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- Tasks: Join us to set up and optimize exciting programmatic advertising campaigns for top travel brands.
- Company: TravelDesk is a leading media partner in the travel sector, working with global tourism organizations.
- Benefits: Enjoy competitive salaries, a diverse team, and opportunities for growth in a dynamic industry.
- Why this job: Be part of a tech-savvy team that thrives on creativity and innovation in travel marketing.
- Qualifications: 12-18 months of experience in programmatic media buying and proficiency in major DSPs required.
- Other info: We celebrate diversity and welcome applicants from all backgrounds to join our inclusive culture.
The predicted salary is between 36000 - 60000 £ per year.
TravelDesk is a travel focused media partner delivering world class multi-channel campaigns for travel and tourism organisations worldwide. We combine travel specific experience with proprietary data and extensive distribution options to help our travel-sector clients deliver on their business and marketing objectives.
We have been privileged to work with many brands within travel and tourism including Tourism Australia, Brand USA, South African Tourism, Singapore Tourism Board, Kenya Tourist Board, Prom Peru, European Travel Commission, Qantas, Qatar Airways, British Airways, Etihad and many more.
With unprecedented pent up demand for travel and as the world continues to open up we have an exciting opportunity for a tech savvy individual who has an exceptional eye for detail to join our team of Programmatic professionals.
We are looking for a talented Ad Ops Specialist to join the team based in London. The Ad Ops Specialist will be responsible for setting up & optimising Programmatic Advertising Campaigns on Ad Tech Platforms and leading other team members.
MMGY TravelDesk is a diverse and equitable team and offers competitive salaries based on experience.
Tasks
- Plan, build, and execute programmatic advertising campaigns across DSPs (e.g., The Trade Desk, DV360, Amazon).
- Continuously monitor campaign performance, analyzing key metrics such as CTR, CPA, ROAS, and viewability.
- Identify and troubleshoot pacing, performance, under-delivery, and data discrepancies to ensure optimal outcomes.
- Stay up to date with programmatic trends, platform updates, and industry best practices.
- Liaise with DSP representatives and vendors to stay informed about new features and best practices.
- Work closely with account managers, strategy and creative teams to ensure campaign alignment.
- Educate internal teams and clients on programmatic media, trends, and performance metrics.
- Provide regular campaign performance updates to Account Managers and the Sales Team.
Experience
- 12–18 months of hands-on experience in programmatic media buying, including activation, campaign setup, monitoring, and optimisation.
- Proficiency in one or more major Demand-Side Platforms (DSPs), such as The Trade Desk, DV360, Samsung, and Amazon.
- Strong understanding of programmatic brand and performance campaigns.
- Experience with Campaign Manager 360 is preferred.
- Familiarity with 3rd Party Verification Tools such as IAS, DV.
- Ad trafficking experience via Campaign Manager 360 is a plus.
- Knowledge of programmatic delivery across various formats, including audio, video/CTV, DOOH, and native ads.
Skills & Competencies
- Strong attention to detail.
- Tech-savvy and quick to learn new tools and concepts.
- Proactive problem-solver with a willingness to take initiative.
- Excellent written and verbal communication skills.
- Ability to work effectively under pressure and meet deadlines.
Who Are We?
TravelDesk is part of MMGY Global, a travel-obsessed collective of more than 600 people across the country and around the globe. And when we say we inspire people to go places, we mean ALL people. That’s why we’re focused on nurturing a workforce that’s as diverse as the places we visit — welcoming candidates of all ages, genders and gender identities; ethnicities and religions; people of colour; LGBTQIA+ people and their allies; working parents; veterans; and those with disabilities.
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Advertising Operations Specialist employer: MMGY Global
Contact Detail:
MMGY Global Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Advertising Operations Specialist
✨Tip Number 1
Familiarize yourself with the specific Demand-Side Platforms (DSPs) mentioned in the job description, like The Trade Desk and DV360. Having hands-on experience or even a solid understanding of these platforms will give you a significant edge during the interview process.
✨Tip Number 2
Stay updated on the latest trends in programmatic advertising. Being able to discuss recent developments or changes in the industry will demonstrate your passion and commitment to the field, making you a more attractive candidate.
✨Tip Number 3
Prepare to showcase your analytical skills by discussing how you've previously monitored and optimized campaign performance. Be ready to provide examples of key metrics you've worked with, such as CTR and ROAS, to highlight your expertise.
✨Tip Number 4
Emphasize your communication skills and ability to work collaboratively with different teams. Since the role involves liaising with account managers and creative teams, demonstrating your teamwork and communication abilities will be crucial.
We think you need these skills to ace Advertising Operations Specialist
Some tips for your application 🫡
Understand the Role: Make sure to thoroughly read the job description for the Advertising Operations Specialist position. Understand the key responsibilities and required skills, especially in programmatic advertising and DSPs.
Highlight Relevant Experience: In your CV and cover letter, emphasize your hands-on experience in programmatic media buying and any specific platforms you have worked with, such as The Trade Desk or DV360. Use metrics to showcase your achievements.
Showcase Your Skills: Demonstrate your attention to detail and problem-solving abilities in your application. Provide examples of how you've successfully managed campaigns and optimized performance in previous roles.
Tailor Your Application: Customize your cover letter to reflect your passion for travel and tourism, and how your background aligns with TravelDesk's mission. Mention any relevant industry knowledge or trends that excite you.
How to prepare for a job interview at MMGY Global
✨Show Your Programmatic Knowledge
Be prepared to discuss your hands-on experience with programmatic media buying. Highlight specific campaigns you've worked on, the DSPs you've used, and how you optimized performance metrics like CTR and CPA.
✨Demonstrate Attention to Detail
Since the role requires a strong attention to detail, share examples of how you've identified and resolved discrepancies in campaign data or performance issues in past roles.
✨Stay Updated on Industry Trends
Research current trends in programmatic advertising and be ready to discuss them. This shows your commitment to staying informed and your ability to adapt to new tools and concepts.
✨Communicate Effectively
Practice articulating your thoughts clearly and concisely. Since you'll be liaising with various teams and clients, strong communication skills are essential. Prepare to explain complex concepts in simple terms.
