Brand Marketing Manager- Fashion
Brand Marketing Manager- Fashion

Brand Marketing Manager- Fashion

Full-Time 43200 - 72000 £ / year (est.) No home office possible
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Mode Executive

At a Glance

  • Tasks: Lead global marketing strategy and shape brand storytelling for a luxury fashion house.
  • Company: Fast-growing, award-winning designer fashion brand known for innovation and craftsmanship.
  • Benefits: Competitive salary, creative environment, and opportunities for professional growth.
  • Why this job: Join a visionary team and make a significant impact in the luxury fashion industry.
  • Qualifications: 10-15 years in luxury marketing with expertise in brand building and influencer relations.
  • Other info: Dynamic role blending creativity with commercial strategy in a global context.

The predicted salary is between 43200 - 72000 £ per year.

Mode Executive is proud to be partnering with a fast-growing, award-winning designer fashion house seeking a visionary Global Brand Marketing Director to lead its global marketing, brand, and communications strategy. Known for its craftsmanship, innovation, and modern approach to luxury, the brand has become a favourite among style-conscious clientele worldwide and is stocked in leading international retailers.

As a key member of the leadership team, you will shape how the brand is expressed globally from its values and storytelling to the way it connects with press, influencers, and its growing international community. You will lead a multidisciplinary team spanning brand, PR & influencer relations, content, customer marketing, and creative. Working closely with e-commerce, product, and operations teams, you will ensure marketing and business goals are aligned to drive growth, engagement, and long-term brand equity.

This is a hands-on, strategic leadership role for someone who thrives on blending creativity with commercial impact.

  • Define and execute the brand's global marketing strategy to drive awareness, desirability, and growth.
  • Translate company objectives into clear, measurable marketing plans with defined priorities, budgets, and KPIs.
  • Act as a strategic partner to senior leadership, helping shape the next chapter of the brand's evolution.
  • Strengthen and evolve brand positioning within the global luxury landscape.
  • Ensure consistent, distinctive brand communication across all channels and markets.
  • Oversee brand events, collaborations, and activations that deepen cultural relevance.
  • Lead the content strategy across all owned, earned, and paid channels.
  • Oversee creative storytelling, ensuring all brand communications are inspiring and on-message.
  • Maintain the highest standards of quality and consistency across all marketing touchpoints.
  • Champion customer insights to inform marketing, product, and business decisions.
  • Oversee CRM and lifecycle marketing with a data-driven, personalised approach.
  • Define marketing KPIs and ensure consistent tracking, analysis, and reporting.
  • Use insights to optimise performance and balance creativity with commercial results.

10-15 years experience in marketing within the luxury, fashion, or lifestyle sectors, ideally with international exposure. Proven expertise across brand building, PR, influencer relations, content strategy, and customer engagement. A strategic, data-informed mindset with a creative edge.

Brand Marketing Manager- Fashion employer: Mode Executive

As a leading designer fashion house, we pride ourselves on fostering a dynamic and inclusive work culture that champions creativity and innovation. Our employees enjoy competitive benefits, opportunities for professional growth, and the chance to work alongside industry experts in a vibrant location that reflects our commitment to luxury and style. Join us to be part of a visionary team that is shaping the future of global fashion marketing.
Mode Executive

Contact Detail:

Mode Executive Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Brand Marketing Manager- Fashion

✨Tip Number 1

Network like a pro! Get out there and connect with people in the fashion industry. Attend events, join online forums, and don’t be shy about reaching out to potential contacts on LinkedIn. You never know who might have the inside scoop on job openings!

✨Tip Number 2

Show off your creativity! When you land that interview, make sure to bring examples of your past work. Whether it’s a campaign you led or a project you’re proud of, having tangible proof of your skills can really set you apart from the competition.

✨Tip Number 3

Research the brand thoroughly before your interview. Understand their values, recent campaigns, and market positioning. This will not only help you tailor your answers but also show that you’re genuinely interested in being part of their team.

✨Tip Number 4

Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you an edge. Plus, it’s super easy to keep track of your applications this way!

We think you need these skills to ace Brand Marketing Manager- Fashion

Global Marketing Strategy
Brand Positioning
PR & Influencer Relations
Content Strategy
Customer Engagement
Data-Driven Decision Making
Creative Storytelling
Event Management
Collaboration
KPI Definition and Tracking
Luxury Market Knowledge
Strategic Leadership
Commercial Acumen
Team Management

Some tips for your application 🫡

Show Your Passion for Fashion: When you're writing your application, let your love for the fashion industry shine through. Share specific examples of how you've engaged with brands or trends that resonate with you, and why this role excites you. We want to see your enthusiasm!

Tailor Your Experience: Make sure to highlight your relevant experience in luxury marketing, PR, and brand strategy. Use keywords from the job description to demonstrate how your background aligns with what we're looking for. This helps us see you as a perfect fit for the role!

Be Data-Driven Yet Creative: We’re after someone who can blend creativity with commercial impact. In your application, mention how you've used data to inform your marketing strategies while also showcasing your creative storytelling skills. Show us how you balance both sides!

Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re serious about joining our team!

How to prepare for a job interview at Mode Executive

✨Know the Brand Inside Out

Before your interview, dive deep into the brand's history, values, and recent campaigns. Understanding their unique position in the luxury fashion market will help you articulate how your vision aligns with theirs.

✨Showcase Your Strategic Mindset

Prepare to discuss specific examples of how you've developed and executed marketing strategies in the past. Highlight your ability to blend creativity with commercial impact, as this role demands a balance of both.

✨Demonstrate Leadership Skills

Be ready to talk about your experience leading multidisciplinary teams. Share stories that illustrate your ability to inspire and guide others, especially in high-pressure situations typical in the fashion industry.

✨Bring Data to the Table

Since the role requires a data-informed approach, come prepared with metrics and KPIs from your previous roles. Discuss how you've used customer insights to drive marketing decisions and improve performance.

Brand Marketing Manager- Fashion
Mode Executive
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