’s the one and only way we communicate with our customers, create excitement and generate sales. The mood of the marketing comes directly from the founder, Hetty, who shares her sewing projects and mission in great detail. The genuine passion behind her marketing has helped to build a natural momentum and loyal following. Customers regularly comment that they look forward to receiving our newsletters and get a lot of value from them.
Our team is small and dynamic and there is real opportunity to work creatively within a growing business. We have a caring team, we take lunches together and we have a friendly and productive studio atmosphere. We’re looking for someone likeminded to join the team in a role that covers both the Marketing and Customer Service within the business.
Responsibilities
- Creating engaging and creative content for social media and our website
- Keep up to date on the latest social media trends
- Content planning and brainstorming
- Maintain consistent brand messaging throughout all platforms
- Create email campaigns to target specific customers
- Improve and maintain highly engaging email flows
- Answering customer service emails each day
- Create photo & video content for Instagram
- Brainstorm engaging content ideas based around sewing
- Plan a weekly content schedule
- Film the content and edit the results to create high quality, creative videos
- Oversee building an audience on a new channel
- Create video content suitable for a TikTok audience/repost Instagram videos on TikTok
- Write a mixture of short and long form newsletters set on the brief each week
- Upload the newsletters to the website blog
- Brainstorm content ideas to work around launches, keeping our readers inspired and engaged
- Work on improvements to current flows
- Monitor success of flows and brainstorm improvements
- Monitor progress of ads on Meta
- Analyse success and develop new ideas to test
- Answering customer service emails every weekday
- Contacting potential collaborators such as likeminded companies to work on mini shared projects
- Communicating with influencers to set up collaborations
Skills
- Good written communication skills for writing our long form emails. Being able to write in the tone of the company is paramount, as well as answering customer emails.
- Photography and videography skills – this can be using a phone or our simple camera but it’s important you have a good eye and an understanding of our aesthetic to be able to create really high quality content.
- An understanding of sewing isn’t necessary but we’re looking to work with someone likeminded who is interested in creative pursuits.
- A good eye for graphics and the general company aesthetic and experience in working with Canva/Illustrator/Capcut.
This role can either be 3 days a week or 5 days a week. For 3 days a week we would like someone available to work Tuesday‑Thursday in our Hackney studio as these are our team days. If you’re available for 5 days a week the other 2 days can be either working from home or in the studio. Our working hours are 9am – 5.30pm. If you’d prefer a part time position we would require 1‑2 hours on Monday and Friday to cover customer service emails.
Please send through your salary expectations for PAYE contract either part time or full time. If you would like to apply for the role please send a CV and cover letter to hetty@modernsewingco.com.
Marketing & Communications Manager (Full time or part time) employer: Modern Sewing Co.
Contact Detail:
Modern Sewing Co. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing & Communications Manager (Full time or part time)
✨Tip Number 1
Get to know Modern Sewing Co. inside out! Dive into their social media, read their newsletters, and understand their brand voice. This way, when you chat with them, you can show off your knowledge and passion for what they do.
✨Tip Number 2
Network like a pro! Reach out to current or former employees on LinkedIn, or even engage with their posts. A friendly message can go a long way in making a memorable impression before the interview.
✨Tip Number 3
Prepare some creative ideas for their marketing strategy. Think about how you could enhance their social media presence or email campaigns. Presenting fresh ideas shows initiative and that you're already thinking like a team member!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the Modern Sewing Co. family.
We think you need these skills to ace Marketing & Communications Manager (Full time or part time)
Some tips for your application 🫡
Show Your Passion: When writing your cover letter, let your enthusiasm for sewing and creativity shine through. We love a genuine passion for what we do, so share why you’re excited about the role and how you can contribute to our mission!
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with our job description. Highlight any relevant marketing or customer service experience, and don’t forget to mention your photography or videography skills if you have them!
Keep It Conversational: We appreciate good written communication, so write your application in a friendly and approachable tone. Think of it as a chat with us rather than a formal application – we want to get to know the real you!
Apply Through Our Website: Don’t forget to send your application via our website! It’s the best way for us to receive your CV and cover letter, and we can’t wait to see what you bring to the table.
How to prepare for a job interview at Modern Sewing Co.
✨Know the Brand Inside Out
Before your interview, dive deep into Modern Sewing Co.'s ethos and mission. Familiarise yourself with Hetty's style and the type of content that resonates with their audience. This will help you demonstrate your understanding of their brand during the interview.
✨Showcase Your Creative Skills
Prepare a portfolio or examples of your previous work that highlight your photography, videography, and content creation skills. Make sure to include any relevant social media campaigns you've worked on, as this role heavily relies on engaging digital marketing.
✨Be Ready to Discuss Trends
Stay updated on the latest social media trends, especially those relevant to sewing and crafting. Be prepared to share your thoughts on how you would apply these trends to Modern Sewing Co.'s marketing strategy, showing that you're proactive and innovative.
✨Practice Your Communication Style
Since good written communication is key for this role, practice writing in a tone that matches Modern Sewing Co.'s friendly and engaging style. Consider drafting a mock newsletter or social media post to showcase your ability to connect with their audience effectively.