At a Glance
- Tasks: Lead exciting sponsorship and PR campaigns for a globally recognised sportswear brand.
- Company: Join a dynamic independent sports and entertainment agency with a creative culture.
- Benefits: Influence the future direction of the agency and work closely with founders.
- Other info: Be part of an ambitious team driving growth and innovation in the industry.
- Why this job: Make a real impact in a role that values creativity and collaboration.
- Qualifications: Strong experience in integrated sponsorship and PR campaigns, with excellent client management skills.
The predicted salary is between 54000 - 66000 £ per year.
London | Hybrid - 3 days per week in the office
I'm currently working with one of the most exciting independent sports and entertainment agencies in the market, who are looking to hire an
Associate Director - Sponsorship & PR .
This is a fantastic opportunity to work with a globally recognised sportswear brand that is passionate about creativity, cultural relevance and producing work that gets people talking.
They're looking for an agency partner that brings fresh thinking, develops standout integrated campaigns and creates meaningful connections with fans and consumers.
You'll be joining an ambitious agency at an exciting stage of its growth, working closely with the founders and senior leadership team to help shape both client relationships and the future direction of the business.
The role
This is a senior client leadership role where you'll lead integrated sponsorship and PR campaigns from strategy through to delivery, acting as a trusted advisor to clients while overseeing internal teams and agency partners.
The role sits at the intersection of sponsorship, PR and integrated marketing .
We're looking for someone who is equally comfortable developing sponsorship activation campaigns as they are leading earned media programmes, ensuring every campaign works seamlessly across PR, social, content, influencer, experiential and paid media.
You'll understand how sponsorship can become a powerful communications platform, using integrated marketing channels to maximise reach, engagement and commercial impact.
Alongside delivering exceptional work, you'll build strong client relationships, inspire teams, champion creative thinking and play a key role in helping the agency continue its impressive growth.
We're looking for someone who has
- Strong experience leading integrated sponsorship and PR campaigns.
- A solid understanding of sponsorship activation, earned media and brand communications.
- Experience delivering campaigns across PR, social, content, influencer, experiential and paid media.
- Excellent client management skills with the confidence to influence senior stakeholders.
- A creative mindset with the ability to develop and sell ambitious integrated ideas.
- Experience leading and developing high-performing teams.
- Commercial awareness and a genuine desire to help grow both clients and the agency.
Why this role?
This is an opportunity to join an entrepreneurial agency where you'll have genuine influence over the work, the clients and the future direction of the business.
Working closely with the founders, you'll play a key role in shaping integrated campaigns for one of the world's most recognisable sportswear brands while helping to drive the continued growth of a highly respected independent agency.
If you enjoy working across sponsorship, PR and wider integrated marketing and want to be part of a business where creativity and collaboration are genuinely valued this is a brilliant opportunity to make a real impact.
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Associate Director – Sponsorship & PR employer: MLS Talent
MLS Talent is an exceptional employer, offering a dynamic work environment in the heart of London, where passion for Formula 1 meets premium hospitality. With a strong focus on employee growth and development, we provide unique opportunities to lead high-profile events while enjoying a hybrid working model that promotes work-life balance. Join us to be part of a collaborative culture that values innovation and excellence in delivering unforgettable experiences.
StudySmarter Expert Advice🤫
We think this is how you could land Associate Director – Sponsorship & PR
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for MLS Talent and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like MLS Talent are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with MLS Talent on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at MLS Talent. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Associate Director – Sponsorship & PR
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit MLS Talent. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of MLS Talent:Show us that you’ve done your homework! In your application, briefly mention what you admire about MLS Talent’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at MLS Talent
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at MLS Talent will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At MLS Talent, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
