At a Glance
- Tasks: Lead exciting collaborations in sport and entertainment while managing client relationships.
- Company: Join MKTG Sports & Entertainment, a global agency igniting fandom for over 20 years.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Embrace diversity and inclusion in a supportive workplace culture.
- Why this job: Make an impact by shaping innovative partnership plans for global brands.
- Qualifications: Experience in marketing, sports sponsorships, and outstanding communication skills required.
The predicted salary is between 60000 - 80000 £ per year.
We are looking for a Business Director to join the MKTG team on a 6‑month Fixed Term Contract to work on delivering and implementing some of the most exciting collaborations in Sport and Entertainment. As a Business Director, you will lead client teams, provide senior‑level engagement, recommendations and resourcing to ensure client needs are met. You will support the SVP in implementing client and business plans, and overall departmental strategies to drive success for the Sponsorship & Consulting teams. You will be a member of the Extended Management Team and hold senior‑level relationships with key decision makers within and outside the MKTG Sports & Entertainment business. The role reports to the SVP of Sponsorship + Consultancy and is based in London.
We are hiring for an experienced Business Director to lead the client consultancy for two global brands within football and Formula 1, overseeing strategic partner engagements across men & women’s properties and a long‑standing motorsport partner. You will build strong relationships with client stakeholders, develop a deep understanding of their business goals and act as a trusted advisor on partnership strategy and optimisation opportunities. You will shape innovative partnership plans that deliver against objectives, connect with audiences and solve wider marketing challenges.
Responsibilities
- Client Servicing / Account Management
- Owns client relationships at a senior and strategic level
- Anticipates and proactively responds to clients’ needs
- Drives client’s business forward through a strategic approach
- Accountable for client fees and activation budgets
- Manages client expectations through a consultative approach
- Leads by example and coaches client service excellence
- Acts as key point of escalation to solve client problems
- Project Management
- Oversees client teams’ operational structure and delivery
- Owns client contracts, SOWs and master service agreements
- Ensures retained client work is delivered to high standards
- Manages resources, pinch points and solution needs
- Escalates project delivery problems
- Accountability / Administration
- Tracks time spent on client retainers and projects
- Collaborates to report on account time and team timesheets
- Reports on client and project revenue through forecasting and pipeline finance
- Owns client development plans
- Culture & Values
- Champions culture & values across teams
- Collaborates across service lines
- Solves problems and delivers simple solutions
- Takes responsibility and makes well‑informed decisions
- Commercial Acumen & Business Growth
- Identifies, upsells and cross‑sells opportunities for commercial value
- Marketing
- Leads marketing initiatives and encourages team participation
- Self‑Development
- People Management & Communication
- Discusses and agrees clear performance objectives aligned to vision and direction.
What we’re looking for
- Proven experience in marketing, agency side, client side or rights holder
- Experience in sports, ambassadors, music or entertainment sponsorships and activation programmes
- Experience growing client accounts and nurturing senior professional relationships
- Outstanding communication and relationship‑building skills
- Strategic and logical thinking to provide client counsel
Why MKTG Sports + Entertainment is the right place to do it
MKTG Sports & Entertainment is a global integrated agency that helps brands and rights holders move at the speed of fans. For over 20 years we have ignited fandom and innovated activation in the world of sports and entertainment, creating partnerships for some of the world’s biggest brands and power brands in the making. We align our goal to make something worth noticing, engaging, liking, sharing and remembering.
Inclusion and Diversity
At Dentsu we embrace diversity and inclusion, valuing the unique perspectives and contributions of every individual. We believe diversity fuels creativity and innovation, benefiting our employees, partners and communities. We welcome applications from all individuals, regardless of race, ethnicity, nationality, religion, gender, gender identity, sexual orientation, age, disability, marital status or any other protected characteristic. We strive to create an environment where everyone feels respected, supported and empowered to bring their authentic selves to work.
Location: London
Brand: MKTG Sports
Time Type: Full time
Contract Type: Fixed Term Contract
Business Director, Sponsorship & Consultancy employer: MKTG
MKTG Sports & Entertainment is an exceptional employer, offering a dynamic work environment in the heart of London where creativity and innovation thrive. With a strong focus on inclusion and diversity, employees are empowered to bring their authentic selves to work while enjoying opportunities for professional growth and development. As a Business Director, you will lead exciting projects in sports and entertainment, collaborating with global brands and shaping impactful partnerships that resonate with audiences.
StudySmarter Expert Advice🤫
We think this is how you could land Business Director, Sponsorship & Consultancy
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. Building relationships can open doors that a CV just can’t.
✨Showcase Your Expertise
When you get the chance to chat with someone from MKTG or similar companies, make sure to highlight your experience in sports and entertainment sponsorships. Share specific examples of how you've driven client success and built strong partnerships.
✨Prepare for the Interview
Do your homework on MKTG and their recent projects. Be ready to discuss how your skills align with their goals, especially in client servicing and account management. Show them you’re not just another candidate, but the right fit for their team.
✨Apply Through Our Website
Don’t forget to apply directly through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the MKTG family.
We think you need these skills to ace Business Director, Sponsorship & Consultancy
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Business Director role. Highlight your experience in sports and entertainment sponsorships, and show how your skills align with what we’re looking for at MKTG.
Showcase Your Achievements:Don’t just list your responsibilities; share specific examples of how you’ve grown client accounts or built strong relationships. We love seeing quantifiable results that demonstrate your impact!
Be Authentic:Let your personality shine through in your application. We value diversity and want to see the real you! Share your passion for sports and entertainment, and how it drives your work.
Apply Through Our Website:For the best chance of success, make sure to apply directly through our website. It’s the easiest way for us to keep track of your application and get back to you quickly!
How to prepare for a job interview at MKTG
✨Know Your Clients Inside Out
Before the interview, dive deep into the brands you'll be working with. Understand their business goals, recent campaigns, and how they engage with their audiences. This knowledge will help you demonstrate your ability to act as a trusted advisor right from the get-go.
✨Showcase Your Strategic Thinking
Prepare examples of how you've successfully driven client accounts in the past. Highlight your strategic approach to problem-solving and how you've identified upselling opportunities. This will show that you can think critically and contribute to the growth of the business.
✨Demonstrate Strong Relationship-Building Skills
Be ready to discuss how you've built and maintained senior-level relationships in previous roles. Share specific instances where your communication skills have led to successful partnerships. This is crucial for a role that involves managing key decision-makers.
✨Emphasise Your Team Leadership Experience
As a Business Director, you'll need to lead client teams effectively. Prepare to talk about your experience in coaching and mentoring others, as well as how you've managed project delivery. This will highlight your ability to drive client service excellence and foster a positive team culture.